Mobiquity Technologies, Inc. (MOBQ)
For informational purposes only. Not financial advice. Analysis by Sedat Aydin, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
Mobiquity Technologies, Inc. (MOBQ) with AI Score 63/100 (Hold). Mobiquity Technologies, Inc. operates as a marketing and advertising technology and data intelligence company. Market cap: 0, Sector: Communication services.
Last analyzed: Mar 17, 2026Mobiquity Technologies, Inc. (MOBQ) Media & Communications Profile
Mobiquity Technologies, Inc. develops advertising technology, focusing on its ATOS platform that automates digital advertising sales. Operating in the competitive advertising agencies sector, Mobiquity provides data intelligence and marketing solutions, distinguishing itself through its automated marketplace connecting advertisers and publishers on various digital media outlets.
Investment Thesis
Mobiquity Technologies operates in the advertising technology sector with its ATOS platform. The company's gross margin of 51.4% indicates potential profitability, but its negative P/E ratio of -1.26 and a significant negative profit margin of -1061.5% raise concerns about current financial performance. A beta of 1.62 suggests higher volatility compared to the market. Growth catalysts include expanding ATOS platform adoption and leveraging data intelligence capabilities. Investors should monitor the company's ability to improve profitability and manage its operational costs. The company's small size and OTC listing introduce additional risks that need careful consideration.
Based on FMP financials and quantitative analysis
Key Highlights
- Market Cap of $0.02B reflects its small size within the advertising technology sector.
- P/E Ratio of -1.26 indicates the company is currently not profitable.
- Profit Margin of -1061.5% highlights significant losses relative to revenue.
- Gross Margin of 51.4% suggests potential for profitability if operating expenses are managed effectively.
- Beta of 1.62 indicates higher volatility compared to the overall market.
Competitors & Peers
Strengths
- Proprietary ATOS platform
- Data intelligence capabilities
- Focus on emerging digital advertising channels
- Automated marketplace
Weaknesses
- Small market capitalization
- Negative profitability
- Limited brand recognition
- Dependence on a single platform
Catalysts
- Upcoming: Expansion of ATOS platform capabilities to attract more advertisers and publishers.
- Ongoing: Leveraging data intelligence solutions to provide enhanced insights to marketers.
- Ongoing: Forming strategic partnerships with technology companies and media outlets.
- Ongoing: Focus on mobile advertising solutions to capitalize on increasing mobile device usage.
- Ongoing: Expansion of advertising solutions for Connected TV (CTV) platforms.
Risks
- Ongoing: Intense competition in the advertising technology sector.
- Potential: Rapid technological advancements rendering existing solutions obsolete.
- Potential: Changes in data privacy regulations impacting data collection and usage.
- Potential: Economic downturn affecting advertising spending and revenue.
- Ongoing: Negative profitability and reliance on external funding.
Growth Opportunities
- Expansion of ATOS Platform: Mobiquity can grow by expanding the capabilities and reach of its ATOS platform. This includes integrating new advertising channels, enhancing data analytics features, and attracting more advertisers and publishers to the platform. The digital advertising market is projected to reach $627 billion in 2024, providing a large addressable market for ATOS. Timeline: Ongoing.
- Data Intelligence Solutions: Leveraging its data collection and analysis capabilities, Mobiquity can offer enhanced data intelligence solutions to marketers and researchers. This includes providing insights into consumer behavior, campaign performance, and market trends. The market for data analytics is expected to reach $132.5 billion by 2026, presenting a significant growth opportunity. Timeline: Ongoing.
- Strategic Partnerships: Forming strategic partnerships with other technology companies, advertising agencies, and media outlets can expand Mobiquity's reach and access to new markets. This includes integrating its ATOS platform with complementary technologies and collaborating on joint marketing initiatives. Timeline: Ongoing.
- Mobile Advertising Solutions: With the increasing use of mobile devices for accessing digital content, Mobiquity can focus on developing and enhancing its mobile advertising solutions. This includes optimizing ad formats for mobile devices, improving targeting capabilities, and providing mobile-specific data analytics. The mobile advertising market is projected to reach $339.8 billion in 2024. Timeline: Ongoing.
- Connected TV (CTV) Advertising: Capitalizing on the growth of connected TV, Mobiquity can expand its advertising solutions for CTV platforms. This includes developing interactive ad formats, improving targeting capabilities, and providing CTV-specific data analytics. The CTV advertising market is projected to reach $30.1 billion in 2024. Timeline: Ongoing.
Opportunities
- Expansion of ATOS platform capabilities
- Strategic partnerships with technology companies
- Growth in connected TV advertising
- Increased demand for data-driven advertising solutions
Threats
- Intense competition in the advertising technology sector
- Rapid technological advancements
- Changes in data privacy regulations
- Economic downturn affecting advertising spending
Competitive Advantages
- Proprietary ATOS platform provides a technological advantage.
- Data intelligence capabilities offer unique insights to advertisers.
- Automated marketplace enhances efficiency and transparency.
- Focus on emerging digital advertising channels like connected TV.
About MOBQ
Mobiquity Technologies, Inc., established in 1998 and headquartered in Shoreham, New York, is a marketing and advertising technology and data intelligence company. Originally named Ace Marketing & Promotions, Inc., the company rebranded in September 2013 to reflect its focus on technology-driven advertising solutions. Mobiquity's core offering is its Advertising Technology Operating System (ATOS), a platform designed to automate the creation, maintenance, and execution of digital advertising campaigns. ATOS serves as a marketplace connecting advertisers and publishers across digital media outlets, facilitating online auctions for targeted advertising on connected TVs, computers, and mobile devices. This platform enables advertisers to understand and interact with their audiences, delivering ads in image and video formats. In addition to its ATOS platform, Mobiquity provides mobile advertising technology solutions for data collection and analysis, offering actionable data to marketers, researchers, and application publishers through an automated platform. The company's solutions aim to enhance the effectiveness and efficiency of digital advertising campaigns by leveraging data-driven insights and automation.
What They Do
- Develops an advertising technology operating system (ATOS).
- Creates an automated marketplace for advertisers and publishers.
- Facilitates online auctions for digital advertising.
- Targets users on connected TV, computers, and mobile devices.
- Offers data collection and analysis solutions.
- Provides actionable data for marketers, researchers, and application publishers.
Business Model
- Generates revenue through the sale of digital advertising space on its ATOS platform.
- Offers data intelligence and analytics services to marketers and researchers.
- Provides mobile advertising technology solutions.
- Operates an automated marketplace connecting advertisers and publishers.
Industry Context
Mobiquity Technologies operates within the advertising agencies industry, a segment of the broader communication services sector. This industry is characterized by rapid technological advancements, increasing data analytics, and a shift towards digital advertising. The competitive landscape includes companies like CNFN and EMMS, which are also navigating the evolving digital advertising ecosystem. Market trends include programmatic advertising, personalized ad experiences, and the growing importance of data privacy. Mobiquity's ATOS platform positions it to capitalize on the demand for automated and data-driven advertising solutions.
Key Customers
- Advertisers seeking to reach targeted audiences.
- Publishers looking to monetize their digital content.
- Marketers seeking data-driven insights to improve campaign performance.
- Researchers analyzing consumer behavior and market trends.
Financials
Chart & Info
Mobiquity Technologies, Inc. (MOBQ) stock price: Price data unavailable
Latest News
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Context Networks Partners with Sureway Games to Deliver High-Impact Advertising Through Surepay Station™ Cashless Kiosks
prnewswire.com · Mar 3, 2026
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Mobiquity Technologies Expands Media Ecosystem Through Integration Of Digital Advertising Capabilities Throughout Nationwide ATM Infrastructure
benzinga · Feb 25, 2026
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Mobiquity Technologies and Context Networks Expand Casino Media Network Reach and Scale Through Nationwide ATM Integration
globenewswire.com · Feb 25, 2026
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12 Communication Services Stocks Moving In Monday's After-Market Session
benzinga · Jul 31, 2023
Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for MOBQ.
Price Targets
Wall Street price target analysis for MOBQ.
MoonshotScore
What does this score mean?
The MoonshotScore rates MOBQ's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.
Latest News
Context Networks Partners with Sureway Games to Deliver High-Impact Advertising Through Surepay Station™ Cashless Kiosks
Mobiquity Technologies Expands Media Ecosystem Through Integration Of Digital Advertising Capabilities Throughout Nationwide ATM Infrastructure
Mobiquity Technologies and Context Networks Expand Casino Media Network Reach and Scale Through Nationwide ATM Integration
12 Communication Services Stocks Moving In Monday's After-Market Session
Leadership: Dean L. Julia
CEO
Dean L. Julia serves as the CEO of Mobiquity Technologies, Inc. His background includes experience in managing small teams, as evidenced by his leadership of 8 employees at Mobiquity. Information regarding his specific career history, education, and previous roles is not available in the provided data. His leadership is focused on guiding Mobiquity in the competitive advertising technology sector.
Track Record: Information regarding Dean L. Julia's specific achievements, strategic decisions, and company milestones under his leadership is not available in the provided data. His tenure and impact on Mobiquity's performance require further investigation.
MOBQ OTC Market Information
The OTC Other tier represents the lowest tier of the OTC market, indicating that Mobiquity Technologies may not meet the minimum financial standards or reporting requirements of higher tiers like OTCQX or OTCQB. Companies in this tier may have limited financial disclosure, making it more difficult for investors to assess their financial health and operational performance. Investing in OTC Other stocks carries higher risks compared to stocks listed on major exchanges due to the potential for less transparency and regulatory oversight.
- OTC Tier: OTC Other
- Disclosure Status: Unknown
- Limited financial disclosure due to OTC Other listing.
- Higher price volatility compared to stocks listed on major exchanges.
- Potential for wider bid-ask spreads and lower trading volume.
- Increased risk of fraud or manipulation due to less regulatory oversight.
- Going concern risk due to negative profitability.
- Verify the company's financial statements and SEC filings (if any).
- Assess the company's business model and competitive landscape.
- Evaluate the management team and their track record.
- Review the company's capitalization structure and potential dilution.
- Understand the risks associated with investing in OTC stocks.
- Consult with a financial advisor before investing.
- Check for any regulatory actions or legal disputes involving the company.
- Company has been in operation since 1998.
- Development of a proprietary ATOS platform.
- Focus on emerging digital advertising channels.
- Gross margin of 51.4% suggests potential for profitability.
- Management team in place.
What Investors Ask About Mobiquity Technologies, Inc. (MOBQ)
What does Mobiquity Technologies, Inc. do?
Mobiquity Technologies, Inc. operates as a marketing and advertising technology company, focusing on its proprietary Advertising Technology Operating System (ATOS). This platform automates the process of connecting advertisers and publishers, facilitating online auctions for digital advertising targeted at users on connected TVs, computers, and mobile devices. The company also offers data collection and analysis solutions, providing actionable data for marketers, researchers, and application publishers, aiming to enhance the efficiency and effectiveness of digital advertising campaigns.
What do analysts say about MOBQ stock?
AI analysis is currently pending for MOBQ. Given the limited information available, a comprehensive analyst consensus is not available. Key valuation metrics to consider include the company's market capitalization, P/E ratio, profit margin, and gross margin. Investors should also monitor the company's revenue growth, cash flow, and debt levels. The company's growth potential lies in expanding its ATOS platform and leveraging its data intelligence capabilities, but risks include intense competition and potential changes in data privacy regulations.
What are the main risks for MOBQ?
Mobiquity Technologies faces several risks, including intense competition in the advertising technology sector, rapid technological advancements that could render its solutions obsolete, and potential changes in data privacy regulations that could impact its data collection and usage. Additionally, an economic downturn could negatively affect advertising spending and revenue. The company's negative profitability and reliance on external funding also pose significant risks to its financial stability and long-term viability. Investing in OTC stocks carries additional risks that need careful consideration.
What are the key factors to evaluate for MOBQ?
Mobiquity Technologies, Inc. (MOBQ) currently holds an AI score of 63/100, indicating moderate score. Key strength: Proprietary ATOS platform. Primary risk to monitor: Ongoing: Intense competition in the advertising technology sector.. This is not financial advice.
How frequently does MOBQ data refresh on this page?
MOBQ prices update in real time during U.S. market hours (9:30 AM-4:00 PM ET, weekdays). Fundamentals refresh after quarterly or annual filings. Analyst ratings and AI insights update daily. News is aggregated continuously from financial sources.
What has driven MOBQ's recent stock price performance?
Recent price movement in Mobiquity Technologies, Inc. (MOBQ) can be influenced by earnings results, analyst revisions, sector rotation, and broader market sentiment. Notable catalyst: Proprietary ATOS platform. Check the News and Technical Analysis tabs for the latest drivers. Past performance does not predict future results.
Should investors consider MOBQ overvalued or undervalued right now?
Determining whether Mobiquity Technologies, Inc. (MOBQ) is overvalued or undervalued requires examining multiple metrics. Compare valuation ratios (P/E, P/S, EV/EBITDA) against sector peers for a comprehensive view.
What research should beginners do before buying MOBQ?
Before investing in Mobiquity Technologies, Inc. (MOBQ), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Limited information available for certain sections, particularly CEO track record and analyst opinions.
- OTC market data may be less reliable than major exchange data.