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Upland Software, Inc. (UPLD)

$4.98 $-0.35 (-6.57%) |Avoid · 23
Bottom line: SELL — our Council read (23/100) and AI Score (23/100) broadly agree.
MCap: $14.62M| Vol: 9.0K|
Data from FMP · Methodology

For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.

Upland Software, Inc. (UPLD) trades at $4.98 with AI Score 23/100 (Grade F). Upland Software, Inc. provides cloud-based enterprise work management software solutions. Market cap: $14.62M, Sector: Technology.

Price live · AI analysis from May 9, 2026
Upland Software, Inc. provides cloud-based enterprise work management software solutions. The company operates globally, serving various industries with its suite of applications designed to streamline business operations.

Analyst Coverage for UPLD: UPLD does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates UPLD against Technology peers across nine fundamental dimensions and assigns an underweight signal based on the underlying data.

Council Score · Weighted Average of 3 Disciplines
SELL 23/100 · F

UPLD: 1/1 perspectives are bearish.

How is this calculated? →
Council Score · 8 perspectives · See tabs for details →

Upland Software, Inc. (UPLD) Technology Profile & Competitive Position

CEOJohn T. McDonald
Employees998
HeadquartersAustin, TX, US
IPO Year2014

Upland Software, Inc. delivers cloud-based enterprise work management solutions, offering a suite of applications for marketing, sales, and project management. Serving diverse industries globally, Upland focuses on enhancing business operations through its integrated software platform, competing in the dynamic application software market.

Data Provenance | Financial Data Quantitative Analysis NASDAQ Analysis: May 9, 2026

What Is the Investment Thesis for UPLD?

Upland Software presents a mixed investment case. The company's gross margin of 75.9% indicates strong pricing power and efficient service delivery. However, the negative profit margin of -7.1% raises concerns about profitability and operational efficiency. The company's beta of 1.34 suggests higher volatility compared to the market, which could attract risk-tolerant investors. Growth catalysts include expanding its suite of cloud-based solutions and penetrating new markets. The primary risk lies in achieving sustained profitability and managing integration costs from acquisitions. Investors should monitor Upland's ability to improve its bottom line and capitalize on its market position.

Based on FMP financials and quantitative analysis

UPLD Key Highlights

  • Market Cap of $14.62M reflects its current valuation in the competitive software market.
  • Gross Margin of 75.9% demonstrates strong efficiency in delivering its cloud-based services.
  • Profit Margin of -7.1% indicates challenges in achieving overall profitability.
  • Beta of 1.34 suggests higher volatility compared to the broader market.
  • Operates in the cloud-based enterprise work management software market, serving diverse industries including finance, healthcare, and technology.

Who Are UPLD's Competitors?

UPLD is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

Company Price Change Market Cap AI Score
CRM Salesforce, Inc. $171.74 +3.68% $140.66B 67
MSFT Microsoft Corporation $389.07 +0.60% $2.89T 80
ORCL Oracle Corporation $141.03 -1.90% $406.23B 50
NOW ServiceNow, Inc. $112.48 +4.22% $116.00B 71
RSASF RESAAS Services Inc. $0.30 +8.61% $25.27M 69
CSAI Cloudastructure Inc. $0.39 +6.65% $7.25M 68
PDFS PDF Solutions, Inc. $51.63 -9.02% $2.13B 68
AVLR Avalara, Inc. $93.48 +0.03% 63

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are UPLD's Key Strengths?

  • Comprehensive suite of cloud-based enterprise work management software.
  • Diverse customer base across various industries.
  • Proven track record of acquiring and integrating complementary software solutions.
  • Strong gross margin indicating efficient service delivery.

What Are UPLD's Weaknesses?

  • Negative profit margin indicating challenges in achieving overall profitability.
  • High beta suggesting higher volatility compared to the market.
  • Reliance on acquisitions for growth, which can introduce integration risks.
  • Smaller market capitalization compared to major competitors.

What Could Drive UPLD Stock Higher?

  • Continued integration of acquired companies to realize synergies and expand product offerings.
  • Expansion of cloud-based solutions to capitalize on growing market demand.
  • Potential new partnerships to penetrate new markets in Asia-Pacific and Latin America.
  • Launch of new AI-powered features to enhance software functionality.

What Are the Key Risks for UPLD?

  • Financial-distress signal — its Altman Z-Score of -1.69 sits in the distress zone (elevated bankruptcy risk).
  • Negative return on equity (-29.2%) — the business is not currently generating profit on shareholder capital.
  • Intense competition from larger, more established players in the software industry.
  • Economic downturns affecting customer spending on software solutions.
  • Integration challenges from acquired companies impacting operational efficiency.
  • Technology disruption from emerging technologies rendering existing solutions obsolete.

What Are the Growth Opportunities for UPLD?

  • Expanding Cloud-Based Solutions: Upland can capitalize on the growing demand for cloud-based enterprise solutions. The global cloud computing market is projected to reach $832.1 billion by 2025. By enhancing its suite of cloud-based applications and integrating advanced features, Upland can attract new customers and increase recurring revenue streams. Timeline: Ongoing.
  • Strategic Acquisitions: Upland has a history of growing through acquisitions. By acquiring complementary software companies, Upland can expand its product offerings and customer base. The market for software acquisitions remains active, providing opportunities for Upland to consolidate its position. Successfully integrating these acquisitions is crucial for realizing synergies and driving growth. Timeline: Ongoing.
  • Penetrating New Markets: Upland can expand its geographic reach by targeting new markets in Asia-Pacific and Latin America. These regions are experiencing rapid economic growth and increasing adoption of enterprise software solutions. By establishing partnerships and tailoring its offerings to local needs, Upland can tap into new revenue streams. Timeline: Next 2-3 years.
  • Enhancing Customer Support Services: Improving customer support and training services can increase customer satisfaction and retention. By investing in customer success programs and providing personalized support, Upland can build stronger relationships with its clients and reduce churn. This can lead to increased lifetime value and recurring revenue. Timeline: Ongoing.
  • Leveraging Artificial Intelligence: Integrating AI and machine learning capabilities into its software applications can enhance their functionality and provide greater value to customers. AI-powered features can automate tasks, improve decision-making, and personalize user experiences. The AI in enterprise software market is expected to grow significantly in the coming years. Timeline: Next 3-5 years.

What Opportunities Does UPLD Have?

  • Expanding cloud-based solutions to capitalize on growing market demand.
  • Penetrating new markets in Asia-Pacific and Latin America.
  • Leveraging artificial intelligence to enhance software functionality.
  • Improving customer support services to increase customer retention.

What Threats Does UPLD Face?

  • Intense competition from larger, more established players.
  • Potential technology disruption from emerging technologies.
  • Economic downturns affecting customer spending on software solutions.
  • Integration challenges from acquired companies.

What Are UPLD's Competitive Advantages?

  • Integrated Suite of Applications: Offers a comprehensive suite of applications, creating a sticky ecosystem for customers.
  • Cloud-Based Delivery: Provides scalable and accessible solutions, reducing IT infrastructure costs for clients.
  • Diverse Industry Coverage: Serves a wide array of industries, reducing reliance on any single sector.
  • Acquisition Strategy: Has a track record of acquiring and integrating complementary software solutions, expanding its product offerings.

What Does UPLD Do?

Upland Software, Inc., founded in 2010 and headquartered in Austin, Texas, provides cloud-based enterprise work management software. Originally named Silverback Enterprise Group, Inc., the company rebranded to Upland Software, Inc. in November 2013. Upland offers a comprehensive suite of software applications under the Upland brand, targeting areas such as marketing, sales, contact center operations, project management, information technology, business operations, human resources, and legal departments. These applications are designed to integrate and streamline critical business processes for its clients. The company's solutions are delivered via a cloud-based model, providing scalability and accessibility for its diverse customer base. Upland also provides professional services, including implementation, data extraction, integration and configuration, and training, alongside customer support services, ensuring clients can effectively deploy and utilize its software. Upland serves a wide array of industries, including financial services, consulting, technology, manufacturing, media, telecommunications, political organizations, healthcare, life sciences, retail, hospitality, and non-profit organizations. Its sales strategy involves both direct and indirect sales organizations, allowing it to reach a broad spectrum of clients, from large global corporations to small and medium-sized businesses, as well as government agencies, across the United States, the United Kingdom, Canada, and other international markets. The company's focus on acquiring and integrating complementary software solutions has been a key part of its growth strategy.

What Products and Services Does UPLD Offer?

  • Provides cloud-based enterprise work management software.
  • Offers software applications for marketing, sales, and contact center operations.
  • Delivers project management and information technology solutions.
  • Provides business operations and human resources software.
  • Offers legal department software solutions.
  • Provides professional services like implementation, data extraction, and training.
  • Offers customer support services.

How Does UPLD Make Money?

  • Subscription-based revenue from cloud-based software applications.
  • Professional services including implementation, integration, and training.
  • Customer support services.
  • Revenue generated from large global corporations, government agencies, and small to medium-sized businesses.

What Industry Does UPLD Operate In?

Upland Software operates in the application software industry, which is characterized by rapid innovation and increasing demand for cloud-based solutions. The market is highly competitive, with companies vying to provide integrated platforms that streamline business operations. The industry is experiencing growth driven by digital transformation initiatives across various sectors. Upland's focus on enterprise work management positions it to capitalize on the trend towards integrated software solutions, but it faces competition from larger, more established players and niche providers.

Who Are UPLD's Key Customers?

  • Large global corporations.
  • Government agencies.
  • Small and medium-sized businesses.
  • Organizations in financial, consulting, technology, manufacturing, media, and telecommunication industries.
  • Organizations in healthcare, life sciences, retail, hospitality, and non-profit sectors.
AI Confidence: 71% Updated: May 9, 2026

ROE -29%Key Financial Metrics

Return on equity for Upland Software, Inc. stands at -29.2%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is -3.5%, showing how much profit it generates from its asset base. A current ratio of 0.84 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is -100.0%, the inverse of the P/E and a quick read on earnings relative to price.

How Upland Software, Inc. Is Valued

Upland Software, Inc. carries a market capitalization of $14.62M, placing it in the micro-cap category. Relative to its peer group, UPLD's quantitative score of 23/100 is below the peer average of 67/100.

F-Score 6/9Financial Health

Upland Software, Inc.'s Piotroski F-Score is 6/9, a 9-point checklist of profitability, leverage and efficiency — a middling fundamental profile. Its Altman Z-Score of -1.69 places it in the distress zone, a signal of elevated financial risk.

FY2026 estForward Outlook

Wall Street analysts project Upland Software, Inc. revenue of about $197.0M for fiscal 2026, with EPS near $6.98.

UPLD Financials

Fundamental Snapshot

Revenue Growth (FY)
-21.1%
Net Income Growth (FY)
+65.5%
EPS Growth (FY)
+63.4%
Free Cash Flow Growth (FY)
+4.7%
Return on Equity (TTM)
-29.2%
Current Ratio
0.8
EV/EBITDA (TTM)
7.3

Based on FMP financials and quantitative analysis · FY 2025

Bull Case vs Bear Case

Bull Case

  • UPLD's recent insider buying suggests confidence from those who know the company best. It's like when insiders loaded up on Apple before a big product launch – could signal positive developments ahead.
  • The community sentiment seems to be leaning bullish lately, possibly driven by anticipation of new product features or strategic partnerships. This mirrors the buzz around Palantir before its government contracts started rolling in.
  • UPLD's focus on cloud-based solutions aligns with the ongoing digital transformation trend, making it an attractive long-term play. Similar to how Salesforce capitalized on the shift to cloud computing years ago.
  • Positive chatter in the community hints at strong user adoption and satisfaction, which could translate to recurring revenue and sustained growth. Think of how sticky the user base is for companies like Twilio.

Bear Case

  • Recent insider selling, even if small, can sometimes spook investors and create short-term downward pressure. It's reminiscent of concerns raised when some Amazon executives trimmed their holdings.
  • Bearish sentiment in the community highlights concerns about increasing competition in the cloud software space. This is similar to the challenges faced by Box as more players entered the cloud storage market.
  • UPLD's reliance on a specific sector could make it vulnerable to economic downturns or industry-specific challenges. Like how the housing market crash impacted companies heavily invested in real estate tech.
  • Negative community feedback suggests potential issues with customer support or product reliability, which could lead to churn and impact future growth. Reminds me of initial user complaints that plagued early versions of some SaaS platforms.

AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · March 2026

UPLD Latest News

UPLD Analyst Consensus

Consensus Rating

Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for UPLD.

Price Targets

Wall Street price target analysis for UPLD.

UPLD MoonshotScore

23/100

What does this score mean?

The MoonshotScore rates UPLD's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.

Leadership: John T. McDonald

CEO

John T. McDonald serves as the Chief Executive Officer of Upland Software, Inc. His career spans various leadership roles in the technology sector, focusing on enterprise software and cloud solutions. McDonald has a background in business administration and has held executive positions in several software companies prior to joining Upland. His experience includes strategic planning, product development, and sales management. He is responsible for guiding Upland's overall strategy and growth initiatives.

Track Record: Under John T. McDonald's leadership, Upland Software has focused on expanding its suite of cloud-based enterprise work management solutions through strategic acquisitions and organic growth. Key milestones include the integration of acquired companies and the expansion of Upland's customer base across various industries. He has overseen the company's transition to a more integrated platform, enhancing its competitive position in the market.

Upland Software, Inc. Technology Stock: Key Questions Answered

What does Upland Software, Inc. do?

Upland Software, Inc. provides cloud-based enterprise work management software solutions designed to streamline business operations. The company offers a suite of applications under the Upland brand, covering areas such as marketing, sales, contact center operations, project management, information technology, business operations, human resources, and legal departments. These solutions are delivered via a cloud-based model, providing scalability and accessibility for its diverse customer base, which includes large global corporations, government agencies, and small to medium-sized businesses across various industries.

What do analysts say about UPLD stock?

Analyst coverage of UPLD stock is limited, reflecting its small market capitalization. Key valuation metrics suggest a focus on growth potential, but concerns remain about the company's profitability. The consensus view is that UPLD's strategic acquisitions and expansion of its cloud-based solutions could drive future growth. However, analysts also highlight the risks associated with integrating acquired companies and competing against larger, more established players in the software industry. Investors should conduct their own due diligence and consider their risk tolerance before investing.

What are the main risks for UPLD?

The main risks for UPLD include intense competition from larger, more established players in the software industry, which could limit its ability to gain market share. Integration challenges from acquired companies pose a risk to operational efficiency and profitability. Economic downturns could affect customer spending on software solutions, impacting revenue growth. Additionally, technology disruption from emerging technologies could render existing solutions obsolete, requiring significant investment in research and development to remain competitive. These factors could negatively impact UPLD's financial performance and stock price.

What are the key factors to evaluate for UPLD?

Upland Software, Inc. (UPLD) holds an AI score of 23/100 (low). Not financial advice.

How frequently does UPLD data refresh on this page?

UPLD prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.

What has driven UPLD's recent stock price performance?

Upland Software, Inc. (UPLD) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Comprehensive suite of cloud-based enterprise work management software. See the News tab for the latest drivers. Past performance does not predict future results.

Should investors consider UPLD overvalued or undervalued right now?

Valuing Upland Software, Inc. (UPLD) requires multiple metrics. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.

What research should beginners do before buying UPLD?

Before investing in Upland Software, Inc. (UPLD), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

Official Resources

Price as of Analysis updated AI Score refreshed daily
Data Sources & Methodology
Market data powered by Financial Modeling Prep & Yahoo Finance. AI analysis by Stock Expert AI proprietary algorithms. Technical indicators via industry-standard calculations. Last updated: .
Data Provenance
Sources: Financial Modeling Prep (FMP) — Primary · Yahoo Finance — Fallback · Alpaca — Tertiary
Last fetched:
Cache TTL: Quote 5min · Profile 7d · Financials 7d · Insider 48h
How we use AI: Numbers are pulled directly from FMP & Yahoo Finance — our AI writes the analysis, it never edits the figures.
Data provided as-is for educational purposes. Not financial advice. Methodology

Data provided for informational purposes only.

Analysis Notes
  • Information is based on available company data and market analysis as of 2026-05-09.
  • Financial metrics are based on the most recent available data.
  • Analyst opinions may vary and should not be considered investment advice.
Data Sources

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