Purple Beverage Company, Inc. (PPBV) Stock Price & Analysis
Educational signal · not a buy or sell recommendation · How to read this
For informational purposes only. Not financial advice. Machine-generated analysis by Stock Expert AI — model gemini-2.0-flash, generated Mar 17, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief. Data sources: Financial Modeling Prep, Yahoo Finance, SEC EDGAR
Quick AnswerPurple Beverage Company, Inc. (PPBV) trades at $0.00001. Purple Beverage Company, Inc. develops, markets, and distributes functional beverages in the United States, focusing on antioxidant-rich products under the 'Purple' brand. Sector: Consumer staples.
Price as of · Last analyzed: Mar 17, 2026Analyst Coverage for PPBV: PPBV does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage.
No score published: we hold no usable price for this ticker, and a grade beside a missing price says nothing.
Purple Beverage Company, Inc. (PPBV) Consumer Business Overview
Purple Beverage Company, Inc. operates in the competitive non-alcoholic beverage sector, offering antioxidant-rich drinks under the 'Purple' brand. Founded in 2007, the company faces challenges in a market dominated by established players, reflected in its negative profit margins and OTC market listing.
What Is the Investment Thesis for PPBV?
Investing in Purple Beverage Company, Inc. (PPBV) presents a high-risk, high-reward scenario. The company operates in the competitive functional beverage market with a single product line, 'Purple.' Key value drivers include successful marketing and distribution expansion. However, the company's negative profit margin of -741.9% and listing on the OTC market indicate significant financial and operational challenges. Growth catalysts depend on increasing brand awareness and market penetration in the functional beverage sector. A successful turnaround would require substantial improvements in operational efficiency and sales growth. Potential investors should carefully consider the risks associated with investing in an OTC-listed company with limited financial resources and strong competition.
Based on FMP financials and quantitative analysis
PPBV Key Highlights
Market capitalization of $0.00B indicates a micro-cap company with limited resources.
- Profit margin of -741.9% signals significant operational and financial challenges.
- Gross margin of 1.7% demonstrates difficulty in covering production and distribution costs.
- Beta of -13.65 suggests an inverse correlation to the market, but should be viewed cautiously given the company's financial instability.
- The company does not offer a dividend, reflecting its focus on reinvesting any earnings into growth initiatives, though profitability is currently lacking.
Who Are PPBV's Competitors?
PPBV is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | MoonshotScore |
|---|---|---|---|---|
| REED Reed's, Inc. | $0.67 | -3.64% | $8.23M | — |
| BNKK Bonk, Inc. | $1.53 | -12.57% | $14.0M | — |
| BRFH Barfresh Food Group, Inc. | $0.86 | +0.70% | $14.4M | — |
| ZVIA Zevia PBC | $1.21 | 0.00% | $86.9M | 34 5-pillar |
| BUDA Buda Juice Inc. | $7.20 | -6.61% | $96.9M | 70 5-pillar |
| OTLY Oatly Group AB | $10.47 | -0.76% | $329M | — |
| FIZZ National Beverage Corp. | $29.84 | -1.58% | $2.79B | 87 5-pillar |
| COCO The Vita Coco Company, Inc. | $55.32 | -1.16% | $3.18B | 92 5-pillar |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are PPBV's Key Strengths?
Unique antioxidant-rich beverage formulation.
- Established brand name ('Purple') in a niche market.
- Distribution network in the United States.
- Focus on the growing functional beverage category.
What Are PPBV's Weaknesses?
Limited financial resources.
- Negative profit margin.
- Small market capitalization.
- Dependence on a single product line.
What Are the Key Risks for PPBV?
Financial-distress signal — its Altman Z-Score of -42.56 sits in the distress zone (elevated bankruptcy risk).
- Weak fundamentals — a Piotroski F-Score of 3/9 flags soft profitability, leverage or efficiency.
- Intense competition from established beverage companies.
- Negative profit margin and limited financial resources.
- Changing consumer preferences and trends in the beverage industry.
- Regulatory challenges and compliance requirements.
- Limited liquidity due to OTC market listing.
What Are PPBV's Competitive Advantages?
- Proprietary blend of seven fruits for antioxidant content (limited differentiation).
- Established brand name ('Purple') within its niche (low brand recognition).
- Distribution network in the United States (limited scale).
- First-mover advantage in a specific sub-segment of the functional beverage market (easily replicable).
What Does PPBV Do?
Purple Beverage Company, Inc., established in 2007 and based in Fort Lauderdale, Florida, is a developer, marketer, and distributor of functional beverage products in the United States. The company's primary offering is its 'Purple' branded beverage, which is formulated with antioxidants derived from seven different fruits. This beverage targets consumers within the new age/functional beverage category, a segment focused on health and wellness. The company operates within the broader non-alcoholic beverage industry, competing with established brands and other emerging players in the functional beverage space. Its business model centers on creating and distributing a unique product that appeals to health-conscious consumers seeking alternatives to traditional soft drinks and juices. Purple Beverage Company faces the challenges inherent in building brand awareness and market share in a highly competitive landscape. The company's success hinges on its ability to effectively market its product, secure distribution channels, and maintain a competitive edge in the functional beverage market. Given its OTC listing, the company likely faces additional hurdles related to capital raising and regulatory compliance compared to exchange-listed peers.
What Products and Services Does PPBV Offer?
- Develop functional beverage products.
- Market beverages under the 'Purple' brand.
- Distribute beverages in the United States.
- Target the new age/functional beverage consumer category.
- Offer beverages with antioxidants from seven different fruits.
- Operate in the non-alcoholic beverage industry.
How Does PPBV Make Money?
- Develop and formulate the 'Purple' beverage.
- Market and brand the product to target consumers.
- Distribute the beverage through retail channels.
- Generate revenue through sales of the 'Purple' beverage.
What Industry Does PPBV Operate In?
Purple Beverage Company, Inc. operates within the competitive non-alcoholic beverage industry, specifically targeting the functional beverage segment. This segment has seen growth driven by increasing consumer interest in health and wellness. However, the market is dominated by large, established players with significant marketing and distribution resources. Purple Beverage Company faces challenges in differentiating its product and gaining market share against these competitors. The company's success depends on its ability to carve out a niche in this crowded market.
Who Are PPBV's Key Customers?
- Health-conscious consumers
- Individuals seeking functional beverages
- Consumers interested in antioxidant-rich products
- Customers in the new age beverage category
Research confidence
Thin evidence — scoring coverage unknown. Treat this as a starting point, not a conclusion.
- ● Scoring coverage unknown
- ● No usable price
- ● No filing on record
- ● No analyst coverage
Company Profile
Purple Beverage Company, Inc. operates in the Beverages - Non-Alcoholic industry within the Consumer Defensive sector. It is headquartered in Fort Lauderdale, US. The company is led by CEO Geoffrey Winters. PPBV has traded publicly since 2007.
Key Financial Metrics
Return on assets is -79.5%, showing how much profit it generates from its asset base. A current ratio of 2.46 indicates the company holds enough short-term assets to cover its near-term obligations.
Financial Health
Purple Beverage Company, Inc.'s Piotroski F-Score is 3/9, a 9-point checklist of profitability, leverage and efficiency — flagging fundamental weakness worth scrutiny. Its Altman Z-Score of -42.56 places it in the distress zone, a signal of elevated financial risk.
PPBV Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis
PPBV Latest News
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Stocks That Hit 52-Week Highs On Tuesday
· Mar 24, 2020
PPBV Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations collected by Financial Modeling Prep for PPBV.
Price Targets
Wall Street price target analysis for PPBV.
PPBV MoonshotScore
MoonshotScore is Stock Expert AI's proprietary 0-100 research rating, not a buy or sell recommendation. No MoonshotScore is published for PPBV; grades run from A+ (80-100) to F (below 30).
Leadership: Geoffrey Winters
CEO
Geoffrey Winters serves as the CEO of Purple Beverage Company, Inc. As CEO, he is responsible for overseeing the company's strategic direction, operations, and financial performance. He manages a team of 15 employees.
Track Record: Geoffrey Winters' track record at Purple Beverage Company, Inc. is difficult to assess based on available information. The company's current financial state, characterized by negative profit margins and OTC market listing, suggests significant challenges. His tenure and specific achievements are not detailed in the provided data.
PPBV OTC Market Information
The OTC Other tier represents the lowest tier of the OTC market, indicating that Purple Beverage Company, Inc. may not meet the minimum financial standards or disclosure requirements for higher tiers like OTCQB or OTCQX. Companies in this tier often have limited trading volume and may be subject to less regulatory oversight compared to companies listed on major exchanges like the NYSE or NASDAQ. Investing in companies on the OTC Other tier carries significant risks due to the potential for fraud, lack of transparency, and limited liquidity.
- OTC Tier: OTC Other
- Limited financial disclosure and transparency.
- Potential for fraud or manipulation.
- Low trading volume and liquidity.
- Higher price volatility.
- Limited regulatory oversight.
- Verify the company's financial statements and SEC filings (if any).
- Research the background and experience of the company's management team.
- Assess the company's business model and competitive landscape.
- Evaluate the company's liquidity and trading volume.
- Understand the risks associated with investing in OTC stocks.
- Consult with a financial advisor before making any investment decisions.
- Company has been in business since 2007.
- The company has a registered business address in Fort Lauderdale, Florida.
- The company has a CEO, Geoffrey Winters.
- The company has a functional website (verify independently).
Common Questions About PPBV (Consumer Staples)
What do analysts say about PPBV stock?
There is no available analyst coverage for Purple Beverage Company, Inc. (PPBV). The company's OTC listing and small market capitalization likely contribute to the lack of analyst interest. Investors should conduct their own thorough research and due diligence before considering an investment in PPBV.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
MoonshotScore is not published for this security.
Data provided for informational purposes only.
- Limited financial information available for Purple Beverage Company, Inc.
- OTC market listing indicates higher risk and potential for volatility.
- Lack of analyst coverage requires independent research and due diligence.