LegalZoom.com, Inc. (LZ) Stock Analysis
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
LegalZoom.com, Inc. (LZ) trades at $5.86 with AI Score 38/100 (Grade D). LegalZoom. com, Inc. provides an online platform for legal and compliance solutions, serving small businesses and individuals in the United States. Market cap: $1.01B, Sector: Industrials.
Price as of Aug 21, 2026 · Last analyzed: May 10, 2026LZ stock analysis for 2026: Analysts have set a consensus price target of $8.38 for LegalZoom.com, Inc., suggesting 43.0% upside from the current price of $5.86. The AI MoonshotScore is 38/100, indicating a bearish outlook. Key factors: analyst coverage, AI-driven quantitative scoring.
LZ: the 3 scored disciplines are evenly split. Dominant signal: Valuation strong.
How is this calculated? →Why this analysis is different
- A sector-relative MoonshotScore — five pillars (business quality, financial safety, valuation, growth durability, momentum) re-ranked nightly against the full universe of US-listed common stocks.
- An AI Council read across up to eight perspectives — value, macro, quantitative, and momentum lenses — that shows where they disagree instead of averaging the tension away.
- Figures come straight from FMP and Yahoo Finance filings data. The AI writes the narrative around the numbers — it never edits the numbers.
LegalZoom.com, Inc. (LZ) Industrial Operations Profile
LegalZoom.com, Inc. offers an online platform for legal and compliance solutions, primarily serving small businesses and individuals in the United States. The company distinguishes itself by providing accessible legal services through technology, including business formations, estate planning, and intellectual property protection, within the broader specialty business services sector.
What Is the Investment Thesis for LZ?
LegalZoom.com, Inc. presents a compelling investment thesis centered on the increasing demand for accessible and affordable legal solutions, particularly among small businesses and individuals. The company's online platform offers a scalable model to capitalize on this demand. A key value driver is the expansion of its service offerings beyond basic document preparation to include more comprehensive legal advice and support. Growth catalysts include strategic partnerships and continued investment in technology to enhance user experience and streamline legal processes. However, potential risks include increasing competition from other online legal service providers and the need to maintain regulatory compliance across various jurisdictions. Investors should monitor metrics such as subscriber growth, average revenue per user (ARPU), and customer acquisition costs to assess the company's performance and long-term growth potential.
Based on FMP financials and quantitative analysis
LZ Key Highlights
Market capitalization of $1.01B, reflecting investor valuation of its growth potential in the online legal services market.
- P/E ratio of 85.4, indicating a premium valuation based on earnings, suggesting high growth expectations.
- Gross margin of 65.9%, demonstrating strong pricing power and efficient service delivery.
- Profit margin of 1.5%, highlighting the need for improved operational efficiency and cost management to enhance profitability.
- Beta of 1.30, indicating higher volatility compared to the market, reflecting the growth-oriented nature of the stock.
Who Are LZ's Competitors?
LZ is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| CTAS Cintas Corporation | $203.52 | +0.22% | $81.4B | 94 |
| ADP Automatic Data Processing (ADP) | $277.22 | +2.94% | $111B | 65 |
| INTU Intuit Inc. | $363.10 | +0.17% | $100B | 79 |
| ATTO Atento S.A. | $20.21 | -8.72% | $870M | 57 |
| PRSU Pursuit Attractions and Hospitality, Inc. | $48.02 | -0.99% | $1.31B | 63 |
| IPHLF IPH Limited | $2.68 | +0.00% | $687M | 51 |
| GLCDF GL Events S.A. | $18.40 | +0.00% | $540M | 51 |
| RKSLF Raksul Inc. | $9.06 | +0.00% | $540M | 54 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are LZ's Key Strengths?
Strong brand recognition in the online legal services market.
- Scalable online platform with a large customer base.
- Comprehensive suite of legal and compliance solutions.
- Partnerships with independent attorneys.
What Are LZ's Weaknesses?
Reliance on online marketing for customer acquisition.
- Potential for regulatory challenges in different jurisdictions.
- Competition from traditional law firms and other online providers.
- Profitability is low.
What Could Drive LZ Stock Higher?
Launch of new AI-powered legal solutions to enhance service offerings.
- Expansion of subscription-based services to increase recurring revenue.
- Strategic partnerships with complementary service providers to expand reach.
- International expansion into new markets to tap into unmet legal needs.
What Are the Key Risks for LZ?
Financial-distress signal — its Altman Z-Score of -0.22 sits in the distress zone (elevated bankruptcy risk).
- Inconsistent delivery — missed Wall Street EPS estimates in 3 of the last 8 reported quarters.
- Rich valuation — a P/E of 85.4 runs well above the Industrials sector’s ~32x, leaving little room for a miss.
- Increasing competition from other online legal service providers.
- Changes in legal regulations and compliance requirements.
- Cybersecurity risks and data breaches.
- Economic downturn impacting small business formation.
What Are the Growth Opportunities for LZ?
- Expansion of Subscription Services: LegalZoom can drive growth by expanding its subscription-based service offerings, providing ongoing legal support and advice to small businesses. This includes offering bundled services that combine document preparation, legal consultations, and compliance monitoring. The market for subscription-based legal services is estimated to reach $10 billion by 2030, presenting a significant opportunity for LegalZoom to increase recurring revenue and customer lifetime value.
- Strategic Partnerships: Forming strategic partnerships with complementary service providers, such as accounting firms, insurance companies, and business consultants, can expand LegalZoom's reach and customer base. These partnerships can provide cross-selling opportunities and enhance the value proposition for customers. The partnership ecosystem is projected to grow by 15% annually, offering LegalZoom access to new markets and customer segments.
- International Expansion: LegalZoom can pursue international expansion to tap into new markets with unmet legal needs. This includes adapting its platform and services to comply with local laws and regulations in different countries. The global legal services market is estimated to be worth $800 billion, with significant growth potential in emerging markets. LegalZoom's online platform provides a scalable model for international expansion, allowing it to reach customers in different regions without significant capital investment.
- AI-Powered Legal Solutions: Integrating artificial intelligence (AI) into its platform can enhance LegalZoom's service offerings and improve efficiency. This includes using AI to automate document review, provide legal research assistance, and offer personalized legal advice. The market for AI in legal services is projected to reach $2 billion by 2028, presenting an opportunity for LegalZoom to differentiate itself and attract tech-savvy customers.
- Focus on Small Business Compliance: LegalZoom can capitalize on the increasing complexity of regulatory compliance for small businesses by offering specialized compliance services. This includes helping businesses navigate employment laws, data privacy regulations, and industry-specific requirements. The market for small business compliance services is estimated to be worth $50 billion, with increasing demand for online solutions that simplify compliance processes.
What Are LZ's Competitive Advantages?
- Brand recognition and trust in the online legal services market.
- Scalable online platform with a large customer base.
- Proprietary technology and legal document templates.
- Network effect through partnerships with independent attorneys.
What Does LZ Do?
LegalZoom.com, Inc., founded in 1999 and headquartered in Glendale, California, operates as an online platform providing legal and compliance solutions. The company's mission is to democratize access to legal services, particularly for small businesses and individuals who may find traditional legal services cost-prohibitive or inaccessible. LegalZoom offers a suite of products and services designed to meet various legal needs, including business formations (such as LLCs and corporations), estate planning documents (wills and trusts), intellectual property protection (trademark registration), and various legal forms and agreements. The platform also provides access to independent attorneys for legal advice and connects customers with experts for tax preparation and bookkeeping services. LegalZoom has evolved from a document preparation service to a comprehensive legal solutions provider, leveraging technology to streamline processes and enhance customer experience. Its competitive positioning lies in its ability to offer affordable and convenient legal solutions compared to traditional law firms, making legal assistance more accessible to a broader audience.
What Products and Services Does LZ Offer?
- Provides online legal document preparation services.
- Offers business formation services, including LLC and corporation setup.
- Assists with estate planning documents like wills and trusts.
- Provides access to independent attorneys for legal advice.
- Offers intellectual property protection services, such as trademark registration.
- Connects customers with experts for tax preparation and bookkeeping services.
- Provides legal forms and agreements for various needs.
How Does LZ Make Money?
- Subscription-based services for ongoing legal support.
- Transaction-based fees for individual legal documents and services.
- Partnerships with independent attorneys for legal consultations.
- Affiliate marketing for related services like tax preparation.
What Industry Does LZ Operate In?
LegalZoom.com, Inc. operates within the specialty business services industry, which is experiencing growth driven by increasing demand for online legal solutions and compliance services. The market is characterized by a mix of traditional law firms and technology-driven platforms, with LegalZoom positioned as a leading player in the latter category. The company competes with other online legal service providers and traditional law firms, with differentiation based on price, convenience, and service offerings. The industry is also influenced by regulatory changes and technological advancements, requiring companies to adapt and innovate to maintain a competitive edge.
Who Are LZ's Key Customers?
- Small business owners seeking legal assistance.
- Individuals needing estate planning documents.
- Entrepreneurs looking to protect their intellectual property.
- People requiring legal forms and agreements.
Forward Outlook
Wall Street analysts project LegalZoom.com, Inc. revenue of about $807.2M for fiscal 2026, with EPS near $0.74. The estimate reflects 6 contributing analysts.
Earnings Track Record
LegalZoom.com, Inc. has missed Wall Street's EPS estimate in 3 of its last 8 reported quarters — a mixed record worth weighing.
Financial Health
LegalZoom.com, Inc.'s Piotroski F-Score is 6/9, a 9-point checklist of profitability, leverage and efficiency — a middling fundamental profile. Its Altman Z-Score of -0.22 places it in the distress zone, a signal of elevated financial risk.
Key Financial Metrics
Return on equity for LegalZoom.com, Inc. stands at 6.4%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 2.3%, showing how much profit it generates from its asset base. LZ trades at a trailing price-to-earnings ratio of 85.40, above the Industrials sector average of ~32x. Its free cash flow yield is 12.1%, a gauge of the cash the business throws off relative to its market value. A current ratio of 0.71 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is 0.9%, the inverse of the P/E and a quick read on earnings relative to price.
LegalZoom.com, Inc. (LZ) Valuation Context
Valued at $1.01B, LZ is classified as a small-cap stock. Relative to its peer group, LZ's quantitative score of 38/100 is below the peer average of 72/100.
LZ Revenue & Earnings Trend
In Q2 2026, LZ generated $205.3M in top-line revenue, marking a sequential decrease of 0.7%. The company recorded net income of $5.2M, with diluted EPS of $0.03. Quarter-over-quarter revenue has been mixed, typical for a small-cap company operating in Industrials. Across the four most recent quarters, LZ averaged $0.02 in diluted EPS.
Company Profile
LegalZoom.com, Inc. operates in the Software - Application industry within the Technology sector. It is headquartered in Mountain View, US. The company is led by CEO Jeffrey Stibel. LZ has traded publicly since 2021.
LZ Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2025
Bull Case vs Bear Case
Bull Case
- Strong brand recognition in the online legal services market.
- Scalable online platform with a large customer base.
- Comprehensive suite of legal and compliance solutions.
- Partnerships with independent attorneys.
Bear Case
- Reliance on online marketing for customer acquisition.
- Potential for regulatory challenges in different jurisdictions.
- Competition from traditional law firms and other online providers.
- Profitability is low.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · August 2026
Recent Quarterly Results
| Quarter | Revenue | Net Income | EPS |
|---|---|---|---|
| Q2 2026 | $205M | $5M | $0.03 |
| Q1 2026 | $207M | $1M | $0.01 |
| Q4 2025 | $190M | $6M | $0.03 |
| Q3 2025 | $190M | $5M | $0.02 |
Based on FMP financials and quantitative analysis
LZ Latest News
-
LegalZoom.com (LZ) Could Be 32% Undervalued Following Copilot Launch And Guidance Cut
Simply Wall St. · Aug 10, 2026
-
LegalZoom (LZ) Integrates Microsoft Copilot Amid Growth Shifts
Insider Monkey · Aug 8, 2026
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'Harvey In Talks To Raise Funding At $15.5 Billion Valuation' - The Information
benzinga · Aug 7, 2026
-
Western Digital, Applovin, Zillow Group And Other Big Stocks Moving Lower In Thursday’s Pre-Market Session
benzinga · Aug 6, 2026
LZ Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for LZ.
Price Targets
Consensus target: $8.38
LZ MoonshotScore
What does this score mean?
The MoonshotScore rates LZ 0-100 on quantitative fundamentals — growth, financial health, valuation, momentum, and risk.
Classification
Industry Specialty Business ServicesLatest News
LegalZoom.com (LZ) Could Be 32% Undervalued Following Copilot Launch And Guidance Cut
LegalZoom (LZ) Integrates Microsoft Copilot Amid Growth Shifts
'Harvey In Talks To Raise Funding At $15.5 Billion Valuation' - The Information
Western Digital, Applovin, Zillow Group And Other Big Stocks Moving Lower In Thursday’s Pre-Market Session
Leadership: Jeffrey Stibel
CEO
Jeffrey Stibel is an entrepreneur, brain scientist, and New York Times bestselling author. He has founded and led numerous technology companies, including Web.com and Dun & Bradstreet Credibility Corp. Stibel holds a Ph.D. in brain science from Brown University and has published extensively on the topics of neuroscience and business strategy. His background combines deep technological expertise with a strong understanding of business management and innovation.
Track Record: Since becoming CEO, Jeffrey Stibel has focused on expanding LegalZoom's service offerings and enhancing its technology platform. Key achievements include driving subscriber growth, improving customer satisfaction, and forging strategic partnerships. Under his leadership, LegalZoom has continued to innovate in the online legal services market and strengthen its position as a leading provider of accessible legal solutions.
LZ Industrials Stock FAQ
What does the AI Score mean for LZ?
LZ holds an AI Score of 38/100 (Grade: D). This is an educational research signal, not a buy or sell recommendation. LegalZoom.com, Inc. provides an online platform for legal and compliance solutions, serving small businesses and individuals in the United States. Their services include business formations, estate …
What does LegalZoom.com, Inc. do?
LegalZoom.com, Inc. operates an online platform that provides legal and compliance solutions to small businesses and individuals in the United States. Its services include business formation, estate planning, intellectual property protection, and access to independent attorneys for legal advice.
What do analysts say about LZ stock?
Analyst coverage of LegalZoom.com, Inc. (LZ) typically focuses on its growth potential in the online legal services market and its ability to scale its business model. Key valuation metrics include revenue growth, subscriber growth, and average revenue per user (ARPU). Analysts also consider the company's competitive positioning, market share, and profitability.
What are the main risks for LZ?
The main risks for LegalZoom.com, Inc. include increasing competition from other online legal service providers, changes in legal regulations and compliance requirements, cybersecurity risks and data breaches, and economic downturns impacting small business formation. Competition could erode market share and pricing power. Regulatory changes could require costly adjustments to its platform and services.
What are the key factors to evaluate for LZ?
LegalZoom.com, Inc. (LZ) holds an AI score of 38/100 (low). P/E: 85.4x vs the S&P 500's ~20-25x. Analysts target $8.38 (+43%). Not financial advice.
How frequently does LZ data refresh on this page?
LZ's price was last updated on Aug 21, 2026 and refreshes on page view during U.S. market hours — it is not a real-time exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven LZ's recent stock price performance?
LegalZoom.com, Inc. (LZ) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Strong brand recognition in the online legal services market. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider LZ overvalued or undervalued right now?
LegalZoom.com, Inc. (LZ) trades at 85.4x earnings. Analysts target $8.38 (+43%) — upside seen. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
How do I research LZ before investing?
Before investing in LegalZoom.com, Inc. (LZ), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) analyst consensus ratings and price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Information is based on available data and may be subject to change.
- Financial metrics are as of the latest available reporting period.