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PURE Bioscience, Inc. (PURE)

For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

PURE Bioscience, Inc. (PURE) with AI Score 49/100 (Weak). PURE Bioscience, Inc. develops and commercializes antimicrobial products, focusing on its proprietary silver dihydrogen citrate (SDC) technology. Market cap: 0, Sector: Consumer defensive.

Last analyzed: Mar 16, 2026
PURE Bioscience, Inc. develops and commercializes antimicrobial products, focusing on its proprietary silver dihydrogen citrate (SDC) technology. The company's products cater to health and environmental challenges related to pathogen control across various industries.
49/100 AI Score

PURE Bioscience, Inc. (PURE) Consumer Business Overview

CEORobert F. Bartlett
Employees11
HeadquartersEl Cajon, US
IPO Year1996

PURE Bioscience, Inc. specializes in developing and commercializing antimicrobial solutions based on its proprietary silver dihydrogen citrate (SDC) technology. Targeting health and environmental challenges, the company offers a range of disinfecting and sanitizing products for food safety and surface hygiene, positioning itself within the household and personal products sector.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Mar 16, 2026

Investment Thesis

PURE Bioscience, Inc. presents a focused investment opportunity within the antimicrobial solutions market, driven by its proprietary SDC technology. The company's high gross margin of 55357.9% indicates significant pricing power and potential for profitability as revenue scales. Growth catalysts include increasing demand for effective and non-toxic sanitizing solutions, particularly in the food safety and healthcare sectors. However, the company's negative P/E ratio of -4.12 and profit margin of -92.4% highlight current challenges in achieving profitability. Successful expansion into new markets and strategic partnerships could drive revenue growth and improve financial performance. Investors should monitor the company's ability to manage operating expenses and capitalize on its technological advantages.

Based on FMP financials and quantitative analysis

Key Highlights

  • Market capitalization of $0.01 billion indicates a micro-cap company with potential for high growth but also significant risk.
  • Gross margin of 55357.9% suggests strong pricing power and efficient cost management in production.
  • Negative P/E ratio of -4.12 reflects current unprofitability, requiring careful monitoring of future earnings potential.
  • The company's focus on silver dihydrogen citrate (SDC) provides a unique selling proposition in the antimicrobial market.
  • Beta of 0.53 suggests lower volatility compared to the overall market, which may appeal to risk-averse investors.

Competitors & Peers

Strengths

  • Proprietary SDC technology
  • Non-toxic and environmentally friendly products
  • High gross margin
  • Established presence in food safety

Weaknesses

  • Negative profitability
  • Limited market share
  • Reliance on a single technology (SDC)
  • Small number of employees

Catalysts

  • Potential new partnerships with food processing companies to integrate PURE Control into their operations.
  • Increasing demand for effective sanitization products due to heightened awareness of hygiene.
  • Potential regulatory approvals for new applications of SDC in different industries.
  • Expansion into new geographic markets, particularly in Asia-Pacific.
  • Launch of new product formulations targeting specific customer needs.

Risks

  • Competition from larger companies with greater resources.
  • Negative profitability and reliance on external funding.
  • Regulatory changes impacting the use of SDC.
  • Limited market share and brand recognition.
  • Dependence on a single technology (SDC).

Growth Opportunities

  • Expansion in the Food Safety Market: The food safety market is driven by increasing regulations and consumer demand for safer food products. PURE Bioscience can capitalize on this trend by expanding the adoption of its PURE Control product as a food contact processing aid for fresh produce and raw poultry. The global food safety testing market is projected to reach $26.9 billion by 2027, offering a substantial market for PURE's antimicrobial solutions. Success hinges on demonstrating the efficacy and cost-effectiveness of SDC compared to traditional sanitizers.
  • Penetration of the Healthcare Sector: The healthcare sector presents a significant opportunity for PURE Bioscience, driven by the need for effective infection control and prevention. The company's Axen30 hard surface disinfectant can be marketed to hospitals, clinics, and other healthcare facilities. The global healthcare disinfectant market is expected to grow, reaching multi-billion dollar valuations in the next 5 years, fueled by concerns over healthcare-associated infections (HAIs). PURE's success depends on securing regulatory approvals and demonstrating superior performance against pathogens.
  • Strategic Partnerships and Distribution Agreements: Forming strategic partnerships with major distributors and retailers can significantly expand PURE Bioscience's market reach. Collaborating with established players in the food service, healthcare, and consumer goods industries can accelerate product adoption and increase sales volume. These partnerships can provide access to established distribution networks and customer relationships, reducing the company's reliance on direct sales efforts. The timeline for realizing these benefits depends on the negotiation and implementation of partnership agreements.
  • Product Innovation and Formulation Development: PURE Bioscience can drive growth by developing new formulations and applications for its SDC technology. This includes expanding its product line to address specific needs in various industries, such as agriculture, water treatment, and consumer goods. Investing in research and development to create innovative antimicrobial solutions can enhance the company's competitive advantage and attract new customers. The timeline for product development and commercialization varies depending on the complexity of the formulations and regulatory requirements.
  • International Market Expansion: Expanding into international markets presents a significant growth opportunity for PURE Bioscience. The company can target regions with growing economies and increasing awareness of hygiene and sanitation, such as Asia-Pacific and Latin America. Adapting its products to meet local regulations and consumer preferences is crucial for success. International expansion can diversify the company's revenue streams and reduce its reliance on the US market. The timeline for international expansion depends on market entry strategies and regulatory approvals.

Opportunities

  • Expansion in the food safety market
  • Penetration of the healthcare sector
  • Strategic partnerships and distribution agreements
  • International market expansion

Threats

  • Competition from established players
  • Regulatory changes
  • Economic downturns
  • Fluctuations in raw material costs

Competitive Advantages

  • Proprietary silver dihydrogen citrate (SDC) technology.
  • Non-toxic and environmentally friendly antimicrobial solutions.
  • Residual protection capabilities of SDC.
  • Established presence in the food safety market.

About PURE

PURE Bioscience, Inc., incorporated in 1992 and headquartered in El Cajon, California, focuses on developing and commercializing antimicrobial products. Its core technology revolves around silver dihydrogen citrate (SDC), a non-toxic antimicrobial agent known for its residual protection capabilities. The company's product line includes PURE Hard Surface, a food contact surface sanitizer and disinfectant; PURE Control, a food contact processing aid for fresh produce and raw poultry; PURE Multi-Purpose and Floor Cleaner Concentrate; and PURE Multi-Purpose Hi-Foam Cleaner Concentrate. These products cater to a variety of applications, including food safety, surface disinfection, and general hygiene. PURE Bioscience's products are distributed both domestically and internationally, targeting industries such as food processing, healthcare, and consumer goods. The company also offers Axen30, a hard surface disinfectant; Axenohl, an antimicrobial formulation for use as a raw material ingredient; and SILVÉRION, an antimicrobial formulation used against bacteria, viruses, yeasts, and molds. PURE's strategy involves leveraging the unique properties of SDC to provide effective and environmentally responsible antimicrobial solutions, differentiating itself in a competitive market.

What They Do

  • Develops and commercializes antimicrobial products.
  • Manufactures and distributes silver dihydrogen citrate (SDC).
  • Offers SDC-based disinfecting and sanitizing products.
  • Provides food contact surface sanitizers and disinfectants.
  • Offers food contact processing aids for fresh produce and raw poultry.
  • Supplies hard surface disinfectants.
  • Provides antimicrobial formulations for use as raw material ingredients.

Business Model

  • Develops and patents antimicrobial technologies.
  • Manufactures and sells SDC-based products.
  • Targets businesses and consumers seeking hygiene solutions.
  • Generates revenue through product sales and distribution agreements.

Industry Context

PURE Bioscience operates in the household and personal products industry, specifically within the antimicrobial solutions market. This market is driven by increasing awareness of hygiene and sanitation, stringent regulations in food safety, and growing demand for effective disinfectants in healthcare. The competitive landscape includes companies offering a range of antimicrobial technologies, from traditional chemicals to innovative solutions like SDC. PURE Bioscience aims to differentiate itself through the non-toxic and residual protection properties of its SDC-based products. The global disinfectants market is projected to reach billions in the coming years, presenting significant growth opportunities for companies like PURE.

Key Customers

  • Food processing companies
  • Healthcare facilities
  • Restaurants and foodservice providers
  • Consumers seeking household disinfectants
AI Confidence: 71% Updated: Mar 16, 2026

Financials

Chart & Info

PURE Bioscience, Inc. (PURE) stock price: Price data unavailable

Latest News

Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for PURE.

Price Targets

Wall Street price target analysis for PURE.

MoonshotScore

49/100

What does this score mean?

The MoonshotScore rates PURE's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Leadership: Robert F. Bartlett

CEO

Robert F. Bartlett serves as the CEO of PURE Bioscience, Inc. His background includes experience in managing and leading small teams. With a focus on driving growth and innovation, he has been instrumental in guiding the company's strategic direction. His leadership is crucial for navigating the competitive landscape and achieving the company's long-term goals.

Track Record: Under Robert F. Bartlett's leadership, PURE Bioscience has focused on expanding its product line and market reach. He has overseen the development and commercialization of new SDC-based products. His tenure has been marked by efforts to improve the company's financial performance and secure strategic partnerships.

PURE OTC Market Information

The OTC Other tier represents the lowest tier of the OTC market, indicating that PURE Bioscience may not meet the minimum financial standards or disclosure requirements of higher tiers like OTCQX or OTCQB. Companies in this tier often have limited trading volume and may be subject to less regulatory oversight compared to companies listed on major exchanges like the NYSE or NASDAQ. Investing in OTC Other stocks carries higher risks due to the potential for limited information and price volatility.

  • OTC Tier: OTC Other
  • Disclosure Status: Unknown
Liquidity: As an OTC stock, PURE likely experiences lower trading volumes and wider bid-ask spreads compared to stocks listed on major exchanges. This can make it more difficult to buy or sell shares quickly without significantly impacting the price. Investors should be prepared for potential illiquidity and price volatility when trading PURE on the OTC market.
OTC Risk Factors:
  • Limited financial disclosure
  • Lower trading volume and liquidity
  • Potential for price manipulation
  • Higher risk of fraud or mismanagement
  • Limited regulatory oversight
Due Diligence Checklist:
  • Verify the company's financial statements and SEC filings.
  • Research the company's management team and their track record.
  • Assess the company's business model and competitive landscape.
  • Evaluate the company's legal and regulatory compliance.
  • Understand the risks associated with investing in OTC stocks.
  • Consult with a financial advisor before investing.
  • Check for any history of stock promotion or pump and dump schemes.
Legitimacy Signals:
  • Focus on a proprietary technology (SDC).
  • Presence in the food safety market.
  • History of operations since 1992.
  • Availability of products for purchase.
  • CEO with relevant experience.

Common Questions About PURE (Consumer Defensive)

What does PURE Bioscience, Inc. do?

PURE Bioscience, Inc. develops and commercializes antimicrobial products based on its proprietary silver dihydrogen citrate (SDC) technology. The company's products are used in various applications, including food safety, surface disinfection, and general hygiene. PURE's core product offerings include sanitizers, disinfectants, and processing aids that target pathogens and contaminants in food processing facilities, healthcare environments, and consumer settings. The company aims to provide effective and environmentally responsible antimicrobial solutions.

What do analysts say about PURE stock?

Analyst coverage of PURE Bioscience, Inc. is limited due to its micro-cap status and OTC listing. However, key valuation metrics to consider include its market capitalization, revenue growth, and gross margin. The company's high gross margin suggests potential for profitability as revenue scales. Growth considerations include its ability to expand into new markets, secure strategic partnerships, and develop new applications for its SDC technology. Investors should conduct their own due diligence and consider the risks associated with investing in OTC stocks.

What are the main risks for PURE?

The main risks for PURE Bioscience, Inc. include its negative profitability, limited market share, and reliance on a single technology (SDC). The company faces competition from larger companies with greater resources and established brands. Regulatory changes could impact the use of SDC. As an OTC-listed company, PURE is subject to lower trading volume and liquidity, which can increase price volatility. Investors should carefully consider these risks before investing in PURE.

What are the key factors to evaluate for PURE?

PURE Bioscience, Inc. (PURE) currently holds an AI score of 49/100, indicating low score. Key strength: Proprietary SDC technology. Primary risk to monitor: Competition from larger companies with greater resources. This is not financial advice.

How frequently does PURE data refresh on this page?

PURE prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.

What has driven PURE's recent stock price performance?

Recent price movement in PURE Bioscience, Inc. (PURE) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. Notable catalyst: Proprietary SDC technology. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.

Should investors consider PURE overvalued or undervalued right now?

Determining whether PURE Bioscience, Inc. (PURE) is overvalued or undervalued requires examining multiple metrics. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.

What research should beginners do before buying PURE?

Before investing in PURE Bioscience, Inc. (PURE), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .

Data provided for informational purposes only.

Analysis Notes
  • Financial data may be limited due to the company's OTC status.
  • AI analysis is pending for PURE.
Data Sources

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