WisdomTree U.S. MidCap Dividend Fund (DON) Fund Overview
Educational signal · not a buy or sell recommendation · How to read this
Beta 0.95: the stock has moved about 5% less than the S&P 500.
For informational purposes only. Not financial advice. Machine-generated analysis by Stock Expert AI — model gemini-2.0-flash, generated Mar 18, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief. Data sources: Financial Modeling Prep, Yahoo Finance, SEC EDGAR
Quick AnswerWisdomTree U.S. MidCap Dividend Fund (DON) trades at $56.47. WisdomTree U.S. MidCap Dividend Fund (DON) focuses on investing in U.S. mid-cap dividend-paying companies. Sector: Financial services.
Price as of Sep 11, 2026 · Last analyzed: Mar 18, 2026Analyst Coverage for DON: DON does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates DON against Financial Services peers across nine fundamental dimensions and assigns a neutral fundamental signal based on the underlying data.
WisdomTree U.S. MidCap Dividend Fund (DON) Financial Services Profile
WisdomTree U.S. MidCap Dividend Fund (DON) offers investors targeted exposure to dividend-paying, mid-capitalization U.S. companies through a fundamentally weighted index. The fund's strategy focuses on mirroring the index's composition, providing a non-diversified investment vehicle within the asset management sector, with a current market capitalization of $3.96 billion.
What Is the Investment Thesis for DON?
WisdomTree U.S. MidCap Dividend Fund (DON), with a market cap of $3.96 billion and a beta of 0.95, presents a focused investment in U.S. mid-cap dividend stocks. The fund's primary value driver is its exposure to dividend-paying companies, which can provide a steady income stream for investors. Upcoming catalysts include potential changes in dividend policies of the underlying companies, which could affect the fund's yield. However, potential risks include fluctuations in the dividend payments of the constituent companies and the fund's non-diversified nature, which concentrates risk. The fund's performance is closely tied to the performance of its underlying index, making it susceptible to market volatility and sector-specific downturns.
Based on FMP financials and quantitative analysis
DON Key Highlights
Market capitalization of $3.96 billion indicates a substantial investment pool focused on mid-cap dividend stocks.
- Beta of 0.95 suggests the fund's volatility is slightly less than the overall market.
- The fund invests at least 95% of its assets in component securities of the index, ensuring close tracking of the target index.
- The fund is non-diversified, potentially leading to higher concentration risk compared to diversified funds.
- The fund's performance is tied to the dividend policies and financial health of its constituent companies.
Who Are DON's Competitors?
DON is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | MoonshotScore |
|---|---|---|---|---|
| CALF Pacer US Small Cap Cash Cows ETF | $55.54 | -0.29% | $3.56B | — |
| DEM WisdomTree Emerging Markets High Dividend Fund | $56.41 | -0.72% | $4.08B | — |
| DXJ WisdomTree Japan Hedged Equity Fund | $173.47 | +0.09% | $7.06B | — |
| EWC iShares MSCI Canada ETF | $60.29 | -1.15% | $6.02B | — |
| FEZ State Street SPDR EURO STOXX 50 ETF | $69.67 | +0.92% | $4.41B | — |
| BX Blackstone Inc. | $129.75 | +3.46% | $157B | 705-pillar |
| IVSXF Investor AB (publ) | $42.20 | 0.00% | $129B | 599-signal |
| BAM Brookfield Asset Management | $47.24 | -1.01% | $75.4B | 575-pillar |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance This table mixes two scoring engines — compare a number only with others carrying the same tag.
What Are DON's Key Strengths?
Exposure to dividend-paying mid-cap companies.
- Transparent and rules-based index methodology.
- Low expense ratio compared to actively managed funds.
- Established brand recognition of WisdomTree.
What Are DON's Weaknesses?
Non-diversified nature increases concentration risk.
- Performance is dependent on the dividend policies of constituent companies.
- Susceptible to market volatility and sector-specific downturns.
- Limited control over the composition of the underlying index.
What Could Drive DON Stock Higher?
DON catalyst: Potential changes in dividend policies of the underlying companies, which could affect the fund's yield.
- Fluctuations in interest rates could impact the attractiveness of dividend stocks.
- Market volatility and sector-specific downturns could affect the fund's performance.
What Are the Key Risks for DON?
Fluctuations in the dividend payments of the constituent companies.
- The fund's non-diversified nature, which concentrates risk.
- Changes in dividend tax policies could reduce the attractiveness of dividend stocks.
- Economic downturns that could impact dividend payments.
What Are the Growth Opportunities for DON?
- Expansion of ETF Market: The overall ETF market is experiencing significant growth, driven by increasing investor adoption and innovation in product offerings. As the ETF market continues to expand, DON has the opportunity to attract new investors seeking exposure to mid-cap dividend stocks. The growth of thematic ETFs, focusing on specific investment themes, could further drive demand for specialized dividend-focused funds like DON. This growth is projected to continue through 2028, presenting a favorable backdrop for DON's expansion.
- Increased Demand for Dividend Income: In a low-interest-rate environment, investors often seek alternative sources of income, such as dividend-paying stocks. DON can capitalize on this trend by marketing itself as a vehicle for generating income from mid-cap dividend stocks. The increasing demand for dividend income is expected to persist as investors seek to supplement their returns in a challenging investment landscape. This trend provides a sustained growth opportunity for DON.
- Product Innovation: WisdomTree can enhance DON's appeal by introducing innovative features or strategies, such as incorporating ESG (environmental, social, and governance) factors into the index methodology. This could attract socially responsible investors and differentiate DON from its competitors. Product innovation can also involve creating new share classes or fee structures to cater to different investor segments, further expanding DON's reach. This ongoing process of innovation is crucial for maintaining competitiveness.
- Strategic Partnerships: WisdomTree can form strategic partnerships with financial advisors, brokerage firms, and other institutions to promote DON to a wider audience. These partnerships can provide access to new distribution channels and increase DON's visibility among potential investors. Strategic alliances can also involve collaborating with other asset managers to create bundled investment solutions that include DON, further enhancing its appeal. These partnerships can significantly accelerate DON's growth trajectory.
- Geographic Expansion: While DON currently focuses on the U.S. market, WisdomTree could explore opportunities to expand its reach to international investors. This could involve listing DON on foreign exchanges or creating similar funds that target dividend-paying mid-cap companies in other countries. Geographic expansion can diversify DON's investor base and reduce its reliance on the U.S. market, providing a more resilient growth strategy. This expansion could tap into growing demand for U.S. equities in emerging markets.
What Are DON's Competitive Advantages?
- Brand recognition of WisdomTree as a reputable ETF provider.
- Established track record of tracking its underlying index.
- Low expense ratio compared to actively managed funds.
- Access to WisdomTree's distribution network and marketing resources.
What Does DON Do?
WisdomTree U.S. MidCap Dividend Fund (DON) is designed to track the performance of a fundamentally weighted index comprised of dividend-paying, mid-capitalization companies within the United States. The fund operates under the principle of investing at least 95% of its total assets in the component securities of the index or in investments that possess substantially identical economic characteristics. This approach aims to provide investors with exposure to the mid-cap segment of the U.S. dividend market. The fund is non-diversified, meaning it invests a larger percentage of its assets in fewer companies than a diversified fund. The fund's investment strategy focuses on dividend-paying companies, offering investors a potential income stream alongside capital appreciation. By targeting mid-capitalization firms, the fund aims to capture a segment of the market that may offer a balance between growth potential and stability. The fundamental weighting of the index means that the fund's holdings are weighted based on factors such as dividends paid, rather than market capitalization. This can lead to a portfolio that differs significantly from market-cap weighted indexes. WisdomTree, as the fund's sponsor, is a well-known provider of exchange-traded funds (ETFs) with a focus on innovative indexing strategies.
What Products and Services Does DON Offer?
- Invests primarily in component securities of its underlying index.
- Tracks the performance of a fundamentally weighted index of U.S. mid-cap dividend-paying companies.
- Offers investors exposure to the mid-capitalization segment of the U.S. dividend market.
- Aims to provide a potential income stream through dividend-paying stocks.
- Operates as a non-diversified fund, concentrating investments in fewer companies.
- Provides a passively managed investment vehicle with low expense ratios.
How Does DON Make Money?
- Generates revenue through management fees charged on assets under management (AUM).
- Fees are calculated as a percentage of the fund's average daily net assets.
- The fund's profitability is directly correlated to its AUM and the expense ratio.
What Industry Does DON Operate In?
WisdomTree U.S. MidCap Dividend Fund (DON) operates within the asset management industry, specifically focusing on ETFs that track dividend-paying stocks. The ETF market has seen substantial growth in recent years, driven by increasing investor demand for low-cost, passively managed investment vehicles. The competitive landscape includes numerous ETF providers offering similar dividend-focused products. DON differentiates itself through its focus on mid-cap companies and its fundamental weighting methodology. The fund's success depends on its ability to attract and retain assets under management (AUM) in a competitive market.
Who Are DON's Key Customers?
- Retail investors seeking dividend income and exposure to mid-cap stocks.
- Financial advisors looking for passively managed investment solutions for their clients.
- Institutional investors seeking to diversify their portfolios with dividend-focused ETFs.
Research confidence
Thin evidence — scoring coverage unknown. Treat this as a starting point, not a conclusion.
- ● Scoring coverage unknown
- ● Price is current
- ● No filing on record
- ● No analyst coverage
- ● This is an etf, not an operating company
MoonshotScore History
Recorded daily since 2026-08-23 · 19 snapshots
| 2026-08-23 | 46 |
| 2026-08-26 | 46 |
| 2026-08-29 | 46 |
| 2026-09-01 | 46 |
| 2026-09-04 | 46 |
| 2026-09-07 | 46 |
| 2026-09-10 | 46 |
What changed?
The score has stayed at 46.
Over the same 18 days the stock moved -2.5%.
DON Financials
Bull Case vs Bear Case
Bull Case
- Exposure to dividend-paying mid-cap companies.
- Transparent and rules-based index methodology.
- Low expense ratio compared to actively managed funds.
- Established brand recognition of WisdomTree.
Bear Case
- Non-diversified nature increases concentration risk.
- Performance is dependent on the dividend policies of constituent companies.
- Susceptible to market volatility and sector-specific downturns.
- Limited control over the composition of the underlying index.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · March 2026
DON Latest News
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Horizons Middle East & Africa 9/4/2026
Bloomberg · Sep 4, 2026
-
Chart Of The Day: Don't Just Watch Oil - Watch These
All Articles on Seeking Alpha · Sep 4, 2026
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Trump announced a massive oil deal with Venezuela. Why it won't lower gas prices anytime soon
CNBC · Aug 31, 2026
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Don't Double Down On VICI Properties: The Dealer Has Blackjack
All Articles on Seeking Alpha · Aug 31, 2026
DON Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations collected by Financial Modeling Prep for DON.
Price Targets
Wall Street price target analysis for DON.
DON MoonshotScore
MoonshotScore is Stock Expert AI's proprietary 0-100 research rating, not a buy or sell recommendation. No MoonshotScore is published for DON; grades run from A+ (80-100) to F (below 30).
Latest News
Horizons Middle East & Africa 9/4/2026
Chart Of The Day: Don't Just Watch Oil - Watch These
Trump announced a massive oil deal with Venezuela. Why it won't lower gas prices anytime soon
Don't Double Down On VICI Properties: The Dealer Has Blackjack
WisdomTree U.S. MidCap Dividend Fund Financial Services Stock: Key Questions Answered
Is DON a good stock?
Stock Expert AI does not rate DON buy, sell or hold. WisdomTree U.S. MidCap Dividend Fund has no MoonshotScore yet; read the financial checkup, analyst consensus and risks directly. Whether it fits is your call: check what it sells, whether it earns, what the price assumes, and what would prove you wrong.
How does WisdomTree U.S. MidCap Dividend Fund make money in financial services?
WisdomTree U.S. MidCap Dividend Fund (DON) generates revenue primarily through management fees charged on its assets under management (AUM). These fees are calculated as a percentage of the fund's average daily net assets. The fund's profitability is directly correlated to its AUM; the more assets the fund manages, the higher the revenue generated from management fees.
What are the key factors to evaluate for DON?
Evaluate DON on fundamentals, analyst consensus, and risk factors. WisdomTree U.S. MidCap Dividend Fund (DON), with a market cap of $3.96 billion and a beta of 0.95, presents a focused investment in U.S. mid-cap dividend stocks. Not financial advice.
How frequently does DON data refresh on this page?
DON's price was last updated on Sep 11, 2026 and refreshes on page view during U.S. market hours; the quote is a provider snapshot, not an exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven DON's recent stock price performance?
WisdomTree U.S. MidCap Dividend Fund (DON) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Exposure to dividend-paying mid-cap companies. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider DON overvalued or undervalued right now?
WisdomTree U.S. MidCap Dividend Fund (DON) has no trailing P/E available here, so lean on price-to-sales and cash flow in the Financials tab. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
Can I buy fractional shares of DON?
Yes, most major brokerages offer fractional shares of WisdomTree U.S. MidCap Dividend Fund (DON) with no minimum purchase requirement. This means you can invest any dollar amount regardless of the share price. Check your brokerage platform for specific terms, fees, and fractional share availability.
How can I track DON's earnings and financial reports?
WisdomTree U.S. MidCap Dividend Fund (DON) reports quarterly earnings approximately 4-6 weeks after each fiscal quarter ends. You can track earnings dates, revenue and EPS estimates, and actual results on this page's Financials tab. Earnings surprises (beats or misses) often cause significant short-term price moves. Your brokerage can send alerts for DON earnings announcements.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- The fund's performance is subject to market volatility and sector-specific risks.
- Dividend payments are not guaranteed and may fluctuate.