Founders 100 ETF (FFF) Fund Overview
Educational signal · not a buy or sell recommendation · How to read this
For informational purposes only. Not financial advice. Machine-generated analysis by Stock Expert AI — model gemini-2.0-flash, generated Mar 17, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief. Data sources: Financial Modeling Prep, Yahoo Finance, SEC EDGAR
Quick AnswerFounders 100 ETF (FFF) trades at $27.36. Founders 100 ETF (FFF) focuses on investing in companies led by their founders, believing these firms generate superior risk-adjusted returns. Sector: Financials.
Price as of · Last analyzed: Mar 17, 2026Analyst Coverage for FFF: FFF does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage.
Founders 100 ETF (FFF) Financial Services Profile
Founders 100 ETF (FFF) is an actively managed fund targeting long-term capital appreciation through investments in founder-led companies. Employing a rules-based selection process, FFF invests across sectors, excluding technology, and in firms of varying sizes listed on US exchanges. The fund rebalances quarterly, limiting single security exposure to 7.5%.
What Is the Investment Thesis for FFF?
The investment thesis for Founders 100 ETF (FFF) centers on the belief that founder-led companies exhibit characteristics that drive long-term value creation. These include a strong alignment of interests between management and shareholders, a long-term orientation, and a culture of innovation and entrepreneurship. FFF's rules-based approach aims to capture these benefits by selecting and managing a portfolio of approximately 100 of the largest founder-led companies. A key driver of value is the potential for these companies to outperform their peers over the long term, leading to capital appreciation for FFF's investors. The quarterly rebalancing and reconstitution process helps to ensure that the portfolio remains aligned with the fund's investment objectives and risk parameters. However, the fund's performance is subject to the performance of the underlying founder-led companies and the overall market conditions.
Based on FMP financials and quantitative analysis
FFF Key Highlights
FFF targets founder-led companies, believing they offer superior risk-adjusted returns.
- The fund uses a proprietary, rules-based process to select 100 of the largest 200 founder-led firms.
- FFF considers market highs and lows to navigate market cycles.
- The fund may invest in non-US companies listed on a US exchange.
- The market cap-weighted portfolio limits single security exposure to 7.5%.
Who Are FFF's Competitors?
FFF is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | MoonshotScore |
|---|---|---|---|---|
| BLK BlackRock, Inc. | $1059.63 | -0.44% | $164B | 51 5-pillar |
| BX Blackstone Inc. | $111.74 | -0.45% | $135B | 68 5-pillar |
| APOS Apollo Global Management, Inc. | $25.59 | -0.23% | $74.8B | 56 5-pillar |
| BAM Brookfield Asset Management | $44.85 | +0.65% | $71.6B | 57 5-pillar |
| AMP Ameriprise Financial, Inc. | $490.91 | -0.79% | $44.1B | 77 5-pillar |
| ARES Ares Management Corporation | $117.55 | +0.84% | $38.6B | 57 5-pillar |
| TROW T. Rowe Price Group, Inc. | $104.62 | -1.14% | $22.4B | 80 5-pillar |
| ATHS Athene Holding Ltd. | $23.51 | -0.63% | $18.8B | 56 5-pillar |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are FFF's Key Strengths?
Focus on founder-led companies.
- Rules-based investment process.
- Actively managed portfolio.
- Quarterly rebalancing and reconstitution.
What Are FFF's Weaknesses?
Concentration risk in founder-led companies.
- Dependence on the performance of underlying holdings.
- Potential for underperformance relative to broader market indices.
- Relatively small market cap.
What Are the Key Risks for FFF?
Market downturns and economic uncertainty impacting the performance of portfolio holdings.
- Increased competition from other thematic ETFs.
- Changes in investor sentiment towards founder-led companies.
- Dependence on the performance of underlying holdings.
- Concentration risk in founder-led companies.
What Are FFF's Competitive Advantages?
- Proprietary, rules-based investment selection process.
- Focus on founder-led companies, which are believed to offer superior risk-adjusted returns.
- Actively managed portfolio with quarterly rebalancing and reconstitution.
What Does FFF Do?
Founders 100 ETF (FFF) is designed for investors seeking long-term capital appreciation by focusing on companies managed by their founders. The fund operates under the belief that founder-led companies tend to deliver superior risk-adjusted returns due to the unique vision, passion, and long-term commitment that founders bring to their businesses. The fund defines founder-led companies as those managed by a founder serving as a Chief Officer, such as CEO, CTO, CSO, or CMO. FFF employs a proprietary, rules-based process to select its investments. It starts by identifying the 200 largest founder-led firms and then narrows the selection to 100 companies based on market capitalization and other fundamental factors. The fund's methodology also considers market highs and lows to mitigate emotional decision-making and navigate market cycles effectively. FFF does not concentrate in any single sector, except for technology, and may invest in firms of any size. The fund is permitted to invest in non-US companies, provided they are listed on a US exchange. The market cap-weighted portfolio limits single security exposure to a maximum of 7.5%. The actively managed portfolio is rebalanced and reconstituted on a quarterly basis to maintain its investment objectives and risk parameters.
What Products and Services Does FFF Offer?
- Invests in a portfolio of approximately 100 founder-led companies.
- Targets companies where the founder serves as a Chief Officer (CEO, CTO, CSO, or CMO).
- Employs a rules-based process to select investments.
- Considers market highs and lows to navigate market cycles.
- May invest in non-US companies listed on a US exchange.
- Rebalances and reconstitutes the portfolio quarterly.
- Limits single security exposure to 7.5%.
How Does FFF Make Money?
- Generates revenue through management fees charged on assets under management (AUM).
- AUM growth is driven by capital appreciation of portfolio holdings and net investor inflows.
- Actively manages the portfolio to achieve its investment objectives.
What Industry Does FFF Operate In?
The asset management industry is characterized by a diverse range of investment strategies and products, catering to various investor needs and risk profiles. ETFs, like FFF, have gained significant popularity due to their transparency, liquidity, and cost-effectiveness. Within the ETF landscape, thematic funds that focus on specific investment themes, such as founder-led companies, have emerged as a growing segment. The competitive landscape includes both large, established asset managers and smaller, specialized firms offering similar thematic ETFs. The growth of the asset management industry is driven by factors such as increasing global wealth, rising demand for retirement savings solutions, and the ongoing shift towards passive and thematic investing.
Who Are FFF's Key Customers?
- Individual investors seeking long-term capital appreciation.
- Financial advisors and wealth managers allocating client assets.
- Institutional investors looking for exposure to founder-led companies.
Research confidence
Thin evidence — scoring coverage unknown. Treat this as a starting point, not a conclusion.
- ● Scoring coverage unknown
- ● Price is current
- ● No filing on record
- ● No analyst coverage
- ● This is an etf, not an operating company
MoonshotScore History
Recorded daily since 2026-08-23 · 41 snapshots
| 2026-08-23 | 44 |
| 2026-08-31 | 44 |
| 2026-09-08 | 44 |
| 2026-09-16 | 44 |
| 2026-09-24 | 44 |
| 2026-10-04 | 44 |
What changed?
The score has stayed at 44.
Over the same 30 days the stock moved +1.5%.
FFF Financials
Bull Case vs Bear Case
Bull Case
- Focus on founder-led companies.
- Rules-based investment process.
- Actively managed portfolio.
- Quarterly rebalancing and reconstitution.
Bear Case
- Concentration risk in founder-led companies.
- Dependence on the performance of underlying holdings.
- Potential for underperformance relative to broader market indices.
- Relatively small market cap.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · March 2026
FFF Latest News
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Oracle Reports Upbeat Q1: Should You Tap Oracle With ETFs?
Yahoo! Finance: FFF News · Sep 14, 2026
FFF Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations collected by Financial Modeling Prep for FFF.
Price Targets
Wall Street price target analysis for FFF.
FFF MoonshotScore
MoonshotScore is Stock Expert AI's proprietary 0-100 research rating, not a buy or sell recommendation. No MoonshotScore is published for FFF; grades run from A+ (80-100) to F (below 30).
FFF Financials Stock FAQ
What are the main risks for FFF?
The primary risks associated with investing in Founders 100 ETF (FFF) include market risk, concentration risk, and management risk. Market risk refers to the potential for the overall market to decline, impacting the value of FFF's portfolio holdings.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
MoonshotScore is not published for this security.
Data provided for informational purposes only.
- Information is based on the provided source data.