Vapor Group, Inc. (VPOR) Stock Price & Analysis

Vapor Group, Inc. (VPOR) Consumer Business Overview

Vapor Group, Inc. is a microcap player in the U.S. vaping industry, focusing on naturally flavored electronic cigarettes and personal vaporizers, with a diverse brand portfolio and a strategic base in Miami.

What Is the Investment Thesis for VPOR?

Vapor Group, Inc. operates in a rapidly evolving market characterized by increasing consumer interest in vaping products. The company's focus on naturally flavored e-liquids positions it well to capture market share in a segment that appeals to health-conscious consumers. However, the company faces significant financial challenges, as evidenced by its profit margin of -2193.6% and gross margin of -82.1%. The vaping industry is projected to grow, driven by a shift away from traditional tobacco products, presenting potential growth opportunities for Vapor Group. However, the company's listing on the OTC Other tier raises concerns about its compliance with regulatory standards, which could impact investor confidence. Monitoring regulatory changes and financial performance will be critical for assessing Vapor Group's future viability.

Based on FMP financials and quantitative analysis

VPOR Key Highlights

Market Cap of $0.00B indicates a microcap status, reflecting limited market presence.

• Profit Margin of -2193.6% highlights significant financial challenges.
• Gross Margin of -82.1% suggests difficulties in cost management and pricing power.
• Beta of 9.92 indicates high volatility compared to the broader market.
• No dividend yield signifies a focus on reinvestment rather than shareholder returns.

Who Are VPOR's Competitors?

VPOR is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.

AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance

What Are VPOR's Key Strengths?

Diverse brand portfolio catering to various consumer preferences.

• Focus on naturally flavored products aligns with market trends.
• Strategic location in Miami enhances distribution capabilities.
• Support from SF Holdings LLC provides operational stability.

What Are VPOR's Weaknesses?

Negative profit margins indicate financial instability.

• Limited market capitalization restricts growth potential.
• Dependence on the U.S. market exposes the company to domestic regulatory risks.
• Small employee base may limit operational capacity.

What Are the Key Risks for VPOR?

Financial-distress signal — its Altman Z-Score of -15.24 sits in the distress zone (elevated bankruptcy risk).

• Weak fundamentals — a Piotroski F-Score of 3/9 flags soft profitability, leverage or efficiency.
• Regulatory changes could impact product availability and sales.
• Financial instability reflected in negative profit margins and gross margins.
• Intense competition from established brands and new entrants.

What Threats Does VPOR Face?

• Intense competition from established tobacco and vaping companies.
• Regulatory changes could impact product availability and sales.
• Negative public perception of vaping may hinder growth.
• Market volatility and economic downturns could affect consumer spending.

What Are VPOR's Competitive Advantages?

• Focus on naturally flavored e-liquids differentiates Vapor Group from competitors.
• Established brand names create consumer recognition and loyalty.
• Operational base in Miami provides strategic advantages in distribution.
• Agility as a microcap company allows for quick adaptation to market trends.
• Support from SF Holdings LLC enhances operational capabilities and resources.

What Does VPOR Do?

Vapor Group, Inc. was founded with the vision of capitalizing on the growing demand for electronic smoking alternatives in the United States. The company is dedicated to the development, manufacturing, and commercialization of electronic cigarettes, personal vaporizers, and e-liquids, emphasizing naturally flavored products to cater to a health-conscious consumer base. Operating under several distinct brand names, including Vapor Group, Total Vapor, Vapor 123, and The Vapor Products, the company has established a niche in the competitive vaping market. The headquarters in Miami, Florida, positions Vapor Group strategically within a vibrant business environment conducive to innovation and growth. As a subsidiary of SF Holdings LLC, Vapor Group benefits from the support of a larger corporate structure while maintaining its focus on delivering high-quality vapor products. Despite its small size, with only 20 employees, Vapor Group is poised to leverage the increasing popularity of vaping as a smoking alternative, although it faces significant challenges due to its negative profit margins and the regulatory landscape surrounding tobacco products.

What Products and Services Does VPOR Offer?

• Develops and manufactures electronic cigarettes and personal vaporizers.
• Creates a range of e-liquids, focusing on naturally flavored varieties.
• Distributes products under several brand names, including Vapor Group and Total Vapor.
• Operates primarily within the United States market.
• Focuses on innovation in product development to meet consumer preferences.
• Maintains a corporate structure as a subsidiary of SF Holdings LLC.

How Does VPOR Make Money?

• Generates revenue through the sale of electronic cigarettes and vaping products.
• Focuses on e-liquids, leveraging brand differentiation to attract consumers.
• Utilizes multiple brand names to target different market segments.
• Operates primarily in the consumer defensive sector, catering to health-conscious customers.
• Engages in direct-to-consumer sales and partnerships with retailers.

What Industry Does VPOR Operate In?

The vaping industry has experienced significant growth, driven by a shift in consumer preferences towards less harmful alternatives to traditional smoking. As of 2025, the global vaping market was valued at approximately $15 billion, with projections indicating continued expansion as regulatory frameworks evolve. Vapor Group, Inc. operates in a competitive landscape populated by established brands and emerging players, necessitating a focus on product differentiation and brand loyalty. The increasing emphasis on health and wellness among consumers presents both opportunities and challenges for companies in the tobacco sector, particularly as regulatory scrutiny intensifies.

Who Are VPOR's Key Customers?

• Health-conscious consumers seeking alternatives to traditional smoking.
• Vaping enthusiasts interested in diverse flavor profiles.
• Retailers and convenience stores looking to stock vaping products.
• Online consumers purchasing e-liquids and devices through e-commerce platforms.
• Emerging markets where vaping is gaining popularity.

Return on equity for Vapor Group, Inc. stands at 94.4%, a gauge of how efficiently it converts shareholder capital into profit. A current ratio of 0.05 means current liabilities exceed short-term assets, a liquidity point worth watching.

Company Profile

Vapor Group, Inc. operates in the Tobacco industry within the Consumer Defensive sector. It is headquartered in Miami, US. The company is led by CEO Dror Svorai. VPOR has traded publicly since 2006.

Vapor Group, Inc.'s Piotroski F-Score is 3/9, a 9-point checklist of profitability, leverage and efficiency — flagging fundamental weakness worth scrutiny. Its Altman Z-Score of -15.24 places it in the distress zone, a signal of elevated financial risk.

VPOR Financials

VPOR Latest News

No recent news available for VPOR.

VPOR Analyst Consensus

VPOR MoonshotScore

What Investors Ask About Vapor Group, Inc. (VPOR) — Consumer Staples

Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.

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