Studio City International Holdings Limited (MSC) Stock Analysis
Educational signal · not a buy or sell recommendation · How to read this
Market cap $81.4M is the value of all shares combined.
For informational purposes only. Not financial advice. Machine-generated analysis by Stock Expert AI — model gemini-2.0-flash, generated May 7, 2026. Editorial oversight is systemic, not page-by-page. Editorially accountable: Sedat ANAK, Founder and Editor-in-Chief. Data sources: Financial Modeling Prep, Yahoo Finance, SEC EDGAR
Quick AnswerStudio City International Holdings Limited (MSC) trades at $1.69 with MoonshotScore 22/100 (Grade F). Studio City International Holdings Limited operates a gaming, retail, and entertainment resort in Cotai, Macau. Market cap: $81.4M, Sector: Consumer cyclical.
Price as of Sep 10, 2026 · Last analyzed: May 7, 2026Analyst Coverage for MSC: MSC does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates MSC against Consumer Cyclical peers across nine fundamental dimensions and assigns an underweight signal based on the underlying data.
These figures come from statements filed 12 months ago — the most recent this company has published.
MSC: 2/3 scored disciplines lean bearish. Dominant signal: Seth Klarman bearish.
How is this calculated? →Strongest side: Growth Durability (7/10, Moderate). Weakest side: Momentum (1/10, Negative).
AI simulations built from the named investors' published principles. Not affiliated with, endorsed by, or the opinion of these individuals. How these lenses are built
Why this analysis is different
- A sector-relative MoonshotScore — five pillars (business quality, financial safety, valuation, growth durability, momentum) re-ranked nightly against the full universe of US-listed common stocks.
- An AI Council read across up to eight perspectives — value, macro, quantitative, and momentum lenses — that shows where they disagree instead of averaging the tension away.
- Figures come straight from FMP and Yahoo Finance filings data. The AI writes the narrative around the numbers — it never edits the numbers.
Studio City International Holdings Limited (MSC) Consumer Business Overview
Studio City International Holdings Limited operates a gaming and entertainment resort in Macau, featuring a casino, luxury hotel rooms, diverse food and beverage options, and retail space. The company caters to both mass-market and VIP gaming segments, positioning itself within the competitive Macau gaming market.
What Is the Investment Thesis for MSC?
Studio City International Holdings Limited presents a focused investment opportunity within the Macau gaming market. The company's integrated resort model, combining gaming with extensive non-gaming amenities, aims to attract a broad customer base. Key value drivers include maximizing occupancy rates in its 1,600 luxury hotel rooms and optimizing revenue from its gaming facilities, which include 250 mass market gaming tables and 947 gaming machines. Growth catalysts involve expanding retail partnerships and leveraging the 5,000-seat live performance arena for high-profile events. Potential risks include regulatory changes in Macau's gaming industry and fluctuations in tourism. With a market capitalization of $81.4M, the company's performance is closely tied to the overall health of the Macau gaming market.
Based on FMP financials and quantitative analysis
MSC Key Highlights
Operates Studio City Casino with 250 mass market gaming tables, catering to a broad customer base.
- Features approximately 1,600 luxury hotel rooms, contributing significantly to non-gaming revenue.
- Provides approximately 27,000 square meters of retail space, enhancing the resort's appeal.
- Includes a 5,000-seat live performance arena, attracting major events and driving tourism.
- Gross Margin of 45.9% indicates strong operational efficiency in the gaming and hospitality sectors.
Who Are MSC's Competitors?
MSC is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | MoonshotScore |
|---|---|---|---|---|
| WYNN Wynn Resorts, Limited | $88.42 | -2.01% | $9.10B | 525-pillar |
| LVS Las Vegas Sands Corp. | $42.82 | +0.52% | $27.7B | 765-pillar |
| CPHC Canterbury Park Holding Corporation | $15.99 | +0.88% | $82.4M | 595-pillar |
| FLL Full House Resorts, Inc. | $2.04 | -0.73% | $74.2M | — |
| ROLR High Roller Technologies, Inc. | $6.16 | +0.57% | $67.6M | 345-pillar |
| INSE Inspired Entertainment, Inc. | $5.27 | -1.86% | $141M | — |
| CDRO Codere Online Luxembourg, S.A. | $9.31 | +1.42% | $423M | 475-pillar |
| BALY Bally's Corporation | $9.07 | +2.25% | $444M | — |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are MSC's Key Strengths?
Prime location in Cotai, Macau.
- Integrated resort model with diverse offerings.
- Luxury hotel rooms and entertainment facilities.
- Established brand recognition.
What Are MSC's Weaknesses?
High dependence on the Macau gaming market.
- Negative profit margin of -5.6%.
- Exposure to regulatory changes in Macau.
- Sensitivity to tourism fluctuations.
What Could Drive MSC Stock Higher?
Potential easing of travel restrictions in Macau, which could increase tourism and gaming revenue.
- Expansion of retail partnerships to enhance non-gaming revenue streams.
- Leveraging the 5,000-seat live performance arena to attract major events and drive tourism.
What Are the Key Risks for MSC?
Financial-distress signal — its Altman Z-Score of -0.68 sits in the distress zone (elevated bankruptcy risk).
- Negative return on equity (-7.6%) — the business is not currently generating profit on shareholder capital.
- Inconsistent delivery — missed Wall Street EPS estimates in 6 of the last 8 reported quarters.
- Regulatory changes in Macau affecting gaming licenses and operations.
- Economic downturns impacting tourism and gaming spending.
- Increased competition from other casino operators in Macau.
- Currency fluctuations affecting the value of the ADR for U.S. investors.
What Are the Growth Opportunities for MSC?
- Expanding Retail Partnerships: Studio City can enhance its retail offerings by attracting high-end brands and creating exclusive shopping experiences within its 27,000 square meters of retail space. This strategy aims to increase non-gaming revenue and attract a broader customer base. The global luxury retail market is projected to reach $400 billion by 2028, presenting a significant opportunity for Studio City to capitalize on this trend by curating a compelling retail environment.
- Leveraging the Live Performance Arena: The 5,000-seat live performance arena provides a platform to host major concerts, shows, and events, driving tourism and increasing brand visibility. By securing exclusive partnerships with international artists and event organizers, Studio City can attract a larger audience and generate substantial revenue. The global live music market is expected to reach $30 billion by 2027, indicating the potential for significant growth in this segment.
- Enhancing VIP Gaming Services: Studio City can focus on attracting high-value VIP clients by offering personalized services, exclusive gaming experiences, and luxury accommodations. This strategy aims to increase revenue from the VIP gaming segment, which is a significant contributor to the overall gaming market in Macau. The global VIP gaming market is estimated to be worth $20 billion, presenting a lucrative opportunity for Studio City to strengthen its position in this segment.
- Developing Integrated Resort Experiences: Studio City can create unique and immersive resort experiences that combine gaming, entertainment, dining, and accommodation offerings. By developing themed attractions, interactive exhibits, and personalized services, the company can attract a wider range of customers and increase their length of stay. The integrated resort market is projected to grow at a rate of 8% annually, driven by the increasing demand for comprehensive entertainment and leisure destinations.
- Capitalizing on Regional Tourism Growth: Studio City can benefit from the increasing tourism in the Asia-Pacific region by targeting specific markets and tailoring its offerings to meet their preferences. By developing marketing campaigns, offering customized packages, and providing multilingual services, the company can attract a larger share of the regional tourism market. The Asia-Pacific tourism market is expected to grow at a rate of 6% annually, driven by the rising disposable incomes and increasing travel demand in the region.
What Are MSC's Competitive Advantages?
- Prime Location: Studio City's location in Cotai, Macau, a major gaming hub, provides a strategic advantage.
- Integrated Resort Model: The combination of gaming, retail, and entertainment offerings creates a comprehensive customer experience.
- Brand Recognition: The Studio City brand is recognized as a premier entertainment destination in Macau.
- Infrastructure: The company's facilities, including the hotel rooms and performance arena, represent a significant investment and barrier to entry.
What Does MSC Do?
Studio City International Holdings Limited, founded in 2000 and rebranded in 2012 from Cyber One Agents Limited, is a gaming, retail, and entertainment resort operator located in Cotai, Macau. As a subsidiary of MCO Cotai Investments Limited, the company focuses on providing a comprehensive entertainment experience. The centerpiece of its operations is the Studio City Casino, equipped with 250 mass market gaming tables, approximately 947 gaming machines, and 45 VIP rolling chip tables. Beyond gaming, the resort boasts approximately 1,600 luxury hotel rooms, a variety of food and beverage outlets, and unique attractions like the figure-8 Ferris wheel. The resort also includes a night club and karaoke, a 5,000-seat live performance arena, and approximately 27,000 square meters of retail space. Studio City aims to capture a significant share of the Macau tourism and gaming market by offering a diverse range of entertainment and leisure activities.
What Products and Services Does MSC Offer?
- Operates the Studio City Casino in Macau.
- Provides mass market gaming tables and gaming machines.
- Offers VIP rolling chip tables for high-value clients.
- Manages approximately 1,600 luxury hotel rooms.
- Provides a variety of food and beverage outlets.
- Operates a figure-8 Ferris wheel as a tourist attraction.
- Offers a night club and karaoke for entertainment.
- Manages a 5,000-seat live performance arena.
How Does MSC Make Money?
- Generates revenue from gaming operations, including mass market and VIP gaming.
- Earns income from hotel room bookings and occupancy.
- Receives revenue from food and beverage sales at its various outlets.
- Collects rent from retail tenants within the resort.
- Generates income from entertainment offerings, such as the Ferris wheel and live performances.
What Industry Does MSC Operate In?
Studio City International Holdings Limited operates within the competitive Macau gaming market, which is influenced by tourism trends, regulatory policies, and economic conditions. The industry is characterized by high barriers to entry due to licensing requirements and significant capital investments. Key trends include the increasing focus on non-gaming revenue streams, such as retail and entertainment, to diversify income sources. The company competes with other major casino operators in Macau, aiming to capture a share of the market driven by both mass-market and VIP gaming segments.
Who Are MSC's Key Customers?
- Mass market gamblers visiting the Studio City Casino.
- VIP gamblers seeking high-stakes gaming experiences.
- Tourists and leisure travelers staying at the resort's hotels.
- Retail shoppers visiting the resort's retail spaces.
- Attendees of events and performances at the live performance arena.
Research confidence
Broad, current evidence sits behind this analysis.
- ● Scored on 97% of our measures
- ● Price is current
- ● Latest filing 14 days ago
- ● No analyst coverage
Why 22?
Measured against companies in the same sector. The figures below are the factor contributions the scoring engine itself produced.
What is helping
- +0.54 Price to book (Valuation)
- +0.32 Volatility vs the market (Financial Strength)
- +0.30 Gross margin (Business Quality)
What is holding it back
- -0.54 Earnings yield (Valuation)
- -0.41 Debt to equity (Financial Strength)
- -0.27 Financial-health checklist (Financial Strength)
Risk penalties applied
- -1.60 Bankruptcy-risk score in the distress zone
- -1.26 Loss-making with negative retained earnings
Contribution = how far the company sits from its sector on that measure, weighted by how much the pillar counts. Not investment advice. How the score is built →
MoonshotScore History
Recorded daily since 2026-08-23 · 19 snapshots
| 2026-08-23 | 48 |
| 2026-08-26 | 48 |
| 2026-08-29 | 48 |
| 2026-09-01 | 22 |
| 2026-09-04 | 22 |
| 2026-09-07 | 22 |
| 2026-09-10 | 23 |
What changed?
The grade moved from 48 to 23 (-25).
Over the same 18 days the stock moved -9.6%.
Earnings Track Record
Studio City International Holdings Limited has missed Wall Street's EPS estimate in 6 of its last 8 reported quarters — a mixed record worth weighing. Reported results have landed about 853.0% below estimates on average.
Quarterly Financial Performance: Studio City International Holdings Limited
Revenue for Studio City International Holdings Limited came in at $164.6M during Q2 FY2026, a 6.9% contraction versus the preceding quarter. The company recorded a net loss of $15.6M, with diluted EPS of $-0.32. Quarter-over-quarter revenue has been mixed, typical for a micro-cap company operating in Consumer Cyclical. Across the four most recent quarters, MSC averaged $-0.27 in diluted EPS.
MSC Valuation & Market Position
With a $81.4M market cap, Studio City International Holdings Limited sits in the micro-cap segment of the market. Relative to its peer group, MSC's quantitative score of 22/100 is below the peer average of 54/100.
Key Financial Metrics
Return on equity for Studio City International Holdings Limited stands at -7.6%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is -1.5%, showing how much profit it generates from its asset base. A current ratio of 0.23 means current liabilities exceed short-term assets, a liquidity point worth watching. Its earnings yield is -44.8%, the inverse of the P/E and a quick read on earnings relative to price.
Financial Health
Studio City International Holdings Limited's Piotroski F-Score is 3/9, a 9-point checklist of profitability, leverage and efficiency — flagging fundamental weakness worth scrutiny. Its Altman Z-Score of -0.68 places it in the distress zone, a signal of elevated financial risk.
Company Profile
Studio City International Holdings Limited operates in the Gambling, Resorts & Casinos industry within the Consumer Cyclical sector. It is headquartered in Hong Kong, HK. The company is led by CEO Geoffrey Stuart Davis. MSC has traded publicly since 2018.
MSC Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2025
Bull Case vs Bear Case
Bull Case
- Prime location in Cotai, Macau.
- Integrated resort model with diverse offerings.
- Luxury hotel rooms and entertainment facilities.
- Established brand recognition.
Bear Case
- High dependence on the Macau gaming market.
- Negative profit margin of -5.6%.
- Exposure to regulatory changes in Macau.
- Sensitivity to tourism fluctuations.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · September 2026
Recent Quarterly Results
| Quarter | Revenue | Net Income | EPS |
|---|---|---|---|
| Q2 FY2026 | $165M | -$16M | -$0.32 |
| Q1 FY2026 | $177M | $3M | $0.06 |
| Q4 FY2025 | $160M | -$20M | -$0.43 |
| Q3 FY2025 | $183M | -$19M | -$0.39 |
Q2 FY2026 · filed 28 Aug 2026 · SEC EDGAR →
Based on FMP financials and quantitative analysis
MSC Latest News
-
MSC Industrial Supply Co. Has Named Rob Kuhns Chief Financial Officer
accessnewswire.com · Sep 8, 2026
-
Bank of America Announces Redemptions of $500,000,000 Floating Rate Senior Notes and $1,500,000,000 5.933% Fixed/Floating Rate Senior Notes, Due September 2027
Yahoo! Finance: MSC News · Sep 4, 2026
-
Bank of America Announces Redemptions of CAD425,000,000 Floating Rate Senior Notes and CAD1,000,000,000 1.978% Fixed/Floating Rate Senior Notes, Due September 2027
Yahoo! Finance: MSC News · Sep 4, 2026
-
12 Consumer Discretionary Stocks Moving In Wednesday's After-Market Session
benzinga · Aug 12, 2026
MSC Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations collected by Financial Modeling Prep for MSC.
Price Targets
Wall Street price target analysis for MSC.
MSC MoonshotScore
What does this score mean?
MoonshotScore is Stock Expert AI's proprietary 0-100 research rating, not a buy or sell recommendation. MSC scores 22/100 (Grade F): the number comes from the five-pillar engine (business quality, financial safety, valuation, growth durability, momentum), re-ranked daily against sector peers.
Latest News
MSC Industrial Supply Co. Has Named Rob Kuhns Chief Financial Officer
Bank of America Announces Redemptions of $500,000,000 Floating Rate Senior Notes and $1,500,000,000 5.933% Fixed/Floating Rate Senior Notes, Due September 2027
Bank of America Announces Redemptions of CAD425,000,000 Floating Rate Senior Notes and CAD1,000,000,000 1.978% Fixed/Floating Rate Senior Notes, Due September 2027
12 Consumer Discretionary Stocks Moving In Wednesday's After-Market Session
Leadership: Geoffrey Stuart Davis
CEO
Geoffrey Stuart Davis serves as the CEO of Studio City International Holdings Limited. As CEO, he is responsible for overseeing the strategic direction and operational performance of the company, managing a workforce of 5848 employees. His leadership is crucial in navigating the competitive Macau gaming market and driving growth.
Track Record: Details regarding Geoffrey Stuart Davis's specific achievements and strategic decisions at Studio City International Holdings Limited are not available in the provided data. His role involves managing the company's gaming, retail, and entertainment operations, as well as ensuring compliance with regulatory requirements in Macau.
Studio City International Holdings Limited ADR Information
An American Depositary Receipt (ADR) is a certificate representing shares of a foreign company that trades on U.S. stock exchanges. For Studio City International Holdings Limited (MSC), the ADR allows U.S. investors to invest in the company without directly dealing with the Hong Kong stock market. The ADR is denominated in U.S. dollars, simplifying transactions for U.S. investors.
- Home Market Ticker: Hong Kong, where the primary stock exchange is the Hong Kong Stock Exchange (HKEX).
What Investors Ask About Studio City International Holdings Limited (MSC) — Consumer Cyclical
What does the AI Score mean for MSC?
MSC holds an AI Score of 22/100 (Grade: F). This is an educational research signal, not a buy or sell recommendation. The number comes from the five-pillar engine (business quality, financial safety, valuation, growth durability, momentum), re-ranked daily against sector peers. Studio City International Holdings Limited operates a gaming, retail, and entertainment resort in Cotai, Macau.
Is MSC a good stock?
Stock Expert AI does not rate MSC buy, sell or hold. Studio City International Holdings Limited carries a MoonshotScore of 22/100 on the five-pillar engine, a research rating against its peers. Whether it fits is your call: check what it sells, whether it earns, what the price assumes, and what would prove you wrong.
What do analysts say about MSC stock?
Analyst coverage of Studio City International Holdings Limited (MSC) is limited based on the provided data. Key valuation metrics and growth considerations would typically include revenue growth, occupancy rates, gaming revenue per table, and the performance of non-gaming segments.
What are the key factors to evaluate for MSC?
Studio City International Holdings Limited (MSC) holds a MoonshotScore of 22/100 (low). With a market capitalization of $81.4M, the company's performance is closely tied to the overall health of the Macau gaming market. Not financial advice.
How frequently does MSC data refresh on this page?
MSC's price was last updated on Sep 10, 2026 and refreshes on page view during U.S. market hours; the quote is a provider snapshot, not an exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven MSC's recent stock price performance?
Studio City International Holdings Limited (MSC) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Prime location in Cotai, Macau. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider MSC overvalued or undervalued right now?
Studio City International Holdings Limited (MSC) has no trailing P/E available here, so lean on price-to-sales and cash flow in the Financials tab. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
Can I buy fractional shares of MSC?
Yes, most major brokerages offer fractional shares of Studio City International Holdings Limited (MSC) with no minimum purchase requirement. This means you can invest any dollar amount regardless of the share price. Check your brokerage platform for specific terms, fees, and fractional share availability.
How can I track MSC's earnings and financial reports?
Studio City International Holdings Limited (MSC) reports quarterly earnings approximately 4-6 weeks after each fiscal quarter ends. You can track earnings dates, revenue and EPS estimates, and actual results on this page's Financials tab. Earnings surprises (beats or misses) often cause significant short-term price moves. Your brokerage can send alerts for MSC earnings announcements.
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Limited financial data available.
- Analyst consensus data not available.