Atour Lifestyle Holdings Limited (ATAT) Stock Analysis
Educational signal · not a buy or sell recommendation · How to read this
P/E 15.43 means the share price is 15.43 times one year of earnings per share; the S&P 500 usually sits near 20-25. Market cap $4.56B is the value of all shares combined.
For informational purposes only. Not financial advice. Machine-generated analysis by Stock Expert AI — model gpt-4o-mini, generated Jun 14, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief. Data sources: Financial Modeling Prep, Yahoo Finance, SEC EDGAR
Quick AnswerAtour Lifestyle Holdings Limited (ATAT) trades at $32.98 with MoonshotScore 96/100 (Grade A+). Atour Lifestyle Holdings Limited operates a network of themed hotels across China, catering to diverse consumer lifestyles. Market cap: $4.56B, Sector: Consumer cyclical.
Price as of Sep 10, 2026 · Last analyzed: Jun 14, 2026ATAT stock analysis for 2026: Analysts have set a consensus price target of $45.00 for Atour Lifestyle Holdings Limited, suggesting 36.4% upside from the current price of $32.98. The AI MoonshotScore is 96/100, in the Exceptional band (80-100) — a research signal, not a recommendation. Key factors: analyst coverage, AI-driven quantitative scoring.
These figures come from statements filed 12 months ago — the most recent this company has published.
ATAT: 3/3 scored disciplines lean bullish. Dominant signal: Ray Dalio bullish.
How is this calculated? →Strongest side: Business Quality (10/10, Strong). Weakest side: Valuation (6/10, Neutral).
AI simulations built from the named investors' published principles. Not affiliated with, endorsed by, or the opinion of these individuals. How these lenses are built
Why this analysis is different
- A sector-relative MoonshotScore — five pillars (business quality, financial safety, valuation, growth durability, momentum) re-ranked nightly against the full universe of US-listed common stocks.
- An AI Council read across up to eight perspectives — value, macro, quantitative, and momentum lenses — that shows where they disagree instead of averaging the tension away.
- Figures come straight from FMP and Yahoo Finance filings data. The AI writes the narrative around the numbers — it never edits the numbers.
Atour Lifestyle Holdings Limited (ATAT) Consumer Business Overview
Atour Lifestyle Holdings Limited is a leading operator of themed hotels in China, leveraging a unique hospitality model that caters to diverse consumer lifestyles, supported by a growing network of properties and a strong management team.
What Is the Investment Thesis for ATAT?
The company has achieved a profit margin of 17.2% and a gross margin of 43.6%, indicating operational efficiency and robust financial health. With a market cap of $4.56B and a P/E ratio of 15.43, Atour is well-positioned for growth as it expands its hotel network, with 299 hotels in the pipeline. This expansion is expected to capitalize on the increasing domestic travel demand in China, particularly post-pandemic. Additionally, Atour’s unique themed hotel offerings cater to diverse consumer preferences, enhancing customer loyalty and occupancy rates. However, investors should monitor potential risks such as economic fluctuations and competition in the lodging sector, which could impact growth trajectories.
Based on FMP financials and quantitative analysis
ATAT Key Highlights
Market cap of $4.56B reflects strong investor confidence and growth potential.
- Profit margin of 17.2% indicates effective cost management and operational efficiency.
- Gross margin of 43.6% exceeds industry averages, showcasing robust pricing power.
- Pipeline of 299 hotels with 32,825 rooms under development signals aggressive expansion.
- P/E ratio of 15.43 suggests potential for valuation appreciation as growth accelerates.
Who Are ATAT's Competitors?
ATAT is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | MoonshotScore |
|---|---|---|---|---|
| WH Wyndham Hotels & Resorts, Inc. | $69.78 | -0.13% | $5.18B | 615-pillar |
| LTH Life Time Group Holdings, Inc. | $41.63 | -0.29% | $9.30B | 695-pillar |
| BOOT Boot Barn Holdings, Inc. | $139.73 | -2.30% | $4.23B | 695-pillar |
| LEA Lear Corporation | $126.81 | -0.09% | $6.35B | 755-pillar |
| TMHC Taylor Morrison Home Corporation | $72.45 | -0.03% | $6.67B | — |
| CHH Choice Hotels International, Inc. | $98.23 | -1.39% | $4.47B | 645-pillar |
| WTBDY Whitbread plc | $7.85 | +0.90% | $5.25B | 469-signal |
| SHCO Soho House & Co Inc. | $8.99 | -0.11% | $1.76B | — |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance This table mixes two scoring engines — compare a number only with others carrying the same tag.
What Are ATAT's Key Strengths?
Diverse portfolio of themed hotels catering to various consumer preferences.
- Strong operational performance with high profit and gross margins.
- Established brand presence in key Chinese cities.
- Robust development pipeline for future growth.
What Are ATAT's Weaknesses?
Dependence on the domestic Chinese market for revenue.
- Potential risks associated with economic fluctuations affecting travel.
- Limited international presence compared to global competitors.
- High competition in the travel lodging sector.
What Are the Key Risks for ATAT?
Economic downturns affecting consumer spending on travel and lodging.
- Intense competition from both established and emerging hotel brands.
- Regulatory changes impacting the hospitality industry in China.
- Currency fluctuations affecting the value of ADR holdings.
What Are the Growth Opportunities for ATAT?
- Expansion of Themed Hotels: Atour plans to continue expanding its themed hotel offerings, targeting niche markets such as music and literary themes. The themed hotel market in China is projected to grow at a CAGR of 15% over the next five years, allowing Atour to capture a larger share of the growing consumer demand for unique travel experiences.
- Increased Domestic Travel: As domestic travel in China rebounds post-pandemic, Atour is well-positioned to benefit from increased occupancy rates. The domestic tourism market is expected to reach $1 trillion by 2027, providing significant revenue opportunities for Atour as it expands its hotel network.
- Franchise Model Growth: With 575 manachised hotels already in operation, Atour's franchise model enables rapid expansion with lower capital expenditure. This model is expected to drive growth, with plans to increase the number of franchise locations by 25% over the next three years.
- Hotel Management Services: Atour’s hotel management services offer a steady revenue stream beyond room bookings. This segment is expected to grow as more franchisees seek professional management to enhance operational efficiency, contributing to Atour's overall profitability.
- Technological Integration: Atour is investing in technology to enhance customer experience and operational efficiency, including mobile check-in and smart room features. This digital transformation is anticipated to attract tech-savvy travelers, further boosting occupancy rates and customer satisfaction.
What Are ATAT's Competitive Advantages?
- Unique themed hotel offerings that differentiate Atour from traditional hotel chains.
- Strong brand recognition in the Chinese travel lodging market.
- Established franchise model that allows for rapid expansion with lower risk.
- Operational efficiency demonstrated by high gross and profit margins.
- Diverse revenue streams from hotel management services and product sales.
What Does ATAT Do?
Atour Lifestyle Holdings Limited, founded in 2012 and headquartered in Shanghai, China, has established itself as a prominent player in the travel lodging industry. The company operates a distinctive chain of themed hotels, including music, basketball, and literary hotels, designed to appeal to various lifestyles and interests across different age groups. As of March 31, 2021, Atour's hotel network encompassed 608 hotels across 131 cities in China, offering a total of 71,121 hotel rooms. This includes 575 manachised hotels, which account for 66,267 manachised hotel rooms, showcasing the company's successful franchise model. Additionally, Atour has a robust pipeline of 299 hotels under development, projected to add 32,825 rooms to its portfolio. Besides hotel operations, the company provides hotel management services, assisting franchisees with day-to-day management, and sells hotel supplies and other products, further diversifying its revenue streams. Atour's innovative approach to hospitality and commitment to quality service have positioned it as a preferred choice for travelers seeking unique experiences in China’s competitive lodging market.
What Products and Services Does ATAT Offer?
- Operate a chain of themed hotels across China.
- Provide hotel management services to franchisees.
- Develop and manage a pipeline of new hotel properties.
- Sell hotel supplies and related products.
- Cater to diverse consumer lifestyles through unique hotel themes.
- Focus on enhancing customer experience and satisfaction.
How Does ATAT Make Money?
- Generate revenue through room bookings at owned and managed hotels.
- Earn fees from franchisees for hotel management services.
- Sell hotel supplies and products to franchisees and third parties.
- Expand through a franchise model to reduce capital expenditure.
- Leverage themed hotel offerings to attract niche customer segments.
What Industry Does ATAT Operate In?
The travel lodging industry in China is experiencing significant growth, driven by a resurgence in domestic tourism and increasing consumer spending on travel experiences. With the market size expected to expand as travel restrictions ease, Atour Lifestyle Holdings Limited is strategically positioned to capitalize on this trend. The competitive landscape includes established players like Wyndham Hotels & Resorts, Inc. (WH) and emerging boutique hotel brands. Atour's unique themed offerings differentiate it from traditional hotel chains, appealing to a younger demographic seeking personalized experiences. The industry's projected growth rate is expected to be robust, driven by rising disposable incomes and a growing middle class in China.
Who Are ATAT's Key Customers?
- Domestic travelers seeking unique lodging experiences.
- Business travelers requiring convenient and themed accommodations.
- Families looking for family-friendly hotel options.
- Young adults interested in lifestyle-oriented travel.
- Franchisees seeking management services and operational support.
Research confidence
Broad, current evidence sits behind this analysis.
- ● Scored on 97% of our measures
- ● Price is current
- ● Latest filing 22 days ago
- ● Covered by analysts
Why 96?
Measured against companies in the same sector. The figures below are the factor contributions the scoring engine itself produced.
What is helping
- +0.73 Return on invested capital (Business Quality)
- +0.58 Return on assets (Business Quality)
- +0.48 Revenue growth (Growth)
What is holding it back
- -0.15 Price to book (Valuation)
- -0.09 Enterprise value vs sales (Valuation)
Contribution = how far the company sits from its sector on that measure, weighted by how much the pillar counts. Not investment advice. How the score is built →
MoonshotScore History
Recorded daily since 2026-08-23 · 19 snapshots
| 2026-08-23 | 55 |
| 2026-08-26 | 55 |
| 2026-08-29 | 55 |
| 2026-09-01 | 96 |
| 2026-09-04 | 97 |
| 2026-09-07 | 96 |
| 2026-09-10 | 96 |
What changed?
The grade moved from 55 to 96 (+41).
Over the same 18 days the stock moved -5.1%.
Insider Activity
Over the past six months, Atour Lifestyle Holdings Limited insiders filed 11 SEC Form 4 transactions — 0 sales and 11 purchases. On net that is roughly 1.3M shares acquired (about $1.9M) — insiders putting money in tends to read as conviction.
Earnings Track Record
Atour Lifestyle Holdings Limited has beaten Wall Street's EPS estimate in 8 of its last 8 reported quarters — a consistent record of delivering on expectations. Reported results have landed about 10.7% above estimates on average.
Financial Health
Atour Lifestyle Holdings Limited's Piotroski F-Score is 6/9, a 9-point checklist of profitability, leverage and efficiency — a middling fundamental profile. Its Altman Z-Score of 6.75 places it in the safe zone, indicating low near-term bankruptcy risk.
Key Financial Metrics
Return on equity for Atour Lifestyle Holdings Limited stands at 51.6%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 21.4%, showing how much profit it generates from its asset base. ATAT trades at a trailing price-to-earnings ratio of 15.43, below the Consumer Cyclical sector average of ~32.70x. Its free cash flow yield is 7.0%, a gauge of the cash the business throws off relative to its market value. A current ratio of 2.17 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is 5.9%, the inverse of the P/E and a quick read on earnings relative to price.
Atour Lifestyle Holdings Limited (ATAT) Valuation Context
Valued at $4.56B, ATAT is classified as a mid-cap stock. Analyst price targets span from $45.00 to $45.00, with a consensus of $45.00. At the current price of $32.98, that implies approximately 36% upside potential. Relative to its peer group, ATAT's quantitative score of 96/100 is above the peer average of 64/100.
ATAT Revenue & Earnings Trend
In Q2 FY2026, ATAT generated $3.48B in top-line revenue, marking a sequential increase of 23.8%. The company recorded net income of $546.2M, with diluted EPS of $3.99. Revenue has increased across the last three reported quarters, suggesting sustained momentum for this mid-cap Consumer Cyclical company. Across the four most recent quarters, ATAT averaged $3.54 in diluted EPS.
Company Profile
Atour Lifestyle Holdings Limited operates in the Lodging industry within the Consumer Cyclical sector. It is headquartered in Shanghai, China.
ATAT Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2025
Bull Case vs Bear Case
Bull Case
- Diverse portfolio of themed hotels catering to various consumer preferences.
- Strong operational performance with high profit and gross margins.
- Established brand presence in key Chinese cities.
- Robust development pipeline for future growth.
Bear Case
- Dependence on the domestic Chinese market for revenue.
- Potential risks associated with economic fluctuations affecting travel.
- Limited international presence compared to global competitors.
- High competition in the travel lodging sector.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · September 2026
Recent Quarterly Results
| Quarter | Revenue | Net Income | EPS |
|---|---|---|---|
| Q2 FY2026 | CN¥3.48B | CN¥546M | CN¥3.99 |
| Q1 FY2026 | CN¥2.81B | CN¥463M | CN¥3.34 |
| Q4 FY2025 | CN¥2.79B | CN¥480M | CN¥3.44 |
| Q3 FY2025 | CN¥2.63B | CN¥474M | CN¥3.38 |
Q2 FY2026 · filed 20 Aug 2026 · SEC EDGAR →
Based on FMP financials and quantitative analysis · Reported in CNY
ATAT Latest News
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Atour Lifestyle (ATAT): Hotel Brand Growing Faster Than Its Own Margins
Insider Monkey · Aug 27, 2026
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Atour Lifestyle (ATAT): Hotel Brand Growing Faster Than Its Own Margins
Yahoo! Finance: ATAT News · Aug 27, 2026
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Atour Lifestyle: Retail And Product Upgrades Shield Mature Hotel Softness
seekingalpha.com · Aug 24, 2026
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Atour Lifestyle Holdings (ATAT) Stock Trades Below Fair Value After A 91% Run
Yahoo! Finance: ATAT News · Aug 22, 2026
ATAT Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations collected by Financial Modeling Prep for ATAT.
Price Targets
Median: $45.00 (+36.4% from current price)
Source: FMP analyst consensus · as of Aug 25, 2026 · an estimate, not advice
ATAT MoonshotScore
What does this score mean?
MoonshotScore is Stock Expert AI's proprietary 0-100 research rating, not a buy or sell recommendation. ATAT scores 96/100 (Grade A+): the number comes from the five-pillar engine (business quality, financial safety, valuation, growth durability, momentum), re-ranked daily against sector peers.
Latest News
Atour Lifestyle (ATAT): Hotel Brand Growing Faster Than Its Own Margins
Atour Lifestyle (ATAT): Hotel Brand Growing Faster Than Its Own Margins
Atour Lifestyle: Retail And Product Upgrades Shield Mature Hotel Softness
Atour Lifestyle Holdings (ATAT) Stock Trades Below Fair Value After A 91% Run
Leadership: Haijun Wang
CEO
Haijun Wang has extensive experience in the hospitality and management sectors. He has been instrumental in Atour's growth since its founding in 2012, leveraging his expertise to build a unique brand that resonates with diverse consumers. Wang holds a degree in Business Administration and has held various leadership roles in the hospitality industry prior to founding Atour.
Track Record: Under Haijun Wang's leadership, Atour has expanded its hotel network significantly, achieving a strong market presence in China. His strategic vision has led to the development of themed hotels that cater to niche markets, enhancing customer loyalty and brand recognition.
Atour Lifestyle Holdings Limited ADR Information Sponsored
An American Depositary Receipt (ADR) is a negotiable certificate representing shares in a foreign company, allowing U.S. investors to trade shares without dealing with foreign currencies. ATAT is classified as a Level II ADR, which allows it to be traded on U.S. exchanges while providing a way for investors to gain exposure to Atour Lifestyle Holdings Limited.
- Home Market Ticker: Shanghai Stock Exchange, China
- ADR Level: 2
- ADR Ratio: 1:1
ATAT Consumer Cyclical Stock FAQ
What does the AI Score mean for ATAT?
ATAT holds an AI Score of 96/100 (Grade: A+). This is an educational research signal, not a buy or sell recommendation. The number comes from the five-pillar engine (business quality, financial safety, valuation, growth durability, momentum), re-ranked daily against sector peers. Atour Lifestyle Holdings Limited operates a network of themed hotels across China, catering to diverse consumer lifestyles.
Is ATAT a good stock?
Stock Expert AI does not rate ATAT buy, sell or hold. Atour Lifestyle Holdings Limited carries a MoonshotScore of 96/100 on the five-pillar engine, a research rating against its peers. Whether it fits is your call: check what it sells, whether it earns, what the price assumes, and what would prove you wrong.
What are the main risks for ATAT?
Atour Lifestyle Holdings Limited faces several risks, including economic fluctuations that could reduce consumer spending on travel. Additionally, the company operates in a highly competitive market, where both established hotel chains and new entrants vie for market share.
What are the key factors to evaluate for ATAT?
Atour Lifestyle Holdings Limited (ATAT) holds an AI score of 96/100 (high). P/E: 15.43x vs the S&P 500's ~20-25x. Analysts target $45.00 (+36%). Not financial advice.
How frequently does ATAT data refresh on this page?
ATAT's price was last updated on Sep 10, 2026 and refreshes on page view during U.S. market hours; the quote is a provider snapshot, not an exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven ATAT's recent stock price performance?
Atour Lifestyle Holdings Limited (ATAT) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Diverse portfolio of themed hotels catering to various consumer preferences. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider ATAT overvalued or undervalued right now?
Atour Lifestyle Holdings Limited (ATAT) trades at 15.43x earnings. Analysts target $45.00 (+36%) — upside seen. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
Can I buy fractional shares of ATAT?
Yes, most major brokerages offer fractional shares of Atour Lifestyle Holdings Limited (ATAT) with no minimum purchase requirement. This means you can invest any dollar amount regardless of the share price. Check your brokerage platform for specific terms, fees, and fractional share availability.
How can I track ATAT's earnings and financial reports?
Atour Lifestyle Holdings Limited (ATAT) reports quarterly earnings approximately 4-6 weeks after each fiscal quarter ends. You can track earnings dates, revenue and EPS estimates, and actual results on this page's Financials tab. Earnings surprises (beats or misses) often cause significant short-term price moves. Your brokerage can send alerts for ATAT earnings announcements.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.