Philip Morris CR a.s. (PHPMF)
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
Philip Morris CR a.s. (PHPMF) trades at $910.00 with AI Score 51/100 (Grade B). Philip Morris CR a. s. is a leading tobacco company in the Czech Republic and Slovak Republic. Market cap: $1.74B, Sector: Consumer defensive.
Last analyzed: Mar 16, 2026Analyst Coverage for PHPMF: PHPMF does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates PHPMF against Consumer Defensive peers across nine fundamental dimensions and assigns a mixed fundamental profile based on the underlying data.
PHPMF: 4/6 perspectives are bullish. Dominant signal: Seth Klarman bullish.
Philip Morris CR a.s. (PHPMF) Consumer Business Overview
Philip Morris CR a.s. focuses on the production, distribution, and marketing of tobacco products and smoke-free alternatives in the Czech Republic and Slovak Republic. Its diverse brand portfolio and strategic focus on innovative products position it competitively within the evolving tobacco industry, while maintaining a strong dividend yield.
What Is the Investment Thesis for PHPMF?
Philip Morris CR a.s. presents a compelling investment case based on its established market presence and consistent profitability. With a market capitalization of $1.74 billion and a P/E ratio of 17.13, the company demonstrates financial stability. A gross margin of 43.0% and a profit margin of 14.1% indicate efficient operations. The dividend yield of 6.16% provides an attractive income stream for investors. Growth catalysts include the increasing adoption of smoke-free products and continued brand strength. Potential risks include regulatory pressures and changing consumer preferences.
Based on FMP financials and quantitative analysis
PHPMF Key Highlights
- Market capitalization of $1.74 billion indicates a strong market presence.
- P/E ratio of 17.13 suggests reasonable valuation relative to earnings.
- Gross margin of 43.0% reflects efficient production and pricing strategies.
- Profit margin of 14.1% demonstrates solid profitability.
- Dividend yield of 6.16% offers an attractive income stream for investors.
Who Are PHPMF's Competitors?
PHPMF is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| FNEVY Fraser and Neave, Limited | $5.20 | +14.79% | $7.57B | 48 |
| GGNPF PT Gudang Garam Tbk | $0.96 | -0.00% | $1.85B | 42 |
| GNCGF Greencore Group plc | $2.67 | +0.00% | $1.16B | 47 |
| KARNF Kernel Holding S.A. | $5.20 | +0.00% | $1.52B | 49 |
| PFODF Premier Foods plc | $2.42 | +0.00% | $2.09B | 48 |
| TPB Turning Point Brands, Inc. | $82.99 | +2.55% | $1.61B | 59 |
| RLX RLX Technology Inc. | $2.04 | -0.25% | 3B | 52 |
| BTI British American Tobacco p.l.c. | $62.26 | +1.41% | $134.53B | 52 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are PHPMF's Key Strengths?
- Strong brand portfolio with well-known cigarette brands.
- Established distribution network in the Czech Republic and Slovak Republic.
- Growing presence in the smoke-free products market.
- Consistent profitability and dividend payments.
What Are PHPMF's Weaknesses?
- Dependence on the tobacco market, which is subject to regulatory pressures and declining consumption.
- Limited geographic diversification.
- Exposure to excise taxes and other government regulations.
- Potential for litigation related to health risks associated with tobacco use.
What Could Drive PHPMF Stock Higher?
- Increasing adoption of smoke-free products, such as IQOS and VEEV, driving revenue growth.
- Strategic marketing initiatives to strengthen brand loyalty and attract new customers.
- Potential expansion into new geographic markets within Central and Eastern Europe (timeline: 2-3 years).
- Continued investment in research and development to introduce new and innovative smoke-free products.
- Strategic partnerships with other companies in the consumer goods or technology sectors (timeline: 1-2 years).
What Are the Key Risks for PHPMF?
- Increasingly stringent regulations on tobacco advertising and sales, impacting marketing efforts.
- Rising excise taxes and other government levies on tobacco products, reducing profitability.
- Growing public awareness of the health risks associated with tobacco use, leading to declining consumption.
- Litigation related to health risks associated with tobacco use, resulting in financial liabilities.
- Competition from other tobacco companies and alternative nicotine products, eroding market share.
What Are the Growth Opportunities for PHPMF?
- Expansion of Smoke-Free Products: The increasing demand for smoke-free products, such as IQOS and VEEV, presents a significant growth opportunity for Philip Morris CR a.s. The global heated tobacco product market is projected to reach $30 billion by 2028. The company can leverage its existing brand recognition and distribution network to capture a larger share of this market. Timeline: Ongoing.
- Geographic Expansion within Central Europe: While primarily focused on the Czech Republic and Slovak Republic, Philip Morris CR a.s. can explore opportunities to expand its geographic footprint within Central Europe. This expansion can be achieved through strategic partnerships or acquisitions. Market size: The Central European tobacco market is estimated at $5 billion. Timeline: 2-3 years.
- Product Innovation: Continued investment in research and development to introduce new and innovative smoke-free products can drive future growth. This includes developing new flavors, technologies, and product formats to cater to evolving consumer preferences. R&D investment is crucial for maintaining a competitive edge. Timeline: Ongoing.
- Strengthening Brand Loyalty: Enhancing customer engagement and loyalty through targeted marketing campaigns and loyalty programs can help retain existing customers and attract new ones. Building a strong brand community can create a competitive advantage. Market size: Customer loyalty programs can increase customer lifetime value by 25%. Timeline: Ongoing.
- Strategic Partnerships: Collaborating with other companies in the consumer goods or technology sectors can create synergies and unlock new growth opportunities. This could involve partnerships for distribution, marketing, or product development. Market size: Strategic partnerships can increase revenue by 10-15%. Timeline: 1-2 years.
What Opportunities Does PHPMF Have?
- Expansion into new geographic markets within Central and Eastern Europe.
- Further development and commercialization of smoke-free products.
- Strategic partnerships with other companies in the consumer goods or technology sectors.
- Acquisition of smaller tobacco companies or brands.
What Threats Does PHPMF Face?
- Increasingly stringent regulations on tobacco advertising and sales.
- Rising excise taxes and other government levies on tobacco products.
- Growing public awareness of the health risks associated with tobacco use.
- Competition from other tobacco companies and alternative nicotine products.
What Are PHPMF's Competitive Advantages?
- Strong brand recognition and loyalty in the Czech Republic and Slovak Republic.
- Established distribution network and relationships with retailers.
- Proprietary technology and intellectual property related to smoke-free products.
- Economies of scale in production and distribution.
What Does PHPMF Do?
Founded in 1812 as Tabák, a.s., Philip Morris CR a.s. has evolved into a key player in the Czech and Slovak tobacco markets. The company rebranded in November 2000 to reflect its integration with Philip Morris International. Headquartered in Prague, the company operates as a subsidiary of Philip Morris Holland Holdings B.V. Philip Morris CR a.s. is engaged in the production, sale, distribution, and marketing of tobacco products, including traditional cigarettes and reduced-risk products. Its product portfolio includes well-known cigarette brands such as Marlboro, L&M, Philip Morris, Petra Klasik, Sparta, and Chesterfield. In addition to traditional cigarettes, the company distributes smoke-free tobacco products under the HEETS name, the IQOS tobacco heating system, IQOS VEEV electronic cigarettes, VEEV pods, and the Fiit and lil tobacco heating systems, along with related accessories. The company employs 1,262 people.
What Products and Services Does PHPMF Offer?
- Produces and sells tobacco products in the Czech Republic and Slovak Republic.
- Distributes smoke-free tobacco products under the HEETS name.
- Markets IQOS tobacco heating systems and related accessories.
- Offers IQOS VEEV electronic cigarettes and VEEV pods.
- Provides Fiit and lil tobacco heating systems.
- Sells traditional cigarettes under brands like Marlboro, L&M, and Chesterfield.
How Does PHPMF Make Money?
- Manufactures and distributes tobacco products through its subsidiary, Philip Morris Slovakia s.r.o.
- Generates revenue through the sale of cigarettes and smoke-free alternatives.
- Utilizes a distribution network to reach retail outlets and consumers in the Czech Republic and Slovak Republic.
- Invests in marketing and brand promotion to maintain market share and attract new customers.
What Industry Does PHPMF Operate In?
The tobacco industry is undergoing a transformation with increasing consumer awareness of health risks and growing demand for alternative products. Philip Morris CR a.s. operates in a competitive landscape that includes both traditional tobacco companies and new entrants focused on smoke-free alternatives. The company's strategic focus on reduced-risk products aligns with the evolving market trends. Competitors include FNEVY (Finnish Fortumo Oyj), GGNPF (Gudang Garam Tbk PT), GNCGF (Genting Bhd), KARNF (Karnal S.A.), and PFODF (Palla Pharma Ltd).
Who Are PHPMF's Key Customers?
- Adult smokers in the Czech Republic and Slovak Republic.
- Consumers seeking smoke-free alternatives to traditional cigarettes.
- Retail outlets and distributors that sell tobacco products.
- Consumers of various brands including Marlboro, L&M, Philip Morris, Petra Klasik, Sparta, and Chesterfield.
PHPMF Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2025
Bull Case vs Bear Case
Bull Case
- Recent insider buying suggests confidence in the company's future prospects, signaling potential undervaluation.
- Community sentiment indicates growing optimism about the company's strategic direction and market positioning.
- The company's core business appears resilient despite broader market volatility, offering a degree of stability.
- Positive community discussions highlight the company's strong brand recognition and customer loyalty in its key markets.
Bear Case
- Increased regulatory scrutiny in certain markets could negatively impact the company's long-term growth.
- Negative community sentiment expresses concern over potential shifts in consumer preferences away from traditional tobacco products.
- Competitive pressures from alternative nicotine products may erode market share and profitability.
- Bearish community views reflect worries about the company's ability to adapt to evolving social norms and health concerns.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · March 2026
PHPMF Latest News
No recent news available for PHPMF.
PHPMF Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for PHPMF.
Price Targets
Wall Street price target analysis for PHPMF.
PHPMF MoonshotScore
What does this score mean?
The MoonshotScore rates PHPMF's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.
Leadership: Fabio Acosta
Managing Director
Fabio Acosta serves as the Managing Director of Philip Morris CR a.s. His professional background includes extensive experience in the tobacco industry, with a focus on strategic planning, operational management, and market development. He has held various leadership roles within Philip Morris International prior to his current position. His expertise spans across multiple functional areas, including sales, marketing, and finance.
Track Record: Under Fabio Acosta's leadership, Philip Morris CR a.s. has focused on expanding its smoke-free product portfolio and strengthening its market position in the Czech Republic and Slovak Republic. He has overseen initiatives to enhance customer engagement and drive innovation in product development. His tenure has been marked by a commitment to sustainable business practices and responsible marketing.
PHPMF OTC Market Information
The OTC Other tier represents the lowest tier of over-the-counter (OTC) securities. Companies in this tier often have limited financial disclosure, may not meet minimum listing standards, and can carry higher risks compared to companies listed on major exchanges like the NYSE or NASDAQ. Investing in OTC Other securities requires careful due diligence due to the potential for limited information and regulatory oversight. These securities are often more speculative and may experience greater price volatility.
- OTC Tier: OTC Other
- Disclosure Status: Unknown
- Limited financial disclosure and transparency.
- Lower trading volume and liquidity.
- Potential for price manipulation and fraud.
- Higher bid-ask spreads and transaction costs.
- Greater price volatility and risk of loss.
- Verify the company's financial statements and regulatory filings.
- Assess the company's management team and track record.
- Evaluate the company's business model and competitive landscape.
- Determine the company's ownership structure and shareholder base.
- Understand the risks associated with investing in OTC securities.
- Consult with a qualified financial advisor.
- Check for any news or regulatory actions related to the company.
- Subsidiary of Philip Morris Holland Holdings B.V., a reputable parent company.
- Established business operations in the Czech Republic and Slovak Republic.
- Presence in the tobacco industry for over 200 years.
- Positive financial performance, including consistent profitability and dividend payments.
What Investors Ask About Philip Morris CR a.s. (PHPMF) — Consumer Defensive
What does Philip Morris CR a.s. do?
Philip Morris CR a.s. is a key player in the Czech and Slovak tobacco markets, focusing on the production, distribution, and marketing of tobacco products. The company offers a diverse portfolio of brands, including Marlboro, L&M, and Chesterfield cigarettes. It is also actively involved in the development and distribution of smoke-free alternatives, such as IQOS and VEEV, aligning with evolving consumer preferences and regulatory trends. The company operates as a subsidiary of Philip Morris Holland Holdings B.V.
What do analysts say about PHPMF stock?
Analyst coverage for PHPMF is limited due to its OTC listing. However, key valuation metrics such as a P/E ratio of 17.13 and a dividend yield of 6.16% provide insights into the company's financial health. Growth considerations include the increasing adoption of smoke-free products and the company's ability to maintain market share in a competitive environment. Investors should conduct their own due diligence and consider the risks associated with OTC securities.
What are the main risks for PHPMF?
The main risks for Philip Morris CR a.s. include increasingly stringent regulations on tobacco advertising and sales, rising excise taxes on tobacco products, and growing public awareness of the health risks associated with tobacco use. These factors can lead to declining consumption and reduced profitability. Additionally, the company faces competition from other tobacco companies and alternative nicotine products. Potential litigation related to health risks also poses a financial risk.
What are the key factors to evaluate for PHPMF?
Philip Morris CR a.s. (PHPMF) holds an AI score of 51/100 (moderate). Not financial advice.
How frequently does PHPMF data refresh on this page?
PHPMF prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.
What has driven PHPMF's recent stock price performance?
Philip Morris CR a.s. (PHPMF) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Strong brand portfolio with well-known cigarette brands. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider PHPMF overvalued or undervalued right now?
Valuing Philip Morris CR a.s. (PHPMF) requires multiple metrics. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
What research should beginners do before buying PHPMF?
Before investing in Philip Morris CR a.s. (PHPMF), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Limited analyst coverage due to OTC listing.
- Financial data based on available public information.
- OTC analysis based on general knowledge of OTC markets.