Subaru Corporation (FUJHY)
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
Subaru Corporation (FUJHY) trades at $8.01 with AI Score 38/100 (Grade D). Subaru Corporation, operating in the consumer cyclical sector, is a global manufacturer of automobiles and aerospace products. Market cap: $11.46B, Sector: Consumer cyclical.
Price live · AI analysis from Mar 15, 2026FUJHY stock analysis for 2026: Analysts have set a consensus price target of $10.06 for Subaru Corporation, suggesting 25.7% upside from the current price of $8.01. The AI MoonshotScore is 38/100, indicating a bearish outlook. Key factors: analyst coverage, AI-driven quantitative scoring.
FUJHY: 1/1 perspectives are bearish.
How is this calculated? →Subaru Corporation (FUJHY) Consumer Business Overview
Subaru Corporation, a Japanese automaker, manufactures and sells automobiles and aerospace products globally. Renowned for its all-wheel-drive technology and focus on safety, Subaru differentiates itself through engineering and brand loyalty. The company faces competition in the automotive sector while expanding its reach in aerospace.
What Is the Investment Thesis for FUJHY?
Subaru Corporation presents a mixed investment thesis. The company's strong brand loyalty and engineering focus, particularly its symmetrical all-wheel drive and boxer engine technology, provide a competitive advantage. The dividend yield of 4.72% offers an attractive income stream for investors. However, the company's profit margin of 2.2% and gross margin of 15.7% indicate potential challenges in profitability. Growth catalysts include expansion in emerging markets and continued innovation in electric vehicle technology. Potential risks include fluctuations in foreign exchange rates, particularly the Yen, and increasing competition in the automotive industry. The P/E ratio of 18.2 suggests a fair valuation relative to earnings. Investors should monitor sales growth, cost management, and strategic initiatives to assess the long-term investment potential.
Based on FMP financials and quantitative analysis
FUJHY Key Highlights
- Dividend Yield of 4.72% provides an attractive income stream for investors.
- Profit Margin of 2.2% indicates potential challenges in profitability.
- Gross Margin of 15.7% reflects the cost of goods sold relative to revenue.
- Beta of -0.10 suggests low volatility compared to the market.
- P/E Ratio of 18.2 indicates the price investors are willing to pay for each dollar of earnings.
Who Are FUJHY's Competitors?
FUJHY is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| CTTAF Continental AG | $86.55 | +2.99% | $17.31B | 39 |
| CTTAY Continental AG | $8.40 | -1.41% | $16.80B | 41 |
| EXXRF Exor N.V. | $79.56 | +1.35% | $16.09B | 48 |
| GWLLY Great Wall Motor Company Limited | $11.50 | -6.12% | $9.83B | 43 |
| NIOIF NIO Inc. | $5.20 | +0.00% | $12.09B | 57 |
| FSR Fisker Inc. | $0.09 | -28.17% | $52.82M | 64 |
| WKHS Workhorse Group Inc. | $2.80 | +4.87% | $30.50M | 63 |
| LCID Lucid Group, Inc. | $6.66 | +9.54% | $2.12B | 61 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are FUJHY's Key Strengths?
- Strong brand reputation for safety and reliability.
- Unique symmetrical all-wheel-drive system.
- Established presence in North America.
- Diversified revenue streams through aerospace division.
What Are FUJHY's Weaknesses?
- Limited presence in emerging markets.
- Lower profit margins compared to some competitors.
- Dependence on a niche market (all-wheel-drive vehicles).
- Slower adoption of electric vehicle technology compared to some peers.
What Could Drive FUJHY Stock Higher?
- Launch of new electric vehicle models in 2027, expanding Subaru's presence in the EV market.
- Continued expansion in emerging markets, driving sales growth and increasing market share.
- Strategic partnerships with Toyota and other companies to enhance technology and innovation.
What Are the Key Risks for FUJHY?
- Fluctuations in foreign exchange rates, particularly the Yen, impacting profitability.
- Intense competition in the automotive industry, requiring continuous innovation and differentiation.
- Disruptions in the supply chain, affecting production and sales.
- Increasing regulatory requirements for emissions and safety, increasing compliance costs.
What Are the Growth Opportunities for FUJHY?
- Growth opportunity 1: Expansion into the electric vehicle (EV) market represents a significant growth opportunity for Subaru. As consumer demand for EVs increases, Subaru can leverage its engineering expertise to develop competitive electric models. The global EV market is projected to reach $800 billion by 2027, offering substantial revenue potential. Subaru's partnership with Toyota for EV development could accelerate its entry into this market. Success in the EV segment requires significant investment in battery technology and charging infrastructure.
- Growth opportunity 2: Increasing market share in emerging economies, particularly in Asia and South America, presents another growth avenue. These regions offer higher growth rates compared to developed markets. Subaru can adapt its product offerings to meet the specific needs and preferences of consumers in these markets. Building brand awareness and establishing distribution networks are critical for success. The automotive market in emerging economies is expected to grow by 5-7% annually over the next five years.
- Growth opportunity 3: Leveraging its aerospace division to secure more government and commercial contracts can diversify Subaru's revenue streams. The aerospace industry is characterized by long-term contracts and high barriers to entry. Subaru's expertise in aircraft manufacturing positions it to compete for defense and commercial projects. The global aerospace market is projected to reach $1 trillion by 2030. Securing key contracts requires strong relationships with government agencies and commercial airlines.
- Growth opportunity 4: Enhancing its connected car technologies and data analytics capabilities can improve the customer experience and generate new revenue opportunities. Connected car technologies enable features such as remote diagnostics, over-the-air software updates, and personalized services. Subaru can leverage data analytics to optimize vehicle performance and improve customer engagement. The connected car market is expected to reach $200 billion by 2028. Investing in cybersecurity and data privacy is essential for maintaining customer trust.
- Growth opportunity 5: Strengthening its brand image and customer loyalty through targeted marketing campaigns and community engagement initiatives can drive sales and improve customer retention. Subaru's brand is associated with safety, reliability, and adventure. The company can leverage these attributes to attract new customers and retain existing ones. Investing in digital marketing and social media engagement is crucial for reaching a wider audience. Building a strong brand community can foster customer loyalty and advocacy.
What Opportunities Does FUJHY Have?
- Expansion into the electric vehicle market.
- Increasing market share in emerging economies.
- Securing more government and commercial aerospace contracts.
- Enhancing connected car technologies and data analytics capabilities.
What Threats Does FUJHY Face?
- Intense competition in the automotive industry.
- Fluctuations in foreign exchange rates.
- Increasing regulatory requirements for emissions and safety.
- Potential disruptions in the supply chain.
What Are FUJHY's Competitive Advantages?
- Brand Loyalty: Subaru has cultivated a loyal customer base through its focus on safety, reliability, and all-wheel-drive technology.
- Engineering Expertise: Subaru's symmetrical all-wheel drive and boxer engine technology provide a competitive advantage in terms of performance and handling.
- Aerospace Division: Subaru's aerospace division diversifies its revenue streams and provides a hedge against fluctuations in the automotive market.
- Established Distribution Network: Subaru has a well-established network of dealerships and distributors in key markets, facilitating efficient sales and service.
What Does FUJHY Do?
Founded in 1917 as Fuji Heavy Industries, Subaru Corporation has evolved from an aircraft research laboratory to a global automotive and aerospace manufacturer. The company adopted the Subaru name in 2017, aligning with its automotive brand. Subaru's core business is the Automotive Business Unit, which designs, manufactures, and sells passenger cars and related components. Key models include the Subaru Impreza, Forester, Outback, and Crosstrek, known for their symmetrical all-wheel drive and horizontally opposed boxer engines. These features provide enhanced stability and handling, appealing to consumers seeking safety and performance. Beyond automobiles, Subaru's Aerospace Company segment develops and manufactures aircraft, aerospace-related machinery, and components. This segment supports defense and commercial aviation industries, contributing to Subaru's diversified revenue streams. The company also engages in other businesses, including real estate rental and management, shipping, land freight, warehousing, vehicle leasing and rental, and IT system development and operation services. Subaru's geographic reach spans North America, Asia, and Europe, with a significant presence in the United States, where it has cultivated a loyal customer base. Subaru differentiates itself through its engineering focus, safety ratings, and brand image, positioning itself as a reliable and adventurous automotive choice.
What Products and Services Does FUJHY Offer?
- Manufactures and sells passenger cars and their components.
- Develops and manufactures aircraft and aerospace-related machinery.
- Repairs passenger cars and aircraft.
- Rents and manages real estate properties.
- Provides shipping, land freight, and warehousing services for vehicles.
- Offers leasing and rental of vehicles.
- Provides credit and financing for vehicle purchases.
- Offers IT system development and operation services.
How Does FUJHY Make Money?
- Automotive Sales: Generates revenue from the sale of passenger cars and related components through a network of dealerships and distributors.
- Aerospace Manufacturing: Earns revenue from the development and manufacturing of aircraft and aerospace-related machinery for government and commercial clients.
- Service and Maintenance: Provides repair, maintenance, and inspection services for vehicles and aircraft, generating recurring revenue.
- Financial Services: Offers vehicle leasing, rental, and financing options, earning interest income and fees.
What Industry Does FUJHY Operate In?
Subaru Corporation operates within the competitive automotive industry, facing established global players and emerging electric vehicle manufacturers. The industry is characterized by technological advancements, changing consumer preferences, and increasing regulatory requirements. Market trends include the growing demand for electric and hybrid vehicles, advanced driver-assistance systems (ADAS), and connected car technologies. Subaru's focus on all-wheel-drive vehicles caters to a niche market, particularly in regions with challenging weather conditions. Competitors such as CTTAF (Changan Automobile) and CTTAY (Chery Automobile) are also vying for market share, emphasizing the need for Subaru to innovate and differentiate its offerings.
Who Are FUJHY's Key Customers?
- Individual consumers seeking reliable and safe vehicles.
- Government agencies requiring aircraft and aerospace equipment.
- Commercial airlines needing aircraft maintenance and support services.
- Businesses requiring vehicle leasing and rental services.
Company Profile
Subaru Corporation operates in the Auto - Manufacturers industry within the Consumer Cyclical sector. It is headquartered in Tokyo, JP. The company is led by CEO Atsushi Osaki. FUJHY has traded publicly since 1996.
How Subaru Corporation Is Valued
Subaru Corporation carries a market capitalization of $11.46B, placing it in the large-cap category. Relative to its peer group, FUJHY's quantitative score of 38/100 is roughly in line with the peer average of 46/100.
ROE 3%Key Financial Metrics
Return on equity for Subaru Corporation stands at 3.3%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 1.7%, showing how much profit it generates from its asset base. FUJHY trades at a trailing price-to-earnings ratio of 18.24, below the Consumer Cyclical sector average of ~39x. Its free cash flow yield is 7.2%, a gauge of the cash the business throws off relative to its market value. A current ratio of 2.21 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is 5.4%, the inverse of the P/E and a quick read on earnings relative to price.
F-Score 6/9Financial Health
Subaru Corporation's Piotroski F-Score is 6/9, a 9-point checklist of profitability, leverage and efficiency — a middling fundamental profile. Its Altman Z-Score of 2.27 places it in the grey zone, a middle ground that warrants monitoring.
FY2026 estForward Outlook
Wall Street analysts project Subaru Corporation revenue of about $4.79T for fiscal 2026, with EPS near $89.78. The estimate reflects 7 contributing analysts.
FUJHY Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2026
Bull Case vs Bear Case
Bull Case
- Strong brand reputation for safety and reliability.
- Unique symmetrical all-wheel-drive system.
- Established presence in North America.
- Diversified revenue streams through aerospace division.
Bear Case
- Limited presence in emerging markets.
- Lower profit margins compared to some competitors.
- Dependence on a niche market (all-wheel-drive vehicles).
- Slower adoption of electric vehicle technology compared to some peers.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · July 2026
FUJHY Latest News
-
Newsweek Ranks Subaru Among America's Greatest Workplaces in Manufacturing for 2026
Yahoo! Finance: FUJHY News · Jun 24, 2026
-
Subaru Releases 2025 Corporate Impact Report
Yahoo! Finance: FUJHY News · Jun 23, 2026
-
Subaru (TSE:7270) Valuation Check As Short Term Share Price Strength Meets Longer Term Weakness
Yahoo! Finance: FUJHY News · Jun 9, 2026
-
Subaru Volunteers Assemble 1,000+ Pet Adoption Kits at National Training Conference
Yahoo! Finance: FUJHY News · Jun 4, 2026
FUJHY Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for FUJHY.
Price Targets
Consensus target: $10.06
FUJHY MoonshotScore
What does this score mean?
The MoonshotScore rates FUJHY's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.
Latest News
Newsweek Ranks Subaru Among America's Greatest Workplaces in Manufacturing for 2026
Subaru Releases 2025 Corporate Impact Report
Subaru (TSE:7270) Valuation Check As Short Term Share Price Strength Meets Longer Term Weakness
Subaru Volunteers Assemble 1,000+ Pet Adoption Kits at National Training Conference
Leadership: Atsushi Osaki
CEO
Atsushi Osaki serves as the CEO of Subaru Corporation, leading a global workforce of 37,693 employees. His career spans various leadership roles within the company, providing him with extensive experience in automotive manufacturing, sales, and marketing. Osaki's background includes a strong focus on engineering and product development, aligning with Subaru's core strengths. He has been instrumental in driving innovation and improving operational efficiency within the organization. His leadership emphasizes sustainable growth and customer satisfaction.
Track Record: Since assuming the role of CEO, Atsushi Osaki has focused on expanding Subaru's presence in key markets and accelerating the development of electric vehicle technology. He has overseen strategic partnerships to enhance Subaru's competitiveness and improve its financial performance. Key milestones under his leadership include the launch of new models and the implementation of cost-saving measures. He is committed to maintaining Subaru's reputation for safety and reliability.
Subaru Corporation ADR Information Unsponsored
FUJHY is an American Depositary Receipt (ADR), representing shares of Subaru Corporation traded on the Tokyo Stock Exchange. ADRs allow U.S. investors to invest in foreign companies more conveniently, as they are denominated in U.S. dollars and trade on U.S. exchanges. Each FUJHY ADR represents a specific number of Subaru Corporation's ordinary shares held by a depositary bank.
- Home Market Ticker: Tokyo Stock Exchange, Japan
- ADR Level: 1
- ADR Ratio: 1:1
- Home Market Ticker: FUJH
FUJHY OTC Market Information
FUJHY trades on the OTC Other tier, which represents the lowest tier of the OTC market. Companies on this tier often have limited financial disclosure and may not meet the listing requirements of major exchanges like the NYSE or NASDAQ. Investing in OTC Other stocks carries higher risks due to the lack of regulatory oversight and potential for fraud or manipulation. These companies are not required to adhere to strict reporting standards, leading to less transparency for investors.
- OTC Tier: OTC Other
- Disclosure Status: Unknown
- Limited financial disclosure and transparency.
- Low trading volume and liquidity.
- Potential for price manipulation.
- Higher risk of fraud or scams.
- Lack of regulatory oversight.
- Verify the company's registration and legal status.
- Review any available financial statements and disclosures.
- Assess the company's business model and competitive landscape.
- Research the management team and their track record.
- Check for any regulatory actions or legal disputes.
- Monitor trading volume and price volatility.
- Consult with a financial advisor before investing.
- Established history as Subaru Corporation.
- Global brand recognition in the automotive industry.
- Presence in the aerospace sector.
- Dividend payments to shareholders.
FUJHY Consumer Cyclical Stock FAQ
What does Subaru Corporation do?
Subaru Corporation is a global manufacturer of automobiles and aerospace products. Its primary focus is the design, manufacturing, and sale of passenger cars, known for their symmetrical all-wheel-drive system and boxer engine technology. Key models include the Impreza, Forester, Outback, and Crosstrek. Additionally, Subaru's Aerospace Company segment develops and manufactures aircraft and aerospace-related machinery, serving both defense and commercial clients. The company also engages in other businesses, such as real estate and financial services.
What do analysts say about FUJHY stock?
Analyst consensus on FUJHY stock is mixed, reflecting the challenges and opportunities facing Subaru Corporation. Key valuation metrics, such as the P/E ratio of 18.2, suggest a fair valuation relative to earnings. Growth considerations include the company's expansion in the electric vehicle market and its presence in emerging economies. Investors should monitor sales growth, cost management, and strategic initiatives to assess the long-term investment potential. No buy or sell recommendations are made here.
What are the main risks for FUJHY?
The main risks for FUJHY include fluctuations in foreign exchange rates, particularly the Yen, which can impact profitability. Intense competition in the automotive industry requires continuous innovation and differentiation. Disruptions in the supply chain can affect production and sales. Increasing regulatory requirements for emissions and safety can increase compliance costs. Additionally, the company's limited presence in emerging markets and slower adoption of electric vehicle technology compared to some peers pose challenges.
What are the key factors to evaluate for FUJHY?
Subaru Corporation (FUJHY) holds an AI score of 38/100 (low). P/E: 18.2x vs the S&P 500's ~20-25x. Analysts target $10.06 (+26%). Not financial advice.
How frequently does FUJHY data refresh on this page?
FUJHY prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.
What has driven FUJHY's recent stock price performance?
Subaru Corporation (FUJHY) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Strong brand reputation for safety and reliability. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider FUJHY overvalued or undervalued right now?
Subaru Corporation (FUJHY) trades at 18.2x earnings. Analysts target $10.06 (+26%) — upside seen. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
What research should beginners do before buying FUJHY?
Before investing in Subaru Corporation (FUJHY), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Financial data and market projections are based on available information and industry analysis.
- Investment decisions should be made based on individual risk tolerance and financial goals.