Urban Outfitters, Inc. (URBN) Stock Analysis
Educational signal · not a buy or sell recommendation · How to read this
P/E 11.63 means the share price is 11.63 times one year of earnings per share; the S&P 500 usually sits near 20-25. Market cap $6.47B is the value of all shares combined. Beta 1.20: the stock has moved about 20% more than the S&P 500.
For informational purposes only. Not financial advice. Machine-generated analysis by Stock Expert AI — model gemini-2.0-flash, generated May 10, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief. Data sources: Financial Modeling Prep, Yahoo Finance, SEC EDGAR
Quick AnswerUrban Outfitters, Inc. (URBN) trades at $75.60 with MoonshotScore 82/100 (Grade A+). Urban Outfitters, Inc. is a global retailer operating a portfolio of lifestyle brands including Urban Outfitters, Anthropologie, and Free People. Market cap: $6.47B, Sector: Consumer cyclical.
Price as of Sep 11, 2026 · Last analyzed: May 10, 2026URBN stock analysis for 2026: Analysts have set a consensus price target of $87.33 for Urban Outfitters, Inc., suggesting 15.5% upside from the current price of $75.60. The AI MoonshotScore is 82/100, in the Exceptional band (80-100) — a research signal, not a recommendation. Key factors: analyst coverage, AI-driven quantitative scoring.
URBN: 3/3 scored disciplines lean bullish. Dominant signal: Ray Dalio bullish.
How is this calculated? →Strongest side: Growth Durability (8/10, Moderate). Weakest side: Valuation (6/10, Moderate).
AI simulations built from the named investors' published principles. Not affiliated with, endorsed by, or the opinion of these individuals. How these lenses are built
Why this analysis is different
- A sector-relative MoonshotScore — five pillars (business quality, financial safety, valuation, growth durability, momentum) re-ranked nightly against the full universe of US-listed common stocks.
- An AI Council read across up to eight perspectives — value, macro, quantitative, and momentum lenses — that shows where they disagree instead of averaging the tension away.
- Figures come straight from FMP and Yahoo Finance filings data. The AI writes the narrative around the numbers — it never edits the numbers.
Urban Outfitters, Inc. (URBN) Consumer Business Overview
Urban Outfitters, Inc. (URBN) is a lifestyle retailer focusing on apparel, accessories, and home goods for young adults and women, operating through a multi-brand portfolio including Urban Outfitters, Anthropologie, and Free People, with a strong presence in North America and Europe and a growing digital business.
What Is the Investment Thesis for URBN?
Urban Outfitters, Inc. presents a mixed investment thesis. The company's diversified brand portfolio and omnichannel presence provide a degree of resilience in a dynamic retail landscape. With a P/E ratio of 11.63 and a profit margin of 7.5%, URBN demonstrates profitability, but faces challenges in maintaining consistent growth. Key catalysts include expansion of the Nuuly subscription service and continued growth in the digital channel. Potential risks include changing consumer preferences and increased competition from online retailers. Investors should monitor URBN's ability to innovate and adapt to evolving market trends to sustain long-term growth.
Based on FMP financials and quantitative analysis
URBN Key Highlights
Market Cap of $6.47B reflects Urban Outfitters, Inc.'s established position in the retail sector.
- P/E Ratio of 11.63 indicates a potentially reasonable valuation compared to its earnings.
- Gross Margin of 36.0% demonstrates the company's ability to manage production costs and pricing strategies.
- Profit Margin of 7.5% reflects the company's profitability after all expenses.
- Beta of 1.20 suggests that the stock is slightly more volatile than the overall market.
Who Are URBN's Competitors?
URBN is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | MoonshotScore |
|---|---|---|---|---|
| VFC V.F. Corporation | $13.13 | +4.08% | $5.16B | 615-pillar |
| WH Wyndham Hotels & Resorts, Inc. | $68.62 | -1.66% | $5.09B | 615-pillar |
| LEA Lear Corporation | $130.59 | +2.16% | $6.54B | 755-pillar |
| LTH Life Time Group Holdings, Inc. | $41.84 | +0.88% | $9.35B | 695-pillar |
| BOOT Boot Barn Holdings, Inc. | $142.02 | +0.95% | $4.30B | 695-pillar |
| ANF Abercrombie & Fitch Co. | $142.93 | -6.02% | $6.35B | 985-pillar |
| GAP The Gap, Inc. | $20.91 | -2.11% | $7.35B | 815-pillar |
| ATZAF Aritzia Inc. | $87.63 | -2.12% | $8.43B | 519-signal |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance This table mixes two scoring engines — compare a number only with others carrying the same tag.
What Are URBN's Key Strengths?
Strong brand portfolio with distinct target demographics.
- Omnichannel distribution network with a growing digital presence.
- Established wholesale distribution channel for Free People products.
- Experienced management team with a proven track record.
What Are URBN's Weaknesses?
Exposure to changing consumer preferences and fashion trends.
- Dependence on the retail sector, which is subject to economic cycles.
- Potential for inventory obsolescence and markdowns.
- Competition from online retailers and fast-fashion brands.
What Could Drive URBN Stock Higher?
Continued expansion of the Nuuly subscription service, driving recurring revenue and customer engagement.
- Growth in the digital channel through investments in e-commerce platforms and online marketing.
- Potential acquisitions of complementary brands or businesses to expand the company's portfolio.
- Optimization of the brand portfolio by focusing on high-growth brands and streamlining operations.
What Are the Key Risks for URBN?
Insider selling — insiders were net sellers of roughly $2.7M recently.
- Increased competition from online retailers and fast-fashion brands, impacting market share and profitability.
- Economic downturns that could reduce consumer spending and negatively affect sales.
- Changes in consumer preferences and fashion trends, requiring the company to adapt its product offerings and marketing strategies.
- Disruptions in the supply chain, leading to increased costs and delays in product delivery.
- Fluctuations in foreign exchange rates, impacting the company's international operations.
What Are the Growth Opportunities for URBN?
- Expansion of the Nuuly Subscription Service: The Nuuly subscription rental service offers a significant growth opportunity for Urban Outfitters, Inc. The market for apparel rental services is expanding, driven by consumers seeking sustainable and affordable fashion options. By growing its subscriber base and expanding its product offerings within Nuuly, Urban Outfitters can tap into this growing market and generate recurring revenue. The company can leverage its existing infrastructure and brand recognition to gain a competitive advantage in the subscription rental market. The timeline for significant growth in Nuuly is estimated at 2-3 years.
- Digital Channel Growth: Urban Outfitters, Inc. has a strong online presence through its websites and mobile applications. Continued investment in digital marketing, e-commerce platforms, and online customer experience can drive further growth in the digital channel. The global e-commerce market is expanding rapidly, offering retailers significant opportunities to reach new customers and increase sales. By optimizing its online platforms and leveraging data analytics, Urban Outfitters can personalize the shopping experience and drive customer engagement. The timeline for digital channel growth is ongoing.
- International Expansion: Urban Outfitters, Inc. has a presence in the United States, Canada, and Europe. Expanding into new international markets, particularly in Asia, offers a significant growth opportunity. The Asian market for apparel and lifestyle products is growing rapidly, driven by increasing disposable incomes and urbanization. By adapting its product offerings and marketing strategies to local preferences, Urban Outfitters can tap into this large and growing market. The timeline for international expansion is estimated at 3-5 years.
- Brand Portfolio Optimization: Urban Outfitters, Inc. operates a diverse portfolio of brands, each targeting a distinct customer segment. Optimizing the brand portfolio by focusing on high-growth brands and streamlining operations can improve overall profitability. The company can leverage its expertise in brand management and marketing to strengthen its existing brands and launch new brands that cater to emerging consumer trends. By continuously evaluating and optimizing its brand portfolio, Urban Outfitters can ensure that it remains relevant and competitive in the long term. The timeline for brand portfolio optimization is ongoing.
- Wholesale Channel Expansion: Urban Outfitters, Inc. wholesales Free People apparel and home goods to department and specialty stores worldwide. Expanding the wholesale channel by increasing the number of retail partners and expanding into new geographic markets can drive further growth. The wholesale channel offers a cost-effective way to reach a wider audience and increase brand awareness. By building strong relationships with its retail partners and providing them with high-quality products and marketing support, Urban Outfitters can expand its wholesale channel and generate incremental revenue. The timeline for wholesale channel expansion is estimated at 2-3 years.
What Are URBN's Competitive Advantages?
- Strong brand recognition and loyalty across multiple brands (Urban Outfitters, Anthropologie, Free People).
- Diversified product offerings and target demographics across its brand portfolio.
- Omnichannel presence with retail stores, websites, and mobile applications.
- Established wholesale distribution network for Free People products.
What Does URBN Do?
Founded in 1970 in Philadelphia, Pennsylvania, Urban Outfitters, Inc. began as a small retail space near the University of Pennsylvania, catering to the student population with a mix of vintage clothing, home decor, and unique finds. Over the years, the company expanded its offerings and target demographic, evolving into a multi-brand retailer with a global presence. Today, Urban Outfitters, Inc. operates through three segments: Retail, Wholesale, and Nuuly. The Retail segment includes Urban Outfitters, Anthropologie, Free People, Bhldn, and Terrain stores, each targeting a distinct customer segment with a curated selection of apparel, accessories, home goods, and lifestyle products. Urban Outfitters caters to young adults aged 18 to 28, while Anthropologie focuses on women aged 28 to 45. Free People targets young women aged 25 to 30 with bohemian-inspired apparel and accessories. Bhldn offers wedding gowns and bridal accessories, and Terrain provides lifestyle home and garden products. The Wholesale segment focuses on selling Free People apparel and home goods to department and specialty stores worldwide. The Nuuly segment offers a women's apparel subscription rental service. As of January 31, 2022, Urban Outfitters, Inc. operated 261 Urban Outfitters stores, 238 Anthropologie Group stores, and 173 Free People stores in the United States, Canada, and Europe, along with 10 restaurants.
What Products and Services Does URBN Offer?
- Operates Urban Outfitters retail stores targeting young adults with fashion apparel, accessories, and home goods.
- Manages Anthropologie stores offering women's apparel, accessories, and home furnishings for a more mature demographic.
- Runs Free People retail stores featuring bohemian-inspired apparel and accessories for young women.
- Offers wedding gowns and bridal accessories through Bhldn stores.
- Provides lifestyle home and garden products through Terrain stores.
- Operates a women's apparel subscription rental service under the Nuuly brand name.
- Engages in the wholesale of Free People apparel and home goods to department and specialty stores worldwide.
How Does URBN Make Money?
- Retail sales through company-owned stores and online platforms.
- Wholesale distribution of Free People products to other retailers.
- Subscription revenue from the Nuuly apparel rental service.
- Franchise fees from franchised Urban Outfitters and Anthropologie stores.
What Industry Does URBN Operate In?
Urban Outfitters, Inc. operates in the competitive apparel retail industry, characterized by rapidly changing consumer preferences and the rise of e-commerce. The industry is experiencing a shift towards online shopping and personalized experiences, requiring retailers to adapt their business models. Urban Outfitters competes with a wide range of retailers, including specialty stores, department stores, and online marketplaces. The company's multi-brand strategy and focus on unique product offerings differentiate it from some competitors. The global apparel market is expected to continue growing, driven by increasing disposable incomes and fashion trends.
Who Are URBN's Key Customers?
- Young adults aged 18-28 seeking trendy fashion and lifestyle products (Urban Outfitters).
- Women aged 28-45 interested in casual apparel, home furnishings, and unique gifts (Anthropologie).
- Young women aged 25-30 looking for bohemian-inspired apparel and accessories (Free People).
- Brides and wedding parties seeking heirloom-quality wedding gowns and accessories (Bhldn).
- Customers interested in lifestyle home products, garden and outdoor living products (Terrain).
Research confidence
Broad, current evidence sits behind this analysis.
- ● Scored on 100% of our measures
- ● Price is current
- ● Latest filing 15 days ago
- ● Covered by analysts
Why 82?
Measured against companies in the same sector. The figures below are the factor contributions the scoring engine itself produced.
What is helping
- +0.41 Financial-health checklist (Financial Strength)
- +0.26 Return on assets (Business Quality)
- +0.24 Return on invested capital (Business Quality)
What is holding it back
- -0.10 Interest cover (Financial Strength)
Contribution = how far the company sits from its sector on that measure, weighted by how much the pillar counts. Not investment advice. How the score is built →
MoonshotScore History
Recorded daily since 2026-08-23 · 19 snapshots
| 2026-08-23 | 76 |
| 2026-08-26 | 78 |
| 2026-08-29 | 81 |
| 2026-09-01 | 82 |
| 2026-09-04 | 82 |
| 2026-09-07 | 83 |
| 2026-09-10 | 82 |
What changed?
The grade moved from 76 to 82 (+6).
What moved it up or down:
- +7 Momentum
- +5 Business Quality
Held back by:
- -5 Valuation
Over the same 18 days the stock moved +1.4%.
Insider Activity
Over the past six months, Urban Outfitters, Inc. insiders filed 35 SEC Form 4 transactions — 18 sales and 17 purchases. On net that is roughly 110K shares disposed (about $2.7M), a signal worth weighing alongside the fundamentals.
Quarterly Financial Performance: Urban Outfitters, Inc.
Revenue for Urban Outfitters, Inc. came in at $1.66B during Q2 FY2027, a 12.2% improvement versus the preceding quarter. The company recorded net income of $240.7M, with diluted EPS of $2.78. Quarter-over-quarter revenue has been mixed, typical for a mid-cap company operating in Consumer Cyclical. Across the four most recent quarters, URBN averaged $1.60 in diluted EPS.
URBN Valuation & Market Position
With a $6.47B market cap, Urban Outfitters, Inc. sits in the mid-cap segment of the market. Analyst price targets span from $79.00 to $100.00, with a consensus of $87.33. At the current price of $75.60, that implies approximately 16% upside potential. Relative to its peer group, URBN's quantitative score of 82/100 is above the peer average of 71/100.
Key Financial Metrics
Return on equity for Urban Outfitters, Inc. stands at 20.7%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 11.1%, showing how much profit it generates from its asset base. URBN trades at a trailing price-to-earnings ratio of 11.63, below the Consumer Cyclical sector average of ~32.70x. Its free cash flow yield is 4.6%, a gauge of the cash the business throws off relative to its market value. A current ratio of 1.58 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is 8.9%, the inverse of the P/E and a quick read on earnings relative to price.
Financial Health
Urban Outfitters, Inc.'s Piotroski F-Score is 8/9, a 9-point checklist of profitability, leverage and efficiency — signaling solid underlying fundamentals. Its Altman Z-Score of 4.38 places it in the safe zone, indicating low near-term bankruptcy risk.
Earnings Track Record
Urban Outfitters, Inc. has beaten Wall Street's EPS estimate in 7 of its last 8 reported quarters — a consistent record of delivering on expectations. Reported results have landed about 16.0% above estimates on average.
Company Profile
Urban Outfitters, Inc. operates in the Apparel - Retail industry within the Consumer Cyclical sector. It is headquartered in Philadelphia, US. The company is led by CEO Richard A. Hayne. URBN has traded publicly since 1993.
URBN Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2026
Bull Case vs Bear Case
Bull Case
- Strong brand portfolio with distinct target demographics.
- Omnichannel distribution network with a growing digital presence.
- Established wholesale distribution channel for Free People products.
- Experienced management team with a proven track record.
Bear Case
- Exposure to changing consumer preferences and fashion trends.
- Dependence on the retail sector, which is subject to economic cycles.
- Potential for inventory obsolescence and markdowns.
- Competition from online retailers and fast-fashion brands.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · September 2026
Recent Quarterly Results
| Quarter | Revenue | Net Income | EPS |
|---|---|---|---|
| Q2 FY2027 | $1.66B | $241M | $2.78 |
| Q1 FY2027 | $1.48B | $116M | $1.30 |
| Q4 FY2026 | $1.80B | $96M | $1.05 |
| Q3 FY2026 | $1.53B | $116M | $1.27 |
Q2 FY2027 · filed 27 Aug 2026 · SEC EDGAR →
Based on FMP financials and quantitative analysis
URBN Latest News
-
Urban Outfitters, Tilly's, and Kohl's Shares Skyrocket and Plummet, What You Need To Know
Yahoo! Finance: URBN News · Sep 11, 2026
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Reformation Reports Double-Digit Income & Revenue Growth
Yahoo! Finance: URBN News · Sep 10, 2026
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Urban Outfitters, Inc. (URBN) Presents at Barclays 19th Annual Global Consumer Staples Conference Transcript
seekingalpha.com · Sep 10, 2026
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SIG Stock Up 24% After Q2 Earnings Beat Estimates, FY'27 View Raised
Yahoo! Finance: URBN News · Sep 10, 2026
URBN Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations collected by Financial Modeling Prep for URBN.
Price Targets
Median: $86.00 (+15.5% from current price)
Source: FMP analyst consensus · as of Sep 9, 2026 · an estimate, not advice
URBN MoonshotScore
What does this score mean?
MoonshotScore is Stock Expert AI's proprietary 0-100 research rating, not a buy or sell recommendation. URBN scores 82/100 (Grade A+): the number comes from the five-pillar engine (business quality, financial safety, valuation, growth durability, momentum), re-ranked daily against sector peers.
Latest News
Urban Outfitters, Tilly's, and Kohl's Shares Skyrocket and Plummet, What You Need To Know
Reformation Reports Double-Digit Income & Revenue Growth
Urban Outfitters, Inc. (URBN) Presents at Barclays 19th Annual Global Consumer Staples Conference Transcript
SIG Stock Up 24% After Q2 Earnings Beat Estimates, FY'27 View Raised
Leadership: Richard A. Hayne
CEO
Richard A. Hayne is the CEO of Urban Outfitters, Inc., a position he has held for several years. He co-founded Urban Outfitters in 1970. Hayne has been instrumental in the company's growth and expansion, overseeing the development of its multi-brand portfolio and omnichannel strategy. He has a deep understanding of the retail industry and a strong track record of innovation and leadership. Hayne's vision has shaped Urban Outfitters into a leading lifestyle retailer.
Track Record: Under Richard Hayne's leadership, Urban Outfitters, Inc. has grown from a small retail space into a global retailer with a diverse portfolio of brands. He has successfully navigated the company through changing consumer preferences and economic cycles, driving growth in both the retail and digital channels. Hayne has also overseen the expansion of the company's wholesale distribution network and the launch of the Nuuly subscription rental service.
What Investors Ask About Urban Outfitters, Inc. (URBN) — Consumer Cyclical
What does the AI Score mean for URBN?
URBN holds an AI Score of 82/100 (Grade: A+). This is an educational research signal, not a buy or sell recommendation. The number comes from the five-pillar engine (business quality, financial safety, valuation, growth durability, momentum), re-ranked daily against sector peers.
Is URBN a good stock?
Stock Expert AI does not rate URBN buy, sell or hold. Urban Outfitters, Inc. carries a MoonshotScore of 82/100 on the five-pillar engine, a research rating against its peers. Whether it fits is your call: check what it sells, whether it earns, what the price assumes, and what would prove you wrong.
What do analysts say about URBN stock?
Analyst consensus on Urban Outfitters, Inc. (URBN) is mixed, reflecting the challenges and opportunities in the retail sector. Key valuation metrics include the P/E ratio of 11.63 and the gross margin of 36.0%. Growth considerations include the expansion of the Nuuly subscription service and the continued growth in the digital channel.
What are the key factors to evaluate for URBN?
Urban Outfitters, Inc. (URBN) holds a MoonshotScore of 82/100 (high). P/E: 11.63x vs the S&P 500's ~20-25x. Analysts target $87.33 (+16%). Not financial advice.
How frequently does URBN data refresh on this page?
URBN's price was last updated on Sep 11, 2026 and refreshes on page view during U.S. market hours; the quote is a provider snapshot, not an exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven URBN's recent stock price performance?
Urban Outfitters, Inc. (URBN) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Strong brand portfolio with distinct target demographics. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider URBN overvalued or undervalued right now?
Urban Outfitters, Inc. (URBN) trades at 11.63x earnings. Analysts target $87.33 (+16%) — upside seen. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
Can I buy fractional shares of URBN?
Yes, most major brokerages offer fractional shares of Urban Outfitters, Inc. (URBN) with no minimum purchase requirement. This means you can invest any dollar amount regardless of the share price. Check your brokerage platform for specific terms, fees, and fractional share availability.
How can I track URBN's earnings and financial reports?
Urban Outfitters, Inc. (URBN) reports quarterly earnings approximately 4-6 weeks after each fiscal quarter ends. You can track earnings dates, revenue and EPS estimates, and actual results on this page's Financials tab. Earnings surprises (beats or misses) often cause significant short-term price moves. Your brokerage can send alerts for URBN earnings announcements.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Information is based on available data and may be subject to change.
- Financial metrics are as of the latest reporting period.