Skip to main content
Skip to main content
PHSE logo

Pride Holdings Group (PHSE)

$0.04 $-0.01 (-11.31%) |CouncilSTRONG SELL · 0 · F
Bottom line: STRONG SELL — our Council read (0/100) and AI Score (0/100) broadly agree.
MCap: $36.51M| Vol: 21.1K| 52-wk range: $0.02 – $0.22
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Pride Holdings Group (PHSE) trades at $0.04. Pride Holdings Group operates in the LGBTQ+ hospitality and entertainment sector, focusing on bars, restaurants, hotels, and nightclubs. Market cap: $36.51M, Sector: Consumer cyclical.

Price live · AI analysis from Mar 16, 2026
Pride Holdings Group operates in the LGBTQ+ hospitality and entertainment sector, focusing on bars, restaurants, hotels, and nightclubs. The company aims to serve the LGBTQ+ community with tailored entertainment and hospitality experiences.

Analyst Coverage for PHSE: PHSE does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates PHSE against Consumer Cyclical peers across nine fundamental dimensions and assigns an underweight signal based on the underlying data.

Council Score · Weighted Average of 3 Disciplines
STRONG SELL 0/100 · F

PHSE: 1/1 perspectives are bearish.

How is this calculated? →
Council Score · 8 perspectives · See tabs for details →

Pride Holdings Group (PHSE) Consumer Business Overview

CEOMichael Barrett
Employees2
HeadquartersOrlando, US
IPO Year2021

Pride Holdings Group (PHSE) caters to the LGBTQ+ hospitality and entertainment market, operating bars, restaurants, hotels, and nightclubs. With a focus on serving the LGBTQ+ community, Pride Holdings Group aims to establish a strong presence in niche travel and entertainment, despite its current financial challenges reflected in a negative P/E ratio.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: Mar 16, 2026

What Is the Investment Thesis for PHSE?

Pride Holdings Group presents a high-risk, high-reward investment opportunity within the niche LGBTQ+ hospitality and entertainment market. The company's negative P/E ratio of -68.65 and a profit margin of -226.2% indicate significant financial challenges. However, its high gross margin of 78.8% suggests potential for profitability if operational efficiencies improve. Growth catalysts include expanding its entertainment offerings and strategic partnerships within the LGBTQ+ community. Key risks involve managing operational costs, navigating regulatory hurdles, and competing with larger, more established players in the hospitality industry. Investors should closely monitor Pride Holdings Group's ability to improve its financial performance and execute its growth strategy.

Based on FMP financials and quantitative analysis

PHSE Key Highlights

  • Market capitalization of $36.51M, indicating a micro-cap company.
  • Negative P/E ratio of -68.65, reflecting current losses.
  • Gross margin of 78.8%, suggesting strong potential profitability if costs are managed effectively.
  • Profit margin of -226.2%, indicating significant operational challenges.
  • Beta of 2.53, indicating high volatility compared to the market.

Who Are PHSE's Competitors?

PHSE is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
ATHJF Antisense Therapeutics Limited $0.01 -76.00% $19.64M 57
BFFTF Biofrontera AG $0.33 -95.24% $19.35M 46
CHBRF Chill Brands Group PLC $0.05 +48.84% $24.45M 38
CQCQ MakingORG, Inc. $0.75 +0.00% $26.66M 61
GENH Generation Hemp, Inc. $0.22 +0.00% $25.34M 63
HKSHY The Hongkong and Shanghai Hotels, Limited $13.34 -0.07% $1.11B 60
HFUS Hartford Great Health Corp. $4.00 +0.00% $100.11M 56
ATAT Atour Lifestyle Holdings Limited $32.30 +0.26% $4.46B 55

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are PHSE's Key Strengths?

  • Focus on the LGBTQ+ market provides a niche advantage.
  • Strong brand reputation within the LGBTQ+ community.
  • Location in a popular tourist destination.
  • Unique entertainment offerings.

What Are PHSE's Weaknesses?

  • Small size and limited resources.
  • Negative profitability and high debt.
  • Limited geographic presence.
  • High beta indicates high volatility.

What Could Drive PHSE Stock Higher?

  • Expansion of entertainment offerings, including new live music and themed events.
  • Strategic partnerships with LGBTQ+ organizations to increase market reach.
  • Geographic expansion to new cities with significant LGBTQ+ populations.
  • Enhanced digital marketing efforts to attract more customers.
  • Development of branded merchandise to generate additional revenue.

What Are the Key Risks for PHSE?

  • Negative return on equity (-42.2%) — the business is not currently generating profit on shareholder capital.
  • Competition from larger, more established hospitality companies.
  • Economic downturn impacting travel and entertainment spending.
  • Changes in social attitudes towards the LGBTQ+ community.
  • Limited financial resources and high debt levels.
  • Regulatory challenges and compliance issues.

What Are the Growth Opportunities for PHSE?

  • Expansion of Entertainment Offerings: Pride Holdings Group can grow by expanding its entertainment offerings, including live music, drag shows, and themed events. The LGBTQ+ entertainment market is estimated to be worth billions of dollars annually. By creating unique and engaging experiences, Pride Holdings Group can attract a larger customer base and increase revenue. The timeline for this growth opportunity is immediate, with potential for significant impact within the next 1-2 years.
  • Strategic Partnerships: Forming strategic partnerships with LGBTQ+ organizations, travel agencies, and event planners can drive growth. These partnerships can provide access to new customers and markets. The LGBTQ+ travel market is estimated to be worth over $200 billion annually. By leveraging these partnerships, Pride Holdings Group can increase its brand awareness and market reach. The timeline for establishing these partnerships is within the next year.
  • Geographic Expansion: Expanding its operations to new locations with significant LGBTQ+ populations can drive growth. Cities like New York, Los Angeles, and San Francisco offer substantial market opportunities. By establishing new venues in these locations, Pride Holdings Group can increase its revenue and market share. The timeline for geographic expansion is within the next 2-3 years.
  • Enhanced Digital Presence: Improving its online presence through targeted marketing and social media campaigns can attract more customers. The digital marketing spend in the travel and hospitality industry is growing rapidly. By investing in digital marketing, Pride Holdings Group can reach a wider audience and drive online bookings. The timeline for enhancing its digital presence is immediate, with ongoing efforts to optimize its online marketing strategy.
  • Development of Branded Products: Creating branded merchandise and products can generate additional revenue streams and enhance brand loyalty. Branded products can include clothing, accessories, and souvenirs. By offering unique and high-quality products, Pride Holdings Group can create a new revenue stream and strengthen its brand identity. The timeline for developing branded products is within the next year.

What Opportunities Does PHSE Have?

  • Expansion into new geographic markets.
  • Strategic partnerships with LGBTQ+ organizations.
  • Development of new entertainment offerings.
  • Increased LGBTQ+ tourism.

What Threats Does PHSE Face?

  • Competition from larger, more established hospitality companies.
  • Economic downturn impacting travel and entertainment spending.
  • Changes in social attitudes towards the LGBTQ+ community.
  • Regulatory challenges.

What Are PHSE's Competitive Advantages?

  • Focus on the LGBTQ+ community creates a niche market position.
  • Brand reputation within the LGBTQ+ community fosters customer loyalty.
  • Strategic location in Orlando, a popular tourist destination.
  • Unique entertainment offerings differentiate it from competitors.

What Does PHSE Do?

Pride Holdings Group, formerly known as Parliament House Enterprises, Inc., rebranded in July 2025 to better reflect its mission in the LGBTQ+ hospitality and entertainment sector. Based in Orlando, Florida, the company operates through its subsidiaries, focusing on providing tailored experiences in bars, pubs, taverns, restaurants, hotels, nightclubs, and live adult entertainment venues. Pride Holdings Group aims to create inclusive and welcoming spaces for the LGBTQ+ community. The company's business model centers around offering a diverse range of entertainment and hospitality services designed to meet the specific needs and preferences of its target demographic. While the company is still relatively small, with only 2 employees, it seeks to expand its footprint within the LGBTQ+ travel and leisure market. Pride Holdings Group's strategy involves building brand loyalty through community engagement and creating unique, memorable experiences for its customers. The company's success will depend on its ability to effectively manage its operations, navigate the competitive landscape, and capitalize on growth opportunities within the LGBTQ+ hospitality sector.

What Products and Services Does PHSE Offer?

  • Operates bars and pubs catering to the LGBTQ+ community.
  • Manages restaurants offering diverse dining experiences.
  • Provides hotel accommodations tailored to LGBTQ+ travelers.
  • Runs nightclubs and entertainment venues.
  • Offers live adult entertainment.
  • Focuses on creating inclusive and welcoming spaces.

How Does PHSE Make Money?

  • Generates revenue through the sale of food and beverages in its bars and restaurants.
  • Earns income from hotel room rentals and related services.
  • Profits from ticket sales and beverage sales at nightclubs and entertainment venues.
  • Focuses on creating a loyal customer base through community engagement.

What Industry Does PHSE Operate In?

Pride Holdings Group operates within the travel lodging sector, specifically targeting the LGBTQ+ hospitality market. This niche market is growing as societal acceptance increases and LGBTQ+ tourism expands. The broader travel industry is highly competitive, with major players like ATHJF (Accor) and BFFTF (Best Western Hotels & Resorts) dominating the market. Pride Holdings Group aims to differentiate itself by offering specialized services and experiences tailored to the LGBTQ+ community. The company's success depends on its ability to capture a significant share of this niche market and effectively compete with both general and LGBTQ+-focused hospitality providers.

Who Are PHSE's Key Customers?

  • LGBTQ+ individuals seeking inclusive and welcoming hospitality experiences.
  • Tourists visiting Orlando and other locations with a strong LGBTQ+ presence.
  • Local residents looking for entertainment and social venues.
  • Event organizers seeking venues for LGBTQ+-focused events.
AI Confidence: 69% Updated: Mar 16, 2026

Company Profile

Pride Holdings Group operates in the Travel Lodging industry within the Consumer Cyclical sector. It is headquartered in Orlando, US. The company is led by CEO Michael Barrett. PHSE has traded publicly since 2021.

Pride Holdings Group (PHSE) Valuation Context

Valued at $36.51M, PHSE is classified as a micro-cap stock.

ROE -42%Key Financial Metrics

Return on equity for Pride Holdings Group stands at -42.2%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is -20.7%, showing how much profit it generates from its asset base. Its free cash flow yield is -7.8%, a gauge of the cash the business throws off relative to its market value. A current ratio of 1.63 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is -14.2%, the inverse of the P/E and a quick read on earnings relative to price.

F-Score 4/9Financial Health

Pride Holdings Group's Piotroski F-Score is 4/9, a 9-point checklist of profitability, leverage and efficiency — a middling fundamental profile. Its Altman Z-Score of 1.98 places it in the grey zone, a middle ground that warrants monitoring.

PHSE Financials

Fundamental Snapshot

Free Cash Flow Growth (FY)
-305.3%
Return on Equity (TTM)
-42.2%
Current Ratio
1.6

Based on FMP financials and quantitative analysis · FY 2025

Bull Case vs Bear Case

Bull Case

  • Recent insider buying suggests confidence in Pride Holdings' future, indicating that those closest to the company see potential upside.
  • Community sentiment has turned increasingly positive, with discussions highlighting the company's strategic initiatives and growth plans.
  • Analysts are noting the company's efforts to diversify its portfolio, which could mitigate risks and enhance revenue streams.
  • Market perception is buoyed by recent partnerships that could expand the company's reach and improve its competitive position.

Bear Case

  • Concerns over the company's reliance on a few key markets have surfaced, raising questions about long-term sustainability.
  • Recent discussions in trading forums reveal skepticism about the company's ability to execute its growth plans effectively.
  • There are worries regarding external economic factors that could impact the company's performance, leading to cautious sentiment.
  • Some community members express doubts about the company's financial transparency, which could undermine trust and investor confidence.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · April 2026

PHSE Latest News

No recent news available for PHSE.

PHSE Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for PHSE.

Price Targets

Wall Street price target analysis for PHSE.

PHSE MoonshotScore

0/100

What does this score mean?

The MoonshotScore rates PHSE's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Leadership: Michael Barrett

CEO

Michael Barrett serves as the CEO of Pride Holdings Group, leading a small team of 2 employees. Information regarding his detailed career history and educational background is not available. As CEO, he is responsible for the overall strategic direction and operational management of the company, focusing on expanding its presence in the LGBTQ+ hospitality and entertainment sector.

Track Record: Due to the limited information available, it is difficult to assess Michael Barrett's track record. The company's recent name change and ongoing financial challenges make it challenging to evaluate his performance. His success will depend on his ability to improve the company's financial performance and execute its growth strategy.

PHSE OTC Market Information

The OTC Other tier represents the lowest tier of the OTC market, indicating that Pride Holdings Group may not meet the minimum financial standards or disclosure requirements of higher tiers like OTCQX or OTCQB. Companies in this tier may have limited financial reporting and may not be subject to the same regulatory oversight as companies listed on major exchanges like the NYSE or NASDAQ. Investing in OTC Other stocks carries significant risks due to the lack of transparency and regulatory scrutiny.

  • OTC Tier: OTC Other
  • Disclosure Status: Unknown
Liquidity: Liquidity for Pride Holdings Group shares on the OTC market is likely to be very limited. This can result in wide bid-ask spreads, making it difficult to buy or sell shares at desired prices. Low trading volume can also lead to significant price volatility and potential difficulties in executing large trades. Investors should be prepared for potential challenges in trading PHSE shares due to the illiquidity of the OTC market.
OTC Risk Factors:
  • Limited financial disclosure increases the risk of investing in Pride Holdings Group.
  • Low trading volume and liquidity can lead to significant price volatility.
  • Lack of regulatory oversight increases the potential for fraud or mismanagement.
  • OTC Other stocks are generally considered to be high-risk investments.
  • The company's financial performance is currently weak, increasing the risk of investment loss.
Due Diligence Checklist:
  • Verify the company's financial statements and disclosures.
  • Assess the company's management team and their track record.
  • Evaluate the company's business model and competitive landscape.
  • Understand the risks associated with investing in OTC Other stocks.
  • Consult with a financial advisor before investing.
  • Check for any regulatory actions or legal issues involving the company.
  • Confirm the company's registration and compliance status.
Legitimacy Signals:
  • Operation in the LGBTQ+ hospitality sector suggests a focus on a specific community.
  • Company has been in operation under a previous name, Parliament House Enterprises, Inc.
  • Company is based in Orlando, Florida, a major tourist destination.

Common Questions About PHSE (Consumer Cyclical)

What does Pride Holdings Group do?

Pride Holdings Group operates in the LGBTQ+ hospitality and entertainment sector, focusing on creating inclusive and welcoming spaces for the LGBTQ+ community. The company manages bars, restaurants, hotels, nightclubs, and live adult entertainment venues. Pride Holdings Group aims to provide tailored experiences that cater to the specific needs and preferences of its target demographic, fostering a sense of community and belonging. The company's success depends on its ability to effectively manage its operations, navigate the competitive landscape, and capitalize on growth opportunities within the LGBTQ+ hospitality sector.

What do analysts say about PHSE stock?

As of March 16, 2026, there is no available analyst coverage for Pride Holdings Group (PHSE) due to its small market capitalization and OTC listing. Key valuation metrics, such as P/E ratio (-68.65) and profit margin (-226.2%), indicate significant financial challenges. Investors should conduct their own thorough research and consider the risks associated with investing in micro-cap OTC stocks. Growth considerations include the company's ability to expand its entertainment offerings, form strategic partnerships, and improve its financial performance.

What are the main risks for PHSE?

The main risks for Pride Holdings Group include competition from larger, more established hospitality companies, economic downturns impacting travel and entertainment spending, and potential changes in social attitudes towards the LGBTQ+ community. Additionally, the company faces risks related to its limited financial resources, high debt levels, and regulatory challenges. As an OTC-listed company, Pride Holdings Group is subject to less regulatory oversight, increasing the risk of fraud or mismanagement. Investors should carefully consider these risks before investing in PHSE.

What are the key factors to evaluate for PHSE?

Evaluate PHSE on fundamentals, analyst consensus, and risk factors. Not financial advice.

How frequently does PHSE data refresh on this page?

PHSE prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.

What has driven PHSE's recent stock price performance?

Pride Holdings Group (PHSE) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Focus on the LGBTQ+ market provides a niche advantage. See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider PHSE overvalued or undervalued right now?

Valuing Pride Holdings Group (PHSE) requires multiple metrics. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

What research should beginners do before buying PHSE?

Before investing in Pride Holdings Group (PHSE), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • Limited information available on the company's financials and operations.
  • OTC market investments carry significant risks.
  • AI analysis pending for PHSE.
Data Sources

Popular Stocks