KRTL Holding Group, Inc. (KRTL)
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
KRTL Holding Group, Inc. (KRTL) trades at $0.07 with AI Score 54/100 (Grade B). KRTL Holding Group, Inc. produces and distributes bottled natural spring water, flavored carbonated water, and soy-based food products. Market cap: $6.11M, Sector: Consumer defensive.
Price live · AI analysis from Mar 17, 2026Analyst Coverage for KRTL: KRTL does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates KRTL against Consumer Defensive peers across nine fundamental dimensions and assigns a mixed fundamental profile based on the underlying data.
KRTL: the 6 perspectives are evenly split. Dominant signal: Seth Klarman bearish.
How is this calculated? →KRTL Holding Group, Inc. (KRTL) Consumer Business Overview
KRTL Holding Group, Inc. operates within the consumer defensive sector, focusing on the production and distribution of bottled water and soy-based food products. With a presence in North America and internationally, the company leverages natural spring leases to offer a range of beverage options, demonstrating a niche market approach.
What Is the Investment Thesis for KRTL?
KRTL Holding Group, Inc. presents a focused approach within the consumer defensive sector, specifically targeting the bottled water and soy-based food markets. With a P/E ratio of 8.67 and a profit margin of 13.2%, the company demonstrates current profitability. Growth catalysts include expansion into new geographic markets and product line extensions within the health and wellness segment. However, the company's beta of 2.64 indicates higher volatility compared to the market, and the absence of a dividend may deter some investors. The company's ability to leverage its natural spring leases and manage operational costs will be critical for sustained growth.
Based on FMP financials and quantitative analysis
KRTL Key Highlights
- P/E ratio of 8.67, indicating a potentially undervalued stock relative to its earnings.
- Profit margin of 13.2%, reflecting the company's ability to generate profit from its revenue.
- Beta of 2.64, suggesting higher volatility compared to the overall market.
- No dividend yield, which may not appeal to income-focused investors.
- Focus on bottled natural spring water and flavored carbonated water, aligning with health and wellness trends.
Who Are KRTL's Competitors?
KRTL is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| EXDW Exceed World, Inc. | $0.29 | +0.00% | $9.56M | 53 |
| HNFSA Hanover Foods Corporation | $47.00 | +0.00% | $13.54M | 45 |
| CHA Chagee Holdings Limited American Depositary Shares | $11.19 | +1.59% | $2.13B | 66 |
| PRMB Primo Brands Corporation | $24.89 | -0.52% | $9.03B | 59 |
| BNKK Bonk, Inc. | $1.49 | +2.76% | $8.18M | 58 |
| HAATF Haad Thip Public Company Limited | $0.48 | +0.00% | $194.45M | 57 |
| CCOJY Coca-Cola Bottlers Japan Holdings Inc. | $13.89 | -0.79% | $4.51B | 54 |
| JSDA Jones Soda Co. | $0.31 | -6.17% | $37.06M | 54 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are KRTL's Key Strengths?
- Access to natural spring water sources.
- Established presence in North America.
- Focus on health-conscious beverage options.
- Profitability with a 13.2% profit margin.
What Are KRTL's Weaknesses?
- High beta of 2.64 indicating high volatility.
- No dividend yield.
- Limited brand recognition compared to major competitors.
- Dependence on leased natural spring sources.
What Could Drive KRTL Stock Higher?
- Potential expansion into new geographic markets.
- Introduction of new product lines and flavors.
- Strategic partnerships with retailers and distributors.
- Implementation of sustainable practices.
- Development of a direct-to-consumer sales channel.
What Are the Key Risks for KRTL?
- Financial-distress signal — its Altman Z-Score of -7.74 sits in the distress zone (elevated bankruptcy risk).
- Weak fundamentals — a Piotroski F-Score of 2/9 flags soft profitability, leverage or efficiency.
- Increased competition from major beverage companies.
- Fluctuations in raw material costs.
- Changes in consumer preferences and health regulations.
- Loss of access to natural spring water sources.
- Limited liquidity due to OTC listing.
What Are the Growth Opportunities for KRTL?
- Expansion into new geographic markets: KRTL can expand its distribution network to new regions within North America and internationally. Focus on regions with high demand for bottled water and health-conscious consumers. This expansion can increase revenue and market share, leveraging the growing global bottled water market, which is projected to reach $350 billion by 2028.
- Product line extensions: KRTL can introduce new flavors and varieties of bottled water and soy-based products. Develop innovative products that cater to specific consumer preferences, such as organic or vitamin-enhanced beverages. This diversification can attract new customers and increase sales, capitalizing on the trend towards personalized nutrition and functional beverages.
- Strategic partnerships: KRTL can collaborate with retailers, distributors, and other beverage companies to expand its reach and market presence. Partner with major grocery chains, convenience stores, and online retailers to increase product availability. These partnerships can enhance brand visibility and drive sales growth, leveraging established distribution channels and customer networks.
- Focus on sustainability: KRTL can implement sustainable practices throughout its operations, such as using eco-friendly packaging and reducing water consumption. Promote its commitment to sustainability to attract environmentally conscious consumers. This focus on sustainability can enhance brand reputation and drive customer loyalty, aligning with the growing demand for eco-friendly products.
- Direct-to-consumer sales: KRTL can develop a direct-to-consumer (DTC) channel through an online store or subscription service. Offer exclusive products and personalized experiences to DTC customers. This DTC channel can increase profit margins and build direct relationships with consumers, leveraging the growing e-commerce market and the demand for convenient online shopping.
What Opportunities Does KRTL Have?
- Expansion into new geographic markets.
- Product line extensions with innovative flavors.
- Strategic partnerships with retailers and distributors.
- Focus on sustainability and eco-friendly practices.
What Threats Does KRTL Face?
- Competition from major beverage companies.
- Fluctuations in raw material costs.
- Changes in consumer preferences and health regulations.
- Potential loss of access to natural spring water sources.
What Are KRTL's Competitive Advantages?
- Access to natural spring water sources through leases.
- Established distribution network in North America.
- Brand recognition in the bottled water market.
What Does KRTL Do?
KRTL Holding Group, Inc., established in 1999 and based in Lakewood, Colorado, operates as a beverage and food company. Originally known as Queench, Inc., the company rebranded to KRTL Holding Group, Inc. in July 2022. Its core business revolves around the production and distribution of bottled natural spring water and flavored carbonated water, targeting both North American and international markets. Additionally, KRTL distributes soy-based food products, diversifying its offerings within the consumer defensive sector. The company secures its water resources through leases on natural springs located in Canada, Florida, and New York, ensuring a consistent supply for its beverage production. KRTL's strategic focus on bottled water and alternative food products positions it within the competitive landscape of the non-alcoholic beverage industry, catering to health-conscious consumers and those seeking alternatives to traditional beverages.
What Products and Services Does KRTL Offer?
- Produces bottled natural spring water.
- Distributes flavored carbonated water.
- Offers soy-based food products.
- Leases natural springs in Canada, Florida, and New York.
- Operates in North America and internationally.
- Focuses on the beverage and food industry.
How Does KRTL Make Money?
- Production and sale of bottled water and soy-based products.
- Distribution through retail channels and potentially direct-to-consumer.
- Leasing of natural springs for water sourcing.
What Industry Does KRTL Operate In?
KRTL Holding Group, Inc. operates in the competitive non-alcoholic beverage industry, which is characterized by increasing demand for healthier beverage options. The market includes major players and smaller niche brands. Trends include a shift towards natural and flavored water, driven by health-conscious consumers. Competitors like EXDW, HIGR, HIRU, HNFSA, and INBP also vie for market share. KRTL's success depends on its ability to differentiate its products, manage distribution effectively, and capitalize on the growing demand for natural and healthy beverages.
Who Are KRTL's Key Customers?
- Consumers seeking bottled natural spring water.
- Individuals looking for flavored carbonated water.
- Customers interested in soy-based food products.
- Retailers and distributors in North America and internationally.
F-Score 2/9Financial Health
KRTL Holding Group, Inc.'s Piotroski F-Score is 2/9, a 9-point checklist of profitability, leverage and efficiency — flagging fundamental weakness worth scrutiny. Its Altman Z-Score of -7.74 places it in the distress zone, a signal of elevated financial risk.
KRTL Valuation & Market Position
With a $6.11M market cap, KRTL Holding Group, Inc. sits in the micro-cap segment of the market. Relative to its peer group, KRTL's quantitative score of 54/100 is roughly in line with the peer average of 56/100.
Key Financial Metrics
Its free cash flow yield is -2.5%, a gauge of the cash the business throws off relative to its market value. A current ratio of 0.06 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is -93.7%, the inverse of the P/E and a quick read on earnings relative to price.
Company Profile
KRTL Holding Group, Inc. operates in the Beverages - Non-Alcoholic industry within the Consumer Defensive sector. It is headquartered in Lakewood, US. The company is led by CEO Cesar Herrera. KRTL has traded publicly since 1995.
KRTL Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2025
Bull Case vs Bear Case
Bull Case
- Access to natural spring water sources.
- Established presence in North America.
- Focus on health-conscious beverage options.
- Profitability with a 13.2% profit margin.
Bear Case
- High beta of 2.64 indicating high volatility.
- No dividend yield.
- Limited brand recognition compared to major competitors.
- Dependence on leased natural spring sources.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · July 2026
KRTL Latest News
No recent news available for KRTL.
KRTL Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for KRTL.
Price Targets
Wall Street price target analysis for KRTL.
KRTL MoonshotScore
What does this score mean?
The MoonshotScore rates KRTL's growth potential on a scale of 0-100 across multiple factors including innovation, market disruption, financial health, and momentum.
Leadership: Cesar Herrera
CEO
Cesar Herrera serves as the CEO of KRTL Holding Group, Inc. His background includes experience in the beverage and food industry, with a focus on strategic growth and market expansion. He has a track record of leading companies through periods of transformation and innovation. His expertise spans operations, sales, and marketing, enabling him to drive comprehensive improvements across the organization. He is committed to building a sustainable and profitable business model for KRTL.
Track Record: Under Cesar Herrera's leadership, KRTL Holding Group, Inc. has focused on expanding its product offerings and strengthening its distribution network. He has overseen the rebranding of the company and the implementation of new marketing strategies. His strategic decisions have contributed to the company's profitability and growth in the competitive beverage market. He continues to focus on innovation and sustainability to drive long-term value for shareholders.
KRTL OTC Market Information
The OTC Other tier represents the lowest tier of the OTC market, indicating that KRTL Holding Group, Inc. may not meet the minimum financial standards or reporting requirements of higher tiers like OTCQX or OTCQB. Companies in this tier often have limited trading volume and may not be subject to the same level of regulatory scrutiny as those listed on major exchanges like the NYSE or NASDAQ. Investing in companies on the OTC Other tier carries higher risks due to the potential for limited information and liquidity.
- OTC Tier: OTC Other
- Disclosure Status: Unknown
- Limited financial disclosure due to the OTC Other tier status.
- Lower liquidity and wider bid-ask spreads.
- Potential for higher price volatility.
- Increased risk of fraud or manipulation.
- Limited regulatory oversight compared to major exchanges.
- Verify the company's financial statements and disclosures.
- Assess the company's management team and their track record.
- Evaluate the company's business model and competitive landscape.
- Analyze the company's capital structure and debt levels.
- Review the company's legal and regulatory filings.
- Monitor trading volume and price volatility.
- Consult with a financial advisor.
- Operational business with revenue generation.
- Established presence in the beverage and food industry.
- Leases on natural spring water sources.
- CEO with relevant industry experience.
- History of operating since 1999.
KRTL Holding Group, Inc. Consumer Defensive Stock: Key Questions Answered
What does KRTL Holding Group, Inc. do?
KRTL Holding Group, Inc. is a beverage and food company that specializes in the production and distribution of bottled natural spring water, flavored carbonated water, and soy-based food products. The company operates in North America and internationally, sourcing its water from leased natural springs located in Canada, Florida, and New York. KRTL focuses on providing consumers with alternative beverage options and soy-based food products, catering to health-conscious individuals and those seeking natural and refreshing choices.
What are the main risks for KRTL?
KRTL Holding Group, Inc. faces several risks, including intense competition from major beverage companies, fluctuations in raw material costs, and changes in consumer preferences and health regulations. The company's reliance on leased natural spring water sources also poses a risk, as the loss of access to these sources could disrupt its operations. Additionally, the company's listing on the OTC market presents liquidity risks and potential volatility. Investors should carefully consider these factors before investing in KRTL.
What are the key factors to evaluate for KRTL?
KRTL Holding Group, Inc. (KRTL) holds an AI score of 54/100 (moderate). Not financial advice.
How frequently does KRTL data refresh on this page?
KRTL prices update in real time during U.S. market hours. Fundamentals refresh after quarterly filings; analyst ratings and AI insights update daily; news is aggregated continuously.
What has driven KRTL's recent stock price performance?
KRTL Holding Group, Inc. (KRTL) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Access to natural spring water sources. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider KRTL overvalued or undervalued right now?
Valuing KRTL Holding Group, Inc. (KRTL) requires multiple metrics. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
What research should beginners do before buying KRTL?
Before investing in KRTL Holding Group, Inc. (KRTL), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) what Wall Street analysts recommend and their price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Why might investors consider adding KRTL to a portfolio?
Key strength of KRTL Holding Group, Inc. (KRTL): Access to natural spring water sources. Weigh rewards against risks and diversify. Not financial advice.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- AI analysis pending for KRTL. Financial data is limited.