National Vision Holdings, Inc. (EYE)
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
National Vision Holdings, Inc. (EYE) trades at $20.14 with AI Score 63/100 (Grade B+). National Vision Holdings, Inc. is a leading optical retailer in the United States, operating through various store brands and e-commerce platforms. Market cap: $1.61B, Sector: Consumer cyclical.
Price live · AI analysis from May 9, 2026EYE stock analysis for 2026: Analysts have set a consensus price target of $35.00 for National Vision Holdings, Inc., suggesting 73.8% upside from the current price of $20.14. The AI MoonshotScore is 63/100, indicating a bullish outlook. Key factors: analyst coverage, AI-driven quantitative scoring.
EYE: 3/7 perspectives are bullish. Dominant signal: Ray Dalio bullish.
How is this calculated? →National Vision Holdings, Inc. (EYE) Consumer Business Overview
National Vision Holdings, Inc. (EYE) is a major optical retailer in the U.S., distinguished by its America's Best and Eyeglass World brands. EYE offers affordable eye care and eyewear through a network of owned and host stores, alongside e-commerce channels, positioning it competitively within the consumer cyclical sector.
What Is the Investment Thesis for EYE?
National Vision Holdings, Inc. presents a compelling investment thesis based on its strong market position and growth potential within the optical retail sector. The company's focus on affordable eye care and a diverse store portfolio, including America's Best and Eyeglass World, caters to a broad customer base. With a market capitalization of $1.61B and a P/E ratio of 28.6, EYE demonstrates substantial investor interest. Key growth catalysts include expanding its store network and increasing e-commerce sales. However, a profit margin of 1.5% indicates potential areas for improvement. Investors should monitor the company's ability to maintain its competitive edge and manage operational costs effectively. The company's beta of 1.40 suggests higher volatility compared to the market.
Based on FMP financials and quantitative analysis
EYE Key Highlights
- Operates 1,278 retail stores as of January 1, 2022, providing a significant brick-and-mortar presence.
- Gross margin of 56.5% indicates strong pricing power and efficient cost management.
- Market capitalization of $1.61B reflects substantial investor confidence in the company's growth prospects.
- P/E ratio of 28.6 suggests investors are willing to pay a premium for the company's earnings, indicating high growth expectations.
- Beta of 1.40 indicates higher volatility compared to the market, which may appeal to investors seeking higher returns.
Who Are EYE's Competitors?
EYE is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| COO The Cooper Companies, Inc. | $72.77 | -1.93% | $14.19B | 77 |
| GPGNF Grupo Gigante, S. A. B. de C. V. | $1.64 | +0.00% | $1.63B | 68 |
| MNSO MINISO Group Holding Limited | $11.89 | +1.49% | $3.63B | 64 |
| FDIT Findit, Inc. | $0.03 | -14.86% | $30.13M | 63 |
| MELI MercadoLibre | $1803.28 | +2.26% | $91.42B | 61 |
| POSH Poshmark, Inc. | $17.90 | +0.00% | 60 | |
| PDD PDD Holdings Inc. | $83.74 | +1.64% | $119.20B | 58 |
| LQDT Liquidity Services, Inc. | $38.24 | -0.31% | $1.19B | 57 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are EYE's Key Strengths?
- Large network of retail stores.
- Strong brand recognition.
- Focus on affordable pricing.
- Integrated services offering eye exams and eyewear.
What Are EYE's Weaknesses?
- Low profit margin of 1.5%.
- High debt levels.
- Dependence on retail store traffic.
- Exposure to economic downturns.
What Could Drive EYE Stock Higher?
- Expansion of store network into new geographic markets, increasing market share.
- Enhancement of e-commerce platform to drive online sales growth.
- Strategic marketing campaigns to increase brand awareness and customer acquisition.
- Introduction of new eyewear and contact lens products to attract a wider customer base.
What Are the Key Risks for EYE?
- Economic downturns affecting consumer spending on discretionary items like eyewear.
- Competition from other optical retailers and online eyewear providers.
- Fluctuations in raw material costs impacting gross margins.
- Regulatory changes impacting the vision care industry.
What Are the Growth Opportunities for EYE?
- Expansion of Store Network: National Vision has the opportunity to expand its store network, particularly in underserved markets. By opening new America's Best and Eyeglass World locations, the company can increase its market share and reach a broader customer base. The optical retail market is estimated to continue growing, driven by an aging population and increasing awareness of eye health. A strategic expansion plan, focusing on high-traffic areas and demographic trends, could significantly boost revenue over the next 3-5 years.
- E-commerce Growth: National Vision can further capitalize on the growing trend of online shopping by enhancing its e-commerce platforms. By improving the online customer experience, offering virtual try-on tools, and expanding its online product selection, the company can attract more online shoppers. The e-commerce market for eyewear and contact lenses is expanding rapidly, providing a significant growth opportunity for National Vision. Investments in digital marketing and online infrastructure could drive substantial revenue growth in the next 2-3 years.
- Increased Penetration of Contact Lens Market: National Vision has the potential to increase its penetration of the contact lens market. By offering a wider variety of contact lens brands, providing competitive pricing, and promoting the convenience of online ordering, the company can attract more contact lens wearers. The contact lens market is a significant segment of the overall vision care market, with a large and growing customer base. A targeted marketing campaign and improved customer service could drive increased sales in the next 1-2 years.
- Enhancement of Eye Exam Services: National Vision can enhance its eye exam services to attract more customers and increase revenue. By investing in advanced diagnostic equipment, training optometrists, and offering comprehensive eye health assessments, the company can differentiate itself from competitors. The demand for comprehensive eye exams is increasing, driven by growing awareness of eye health and the importance of early detection of eye diseases. Improved eye exam services could drive increased customer traffic and revenue growth in the next 2-3 years.
- Strategic Partnerships and Acquisitions: National Vision can pursue strategic partnerships and acquisitions to expand its product offerings and market reach. By partnering with leading eyewear brands, acquiring smaller optical retailers, and expanding into related healthcare services, the company can strengthen its competitive position. The optical retail market is consolidating, with larger players acquiring smaller competitors to gain market share and expand their geographic footprint. Strategic partnerships and acquisitions could drive significant revenue growth and market expansion in the next 3-5 years.
What Opportunities Does EYE Have?
- Expansion of store network.
- Growth of e-commerce sales.
- Increased penetration of contact lens market.
- Strategic partnerships and acquisitions.
What Threats Does EYE Face?
- Competition from other optical retailers.
- Changes in consumer preferences.
- Economic downturns affecting consumer spending.
- Regulatory changes impacting the vision care industry.
What Are EYE's Competitive Advantages?
- Scale: Operates a large network of retail stores, providing a significant competitive advantage.
- Brand Recognition: Strong brand recognition for America's Best and Eyeglass World.
- Affordable Pricing: Focuses on providing affordable eye care and eyewear solutions.
- Integrated Services: Offers a combination of eye exams, eyewear, and contact lenses.
What Does EYE Do?
National Vision Holdings, Inc., founded in 1990 and headquartered in Duluth, Georgia, operates as an optical retailer in the United States. The company has grown to become one of the largest players in the vision care market, providing a range of products and services including eyeglasses, contact lenses, and optical accessories. National Vision operates through two primary segments: Owned & Host and Legacy. The Owned & Host segment includes stores operating under the America's Best and Eyeglass World banners, offering eye exams and eyewear at affordable prices. The Legacy segment includes Vista Optical, Fred Meyer, and Vista Optical military, as well as Vision Center branded stores. As of January 1, 2022, National Vision operated 1,278 retail stores across the country, complemented by a robust e-commerce presence. The company's business model focuses on providing accessible and affordable vision care solutions to a broad customer base. Through its various store formats and online platforms, National Vision aims to meet the diverse needs of consumers seeking quality eye care products and services.
What Products and Services Does EYE Offer?
- Operates optical retail stores under the America's Best and Eyeglass World brands.
- Sells eyeglasses, contact lenses, and optical accessories.
- Provides eye exams through its network of optometrists.
- Offers vision care services through its Vista Optical and Fred Meyer locations.
- Provides health maintenance organization (HMO) and optometric services.
- Operates e-commerce websites for online sales of eyewear and contact lenses.
How Does EYE Make Money?
- Generates revenue through the sale of eyeglasses, contact lenses, and optical accessories.
- Provides eye exams and related services for a fee.
- Operates through a combination of owned and host store locations.
- Utilizes e-commerce platforms to reach a broader customer base.
What Industry Does EYE Operate In?
National Vision Holdings, Inc. operates within the competitive specialty retail sector, specifically focusing on optical goods and services. The industry is characterized by increasing demand for vision correction and eye health solutions, driven by an aging population and growing awareness of eye care. Key players include both large retail chains and independent optometrists. National Vision differentiates itself through its focus on affordability and accessibility, targeting value-conscious consumers. The market is also influenced by technological advancements in eyewear and contact lenses, as well as evolving consumer preferences for online shopping and personalized services.
Who Are EYE's Key Customers?
- Individuals seeking affordable eye care and eyewear solutions.
- Value-conscious consumers looking for budget-friendly options.
- Customers seeking convenient access to eye exams and eyewear.
- Contact lens wearers looking for a variety of brands and competitive pricing.
FY2027 estForward Outlook
Wall Street analysts project National Vision Holdings, Inc. revenue of about $2.06B for fiscal 2027, with EPS near $0.97. The estimate reflects 8 contributing analysts.
EYE Valuation & Market Position
With a $1.61B market cap, National Vision Holdings, Inc. sits in the small-cap segment of the market. Relative to its peer group, EYE's quantitative score of 63/100 is roughly in line with the peer average of 67/100.
ROE 5%Key Financial Metrics
Return on equity for National Vision Holdings, Inc. stands at 5.4%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 2.3%, showing how much profit it generates from its asset base. EYE trades at a trailing price-to-earnings ratio of 28.63, below the Consumer Cyclical sector average of ~39x. Its free cash flow yield is 7.5%, a gauge of the cash the business throws off relative to its market value. A current ratio of 0.62 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is 3.3%, the inverse of the P/E and a quick read on earnings relative to price.
F-Score 8/9Financial Health
National Vision Holdings, Inc.'s Piotroski F-Score is 8/9, a 9-point checklist of profitability, leverage and efficiency — signaling solid underlying fundamentals. Its Altman Z-Score of 2.08 places it in the grey zone, a middle ground that warrants monitoring.
Company Profile
National Vision Holdings, Inc. operates in the Specialty Retail industry within the Consumer Cyclical sector. It is headquartered in Duluth, US. The company is led by CEO Alexander N. Wilkes. EYE has traded publicly since 2017.
EYE Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2025
Bull Case vs Bear Case
Bull Case
- Insiders seem to be positioning themselves for something positive, buying up shares lately – could signal confidence in future growth.
- The buzz in the community is definitely leaning towards optimism; people are talking about upcoming product releases and potential partnerships.
- Market perception seems to be shifting favorably; there's less negative press and more positive coverage on industry blogs.
- Recent developments suggest the company is making strategic moves to expand its market reach, which could attract new investors.
Bear Case
- Despite the insider buying, some are questioning the long-term sustainability of their current business model.
- A significant portion of the community remains skeptical, citing concerns about increasing competition in the sector.
- Market perception is still fragile; any negative news could quickly reverse the current positive sentiment.
- While expansion is good, there are worries about the execution and whether they can effectively manage the increased scale.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · January 2026
EYE Latest News
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Rise Nano Optics Announces Strategic Partnership with SportifEye Optics to Produce and Commercialize SpectraGuard(TM) Lenses in the United States
newsfilecorp.com · Jun 24, 2026
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Apple To Rally More Than 22%? Here Are 10 Top Analyst Forecasts For Thursday
benzinga · May 14, 2026
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Nasdaq Surges Over 1%; Alibaba Shares Gain After Q4 Results
benzinga · May 13, 2026
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12 Consumer Discretionary Stocks Moving In Wednesday's Intraday Session
benzinga · May 13, 2026
EYE Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for EYE.
Price Targets
Consensus target: $35.00
EYE MoonshotScore
What does this score mean?
The MoonshotScore rates EYE's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.
Latest News
Rise Nano Optics Announces Strategic Partnership with SportifEye Optics to Produce and Commercialize SpectraGuard(TM) Lenses in the United States
Apple To Rally More Than 22%? Here Are 10 Top Analyst Forecasts For Thursday
Nasdaq Surges Over 1%; Alibaba Shares Gain After Q4 Results
12 Consumer Discretionary Stocks Moving In Wednesday's Intraday Session
Latest National Vision Holdings, Inc. Analysis
Leadership: Alexander N. Wilkes
Chief Executive Officer
Alexander N. Wilkes serves as the Chief Executive Officer of National Vision Holdings, Inc. His career spans various leadership roles in the retail and consumer goods sectors. Prior to joining National Vision, Wilkes held executive positions at prominent companies, bringing extensive experience in strategic planning, operations management, and business development. His educational background includes a degree in Business Administration, providing a solid foundation for his leadership role at National Vision.
Track Record: Since assuming the role of CEO, Alexander N. Wilkes has focused on driving growth through strategic initiatives, including expanding the store network and enhancing the e-commerce platform. Under his leadership, National Vision has continued to strengthen its market position and improve operational efficiency. Key milestones include increasing customer satisfaction and driving revenue growth through targeted marketing campaigns.
What Investors Ask About National Vision Holdings, Inc. (EYE) — Consumer Cyclical
What does National Vision Holdings, Inc. do?
National Vision Holdings, Inc. operates as an optical retailer in the United States, offering a range of products and services including eyeglasses, contact lenses, and eye exams. The company operates through its America's Best and Eyeglass World stores, as well as Vista Optical locations. National Vision focuses on providing affordable eye care solutions to a broad customer base, utilizing both brick-and-mortar stores and e-commerce platforms to reach consumers. The company's business model centers on delivering value and convenience to customers seeking quality vision care products and services.
What do analysts say about EYE stock?
Analysts generally view National Vision Holdings, Inc. (EYE) as a company with solid growth potential within the optical retail sector. Key valuation metrics, such as the P/E ratio of 28.6, suggest that investors have high expectations for future earnings growth. Analyst consensus typically reflects a positive outlook, driven by the company's strong market position and expansion plans. However, analysts also note the importance of monitoring the company's profit margins and competitive landscape. The stock's beta of 1.40 indicates higher volatility compared to the market.
What are the main risks for EYE?
The main risks for National Vision Holdings, Inc. (EYE) include economic downturns affecting consumer spending on discretionary items like eyewear, competition from other optical retailers and online eyewear providers, and fluctuations in raw material costs impacting gross margins. Regulatory changes impacting the vision care industry also pose a risk. Additionally, the company's high debt levels could constrain its ability to invest in growth opportunities. Investors should carefully consider these risks when evaluating the company's prospects.
How does National Vision Holdings, Inc. manage supply chain and input cost risks?
National Vision Holdings, Inc. manages supply chain and input cost risks through a combination of strategic sourcing, inventory management, and pricing strategies. The company works closely with its suppliers to ensure a reliable supply of raw materials and finished goods. National Vision also utilizes hedging strategies to mitigate the impact of fluctuations in currency exchange rates and commodity prices. Additionally, the company adjusts its pricing strategies to reflect changes in input costs while remaining competitive in the market. These efforts help National Vision maintain its gross margins and profitability despite external pressures.
How does National Vision Holdings, Inc. differentiate itself from other consumer cyclical retailers?
National Vision Holdings, Inc. differentiates itself from other consumer cyclical retailers through its specific focus on the optical retail market and its commitment to providing affordable eye care solutions. Unlike general merchandise retailers, National Vision specializes in eyeglasses, contact lenses, and eye exams, catering to a specific consumer need. The company's America's Best and Eyeglass World brands are known for their value-oriented pricing, attracting budget-conscious customers. Additionally, National Vision's integrated services, including eye exams and eyewear sales, provide a convenient and comprehensive solution for consumers seeking vision care.
What are the key factors to evaluate for EYE?
National Vision Holdings, Inc. (EYE) holds an AI score of 63/100 (moderate). P/E: 28.6x vs the S&P 500's ~20-25x. Analysts target $35.00 (+74%). Not financial advice.
How frequently does EYE data refresh on this page?
EYE prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.
What has driven EYE's recent stock price performance?
National Vision Holdings, Inc. (EYE) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Large network of retail stores. See the News tab for the latest drivers. Past performance does not predict future results.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Information is based on publicly available data and company filings as of 2026-05-09.
- Financial metrics are based on the most recent available data.