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Morgan Stanley (MS)

$213.92 +$2.06 (+0.97%) |Weak · 44
Bottom line: HOLD — our Council read (50/100) and AI Score (44/100) broadly agree. Strongest signal: Ray Dalio bullish · Biggest watch-out: Seth Klarman bearish.
MCap: $337.41B| P/E Ratio: 18.3| Vol: 2.73M| Target: $171.05 (-20.0%)| 52-wk range: $129.93 – $222.30
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Morgan Stanley (MS) trades at $213.92 with AI Score 44/100 (Grade C). Morgan Stanley is a leading financial services firm providing a wide range of investment banking, securities, wealth management, and investment management services. Market cap: $337.41B, Sector: Financial services.

Price live · AI analysis from May 10, 2026
Morgan Stanley is a leading financial services firm providing a wide range of investment banking, securities, wealth management, and investment management services. Established in 1924, the company operates globally, serving a diverse clientele including corporations, governments, and individuals.

MS stock analysis for 2026: Analysts have set a consensus price target of $171.05 for Morgan Stanley, suggesting 20.0% downside from the current price of $213.92. The AI MoonshotScore is 44/100, indicating a neutral outlook. Key factors: analyst coverage, AI-driven quantitative scoring.

Council Score · Weighted Average of 3 Disciplines
HOLD 50/100 · B

MS: 3/7 perspectives are bullish. Dominant signal: Seth Klarman bearish.

How is this calculated? →
Legends Council · 5 Legends + Moon AI
Ray Dalio
Bullish
Ken Griffin
Neutral
Jim Simons
Bullish
Izzy Englander
Neutral
Seth Klarman
Bearish
Moon AI
Bullish
Council Score · 8 perspectives · See tabs for details →

Morgan Stanley (MS) Financial Services Profile

CEOEdward N. Pick
Employees81000
HeadquartersNew York City, NY, US
IPO Year1993

Morgan Stanley stands as a premier financial services firm, delivering comprehensive investment banking, wealth management, and asset management solutions globally, with a strong focus on innovation and client service.

Data Provenance | Financial Data Quantitative Analysis NYSE Analysis: May 10, 2026

What Is the Investment Thesis for MS?

Morgan Stanley's robust business model is underpinned by its diverse revenue streams across Institutional Securities, Wealth Management, and Investment Management segments. The company reported a profit margin of 15.1% and a gross margin of 58.0%, indicating strong operational efficiency. Key growth catalysts include an expanding Wealth Management client base, which is expected to benefit from increasing global wealth trends. The firm’s strategic focus on technology and digital transformation positions it well to adapt to the evolving financial landscape. Furthermore, with a market cap of $337.41B and a P/E ratio of 18.3, Morgan Stanley remains competitively valued compared to peers. However, potential risks include market volatility and regulatory changes that could impact profitability.

Based on FMP financials and quantitative analysis

MS Key Highlights

  • Market Cap of $337.41B, reflecting strong market confidence.
  • P/E ratio of 18.3, positioning the company competitively within the sector.
  • Profit margin of 15.1%, demonstrating effective cost management.
  • Gross margin of 58.0%, indicating strong revenue generation capabilities.
  • Dividend yield of 2.07%, providing a return to shareholders.

Who Are MS's Competitors?

MS is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
GS The Goldman Sachs Group, Inc. $1021.00 +0.14% 302B 30
EVR Evercore Inc. $342.64 +0.47% $13.25B 78
APLD Applied Digital Corporation $33.06 -6.93% $9.45B
SF Stifel Financial Corp. $73.17 +1.84% $11.22B 79
HUT Hut 8 Corp. $97.14 -8.18% $10.94B
IREN IREN Limited $38.82 -10.39% 14B 70
SBET SharpLink Gaming Ltd. $5.31 +2.71% $1.05B 65
TIGR UP Fintech Holding Limited $4.58 -0.87% $818.45M 64

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are MS's Key Strengths?

  • Diverse revenue streams across multiple financial services.
  • Strong market position and brand recognition globally.
  • Robust technological infrastructure supporting operations.
  • Experienced management team with a proven track record.

What Are MS's Weaknesses?

  • Exposure to market volatility affecting revenue predictability.
  • High dependency on performance fees from investment management.
  • Regulatory challenges in various jurisdictions.
  • Potential reputational risks associated with investment banking activities.

What Could Drive MS Stock Higher?

  • Continued expansion of Wealth Management services to capture growing HNWI market.
  • Investment in technology to enhance operational efficiency and client engagement.
  • Launch of new sustainable investment products in response to ESG trends.
  • Strategic partnerships to enhance service offerings and market reach.
  • Expansion into emerging markets to tap into new client bases.

What Are the Key Risks for MS?

  • Financial-distress signal — its Altman Z-Score of 0.68 sits in the distress zone (elevated bankruptcy risk).
  • Market volatility impacting trading revenues and profitability.
  • Regulatory scrutiny affecting operational practices and compliance costs.
  • Economic downturns that could reduce demand for investment banking services.
  • Competition from fintech companies disrupting traditional financial services.

What Are the Growth Opportunities for MS?

  • Expansion of Wealth Management Services: The global wealth management market is projected to reach $110 trillion by 2025, driven by increasing high-net-worth individuals (HNWIs). Morgan Stanley's focus on enhancing its wealth management services, including digital advisory tools, positions it to capture a larger share of this growing market.
  • Investment in Technology and Digital Transformation: As the financial services sector continues to embrace technology, Morgan Stanley is investing heavily in fintech solutions to improve client engagement and operational efficiency. This strategic focus is expected to enhance customer experience and streamline processes, driving growth in both Wealth Management and Institutional Securities.
  • Global Market Expansion: Morgan Stanley aims to expand its footprint in emerging markets, particularly in Asia-Pacific, where financial services demand is surging. By leveraging its existing relationships and expertise, the firm can tap into new client bases and increase its market share in these regions.
  • Sustainable Investment Products: With growing investor interest in ESG (Environmental, Social, and Governance) criteria, Morgan Stanley is developing sustainable investment products that align with these values. This initiative not only meets client demand but also positions the firm as a leader in responsible investing.
  • Diversification of Investment Management Offerings: The Investment Management segment is focusing on diversifying its product offerings, including alternative investments and private equity. This strategy aims to attract institutional clients seeking higher returns, thereby enhancing revenue streams.

What Opportunities Does MS Have?

  • Growing demand for wealth management services among HNWIs.
  • Expansion into emerging markets with increasing financial needs.
  • Development of sustainable investment products to meet client demand.
  • Increased focus on technology to enhance service delivery.

What Threats Does MS Face?

  • Intense competition from both traditional firms and fintech companies.
  • Economic downturns impacting investment banking and trading activities.
  • Regulatory changes affecting operational flexibility.
  • Market disruptions due to geopolitical tensions or financial crises.

What Are MS's Competitive Advantages?

  • Strong brand reputation built over nearly a century of operations.
  • Diverse service offerings across multiple financial segments.
  • Extensive global network and client relationships.
  • Robust technological investments enhancing service delivery.
  • Experienced leadership team with deep industry expertise.

What Does MS Do?

Morgan Stanley, founded in 1924, is a prominent financial holding company headquartered in New York City. With a rich history that began with the merging of two pioneering firms, Morgan Stanley has evolved into a global leader in financial services, providing a diverse array of products and services to corporations, governments, financial institutions, and individuals across the Americas, Europe, the Middle East, Africa, and Asia. The company operates through three primary segments: Institutional Securities, Wealth Management, and Investment Management. The Institutional Securities segment is essential to Morgan Stanley's operations, offering capital raising and financial advisory services, including underwriting of debt and equity securities, and providing advice on mergers and acquisitions. Additionally, it encompasses sales and trading services, covering a wide range of products from equities to fixed income. The Wealth Management segment caters to individual investors and small to medium-sized businesses, providing financial advisory services, brokerage, and a suite of lending products. Meanwhile, the Investment Management segment focuses on delivering equity, fixed income, liquidity, and alternative investment products to institutional clients. With approximately 81,000 employees, Morgan Stanley is well-positioned to leverage its extensive global network and expertise to navigate the complexities of the financial markets.

What Products and Services Does MS Offer?

  • Provide investment banking services including mergers and acquisitions advisory.
  • Offer capital raising services through underwriting of debt and equity securities.
  • Deliver wealth management services to individuals and small businesses.
  • Facilitate sales and trading of various financial instruments including equities and fixed income.
  • Manage investment portfolios for institutional clients and high-net-worth individuals.
  • Provide research and market insights to clients across different sectors.

How Does MS Make Money?

  • Generate revenue through advisory fees from investment banking services.
  • Earn commissions and fees from wealth management services.
  • Collect management fees from investment management activities.
  • Realize trading profits from sales and trading operations.
  • Receive interest income from lending activities.

What Industry Does MS Operate In?

The financial services industry, particularly the capital markets segment, is characterized by rapid technological advancements and increasing competition from fintech companies. The global capital markets are projected to grow significantly, driven by rising investment needs and a growing focus on sustainable finance. Morgan Stanley, with its comprehensive service offerings and strong brand reputation, is well-positioned to capitalize on these trends. The competitive landscape includes major players such as Goldman Sachs and Evercore, each vying for market share in a dynamic environment.

Who Are MS's Key Customers?

  • Corporations seeking investment banking and advisory services.
  • Governments requiring capital raising and financial advisory.
  • Institutional investors looking for asset management solutions.
  • High-net-worth individuals needing personalized wealth management.
  • Small to medium-sized businesses requiring financial planning and investment services.
AI Confidence: 65% Updated: May 10, 2026

Net buyingInsider Activity

Over the past six months, Morgan Stanley insiders filed 15 SEC Form 4 transactions — 1 sales and 14 purchases. On net that is roughly 14K shares acquired (about $225K) — insiders putting money in tends to read as conviction.

FY2026 estForward Outlook

Wall Street analysts project Morgan Stanley revenue of about $77.99B for fiscal 2026, with EPS near $11.99. The estimate reflects 12 contributing analysts.

F-Score 5/9Financial Health

Morgan Stanley's Piotroski F-Score is 5/9, a 9-point checklist of profitability, leverage and efficiency — a middling fundamental profile. Its Altman Z-Score of 0.68 places it in the distress zone, a signal of elevated financial risk.

ROE 16%Key Financial Metrics

Return on equity for Morgan Stanley stands at 16.4%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 1.1%, showing how much profit it generates from its asset base. MS trades at a trailing price-to-earnings ratio of 18.30, roughly in line with the Financial Services sector average of ~18x. Its free cash flow yield is -0.3%, a gauge of the cash the business throws off relative to its market value. A current ratio of 1.61 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is 5.5%, the inverse of the P/E and a quick read on earnings relative to price.

Morgan Stanley (MS) Valuation Context

Valued at $337.41B, MS is classified as a mega-cap stock. Relative to its peer group, MS's quantitative score of 44/100 is below the peer average of 62/100.

Company Profile

Morgan Stanley operates in the Financial - Capital Markets industry within the Financial Services sector. It is headquartered in New York City, US. The company is led by CEO Edward N. Pick. MS has traded publicly since 1993.

MS Financials

Fundamental Snapshot

Revenue Growth (FY)
+11.5%
Net Income Growth (FY)
+25.9%
EPS Growth (FY)
+28.6%
P/E (TTM)
18.3
Return on Equity (TTM)
+16.4%
Current Ratio
1.6
EV/EBITDA (TTM)
21.3

Based on FMP financials and quantitative analysis · FY 2025

Bull Case vs Bear Case

Bull Case

  • Recent insider buying suggests confidence in Morgan Stanley's future performance, indicating that executives believe the stock is undervalued.
  • Community sentiment has shifted positively, with many traders highlighting the firm's strong wealth management division as a growth driver.
  • Analysts have noted Morgan Stanley's resilience during market volatility, showcasing its ability to adapt and thrive in changing economic conditions.
  • There’s optimism surrounding the bank's strategic acquisitions, which are expected to enhance its market positioning and expand service offerings.

Bear Case

  • There are concerns about potential regulatory changes that could impact profitability, especially in the investment banking sector.
  • Recent discussions in trading communities reflect skepticism about the sustainability of revenue growth amid rising interest rates and economic uncertainty.
  • Some investors are wary of the bank's exposure to volatile markets, which could lead to earnings fluctuations and affect investor confidence.
  • Market perception has been cautious, with a segment of traders voicing concerns over the competitive landscape and Morgan Stanley's ability to maintain its market share.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · April 2026

From the Earnings Call

“Amidst increased geopolitical uncertainty, the firm generated a record quarter with revenues of $20.6 billion and EPS of $3.43.”

— Ted Pick, CEO

“Institutional Securities delivered record revenues of $10.7 billion.”

— Sharon Yeshaya, CFO

MS Q1 FY2026 earnings call transcript · 2026-04-15

MS Latest News

MS Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for MS.

Price Targets

Consensus target: $171.05

MS MoonshotScore

44/100

What does this score mean?

The MoonshotScore rates MS's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Latest Morgan Stanley Analysis

Leadership: Edward N. Pick

CEO

Edward N. Pick has been at the helm of Morgan Stanley, overseeing its significant global operations. He holds a degree in finance and has extensive experience in investment banking and asset management. Prior to his role as CEO, Pick held various leadership positions within the firm, contributing to its strategic direction and growth.

Track Record: Under Edward N. Pick's leadership, Morgan Stanley has achieved significant milestones, including expanding its wealth management division and enhancing its digital capabilities. His strategic vision has driven the firm’s growth and adaptation in a rapidly changing financial landscape.

Common Questions About MS (Financial Services)

How does Morgan Stanley make money in financial services?

Morgan Stanley generates revenue through various channels, including advisory fees from investment banking services, commissions from wealth management, management fees from investment management, trading profits, and interest income from lending activities. This diversified revenue model allows the firm to mitigate risks associated with market fluctuations.

How is Morgan Stanley adapting to fintech disruption?

Morgan Stanley is actively investing in technology to enhance its service offerings and improve client engagement. The firm is developing digital platforms that enable clients to access investment services seamlessly. Additionally, Morgan Stanley is exploring partnerships with fintech companies to integrate innovative solutions into its business model, ensuring competitiveness in a rapidly evolving landscape.

What are the main risks for MS?

Morgan Stanley faces several risks, including market volatility that can significantly impact trading revenues. Regulatory changes pose ongoing challenges, potentially increasing compliance costs and operational constraints. Additionally, economic downturns can reduce demand for investment banking services, while competition from fintech companies threatens traditional revenue streams.

What are the key factors to evaluate for MS?

Morgan Stanley (MS) holds an AI score of 44/100 (low). P/E: 18.3x vs the S&P 500's ~20-25x. Analysts target $171.05 (-20%). Not financial advice.

How frequently does MS data refresh on this page?

MS prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.

What has driven MS's recent stock price performance?

Morgan Stanley (MS) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Diverse revenue streams across multiple financial services. See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider MS overvalued or undervalued right now?

Morgan Stanley (MS) trades at 18.3x earnings. Analysts target $171.05 (-20%) — downside risk seen. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

What research should beginners do before buying MS?

Before investing in Morgan Stanley (MS), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • Data is based on the latest available information and may be subject to change.
Data Sources

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