Zumiez Inc. (ZUMZ) Stock Analysis
For informational purposes only. Not financial advice. Analysis by Sedat ANAK, Founder & Editor-in-Chief | AI-powered analysis. Data sourced from SEC filings and institutional-grade financial providers. Editorially reviewed. Not financial advice.
Zumiez Inc. (ZUMZ) trades at $18.29 with AI Score 72/100 (Grade A). Zumiez Inc. is a leading specialty retailer focused on apparel and hardgoods for young consumers, operating over 700 stores globally. Market cap: $309M, Sector: Consumer cyclical.
Price as of Aug 20, 2026 · Last analyzed: May 10, 2026Analyst Coverage for ZUMZ: ZUMZ does not currently have published analyst price targets in our coverage universe. This is common for smaller-cap names with limited Wall Street coverage. In the absence of analyst consensus, our AI model evaluates ZUMZ against Consumer Cyclical peers across nine fundamental dimensions and assigns a relatively strong fundamental profile based on the underlying data.
ZUMZ: 2/3 scored disciplines lean bullish. Dominant signal: Growth Durability strong.
How is this calculated? →Why this analysis is different
- A sector-relative MoonshotScore — five pillars (business quality, financial safety, valuation, growth durability, momentum) re-ranked nightly against the full universe of US-listed common stocks.
- An AI Council read across up to eight perspectives — value, macro, quantitative, and momentum lenses — that shows where they disagree instead of averaging the tension away.
- Figures come straight from FMP and Yahoo Finance filings data. The AI writes the narrative around the numbers — it never edits the numbers.
Zumiez Inc. (ZUMZ) Consumer Business Overview
Zumiez Inc. stands out as a premier specialty retailer in the youth apparel and hardgoods sector, combining a robust physical and digital presence to engage a diverse customer base across multiple regions.
What Is the Investment Thesis for ZUMZ?
Zumiez Inc. is well-positioned for growth, driven by its strong brand loyalty and a diversified product offering that appeals to the youth market. The company reported a market capitalization of $309M and a P/E ratio of 20.4, indicating a premium valuation relative to its earnings. With a gross margin of 35.8%, Zumiez demonstrates effective cost management strategies, which are crucial for maintaining profitability in a competitive retail environment. The ongoing expansion of its e-commerce platform is expected to enhance sales growth, particularly as online shopping continues to gain traction among younger consumers. Furthermore, the company's international presence, with stores in Canada, Europe, and Australia, presents additional growth avenues. However, potential risks include shifts in consumer preferences and economic downturns that could impact discretionary spending. Overall, Zumiez's strong operational metrics and strategic initiatives position it favorably for future growth.
Based on FMP financials and quantitative analysis
ZUMZ Key Highlights
Market Cap of $309M reflects strong brand presence in youth retail.
- P/E ratio of 20.4 indicates premium valuation in the specialty retail sector.
- Gross margin of 35.8% showcases effective cost management and pricing strategies.
- Profit margin of 1.4% suggests room for improvement in operational efficiency.
- Operating 738 stores globally, with significant presence in the U.S., Canada, Europe, and Australia.
Who Are ZUMZ's Competitors?
ZUMZ is benchmarked below against 8 industry peers on price, market cap, and our AI MoonshotScore.
| Company | Price | Change | Market Cap | AI Score |
|---|---|---|---|---|
| URBN Urban Outfitters, Inc. | $74.38 | -0.28% | $6.37B | 78 |
| AEO American Eagle Outfitters, Inc. | $16.67 | +1.96% | $2.79B | 52 |
| LULU Lululemon Athletica Inc. | $119.45 | +0.37% | $13.6B | 55 |
| HBI Hanesbrands Inc. | $6.47 | +0.00% | $2.29B | 43 |
| GPS The Gap, Inc. | $24.55 | +4.38% | $9.21B | 50 |
| DBI Designer Brands Inc. | $6.19 | +5.27% | $314M | 64 |
| GCO Genesco Inc. | $35.03 | +0.60% | $389M | 87 |
| JILL J.Jill, Inc. | $20.00 | +7.07% | $227M | 73 |
AI Score by Stock Expert AI · Price data: FMP / Yahoo Finance
What Are ZUMZ's Key Strengths?
Strong brand identity associated with youth culture and action sports.
- Diverse product range that appeals to a broad customer base.
- Established e-commerce platform that drives online sales growth.
- Loyal customer base with high levels of brand engagement.
What Are ZUMZ's Weaknesses?
Profit margin of 1.4% indicates potential challenges in cost management.
- Dependence on discretionary consumer spending, which can be volatile.
- Limited international presence compared to some competitors.
- Potential inventory management issues during peak seasons.
What Could Drive ZUMZ Stock Higher?
Launch of new sustainable product lines aimed at environmentally conscious consumers.
- Expansion of e-commerce capabilities to enhance online shopping experience.
- Strategic partnerships with popular brands to attract new customer segments.
- Store openings in key international markets to increase global footprint.
- Implementation of enhanced in-store experiences to drive foot traffic.
What Are the Key Risks for ZUMZ?
Economic downturns impacting consumer discretionary spending.
- Competition from both established and emerging retailers in the youth market.
- Shifts in consumer preferences towards different styles or brands.
- Supply chain disruptions affecting product availability and costs.
What Are the Growth Opportunities for ZUMZ?
- Zumiez's investment in its digital platforms positions it to capture a larger share of this market, enhancing overall revenue growth and customer engagement.
- International Market Penetration: With operations in Canada, Europe, and Australia, Zumiez has the opportunity to expand its footprint in these regions. The global youth apparel market is projected to grow at a CAGR of 6.5%, providing a favorable environment for Zumiez to increase its market share internationally.
- Product Line Diversification: By expanding its product offerings to include more eco-friendly and sustainable apparel, Zumiez can attract environmentally conscious consumers. The sustainable apparel market is expected to grow to $8.25 billion by 2027, presenting a significant growth opportunity for the company.
- Collaborations and Partnerships: Strategic partnerships with popular brands and influencers can enhance Zumiez's product appeal and market reach. Collaborations can drive brand awareness and attract new customers, particularly in the competitive youth lifestyle segment.
- Enhanced In-Store Experience: Investing in the in-store customer experience can drive foot traffic and sales. By creating engaging and interactive shopping environments, Zumiez can differentiate itself from competitors and foster brand loyalty among young consumers.
What Are ZUMZ's Competitive Advantages?
- Strong brand recognition in the youth lifestyle and action sports market.
- Diverse product offerings that cater to a wide range of consumer preferences.
- Established e-commerce presence that complements physical retail operations.
- Engagement with customers through social media and community events enhances brand loyalty.
- Strategic partnerships with popular brands and influencers bolster market position.
What Does ZUMZ Do?
Founded in 1978, Zumiez Inc. has evolved from a single store in Seattle to a prominent specialty retailer catering to the lifestyle needs of young men and women. Headquartered in Lynnwood, Washington, the company operates a diverse portfolio of brands, including Zumiez, Blue Tomato, and Fast Times, with a focus on apparel, footwear, accessories, and hardgoods. Zumiez's hardgoods segment includes essential equipment for skateboarding and snowboarding, such as skateboards, snowboards, bindings, and other components. As of February 26, 2022, Zumiez operates 738 stores globally, with 602 located in the United States, complemented by a growing e-commerce platform that includes zumiez.com, zumiez.ca, blue-tomato.com, and fasttimes.com.au. This multi-channel approach enables Zumiez to reach a wider audience, enhancing its competitive positioning within the youth lifestyle market. The company has cultivated a strong brand identity associated with action sports and youth culture, allowing it to resonate with its target demographic. Zumiez's commitment to quality and customer engagement has solidified its reputation as a go-to destination for young consumers seeking the latest trends in apparel and extreme sports gear.
What Products and Services Does ZUMZ Offer?
- Operate specialty retail stores focused on apparel and hardgoods for youth.
- Sell a variety of products including clothing, footwear, skateboards, and snowboards.
- Manage a robust e-commerce platform to reach a broader customer base.
- Provide a unique shopping experience that resonates with youth culture.
- Engage in marketing strategies that target young consumers through social media and events.
- Offer a mix of exclusive and popular brands to attract diverse customer preferences.
How Does ZUMZ Make Money?
- Generate revenue through retail sales in physical stores and online platforms.
- Leverage brand partnerships to offer exclusive products and enhance customer loyalty.
- Utilize a multi-channel approach to maximize market reach and customer engagement.
- Focus on seasonal trends and youth culture to drive product assortment and sales.
- Implement effective inventory management to optimize product availability and reduce costs.
What Industry Does ZUMZ Operate In?
The apparel retail industry is experiencing a significant shift towards e-commerce, with online sales projected to grow at a CAGR of 10% over the next five years. As consumer preferences evolve, retailers like Zumiez must adapt to meet the demands of tech-savvy young consumers. The competitive landscape includes both traditional retailers and emerging online brands, necessitating a robust omnichannel strategy. Zumiez's established brand in the action sports market provides a competitive edge, allowing it to capitalize on trends in youth culture and lifestyle.
Who Are ZUMZ's Key Customers?
- Primarily target young men and women aged 16-30 who are interested in action sports.
- Engage with customers who value lifestyle brands and youth culture.
- Attract environmentally conscious consumers through sustainable product offerings.
- Serve a diverse customer base across multiple geographic regions including North America, Europe, and Australia.
- Appeal to both casual shoppers and dedicated action sports enthusiasts.
Company Profile
Zumiez Inc. operates in the Apparel - Retail industry within the Consumer Cyclical sector. It is headquartered in Lynnwood, US. The company is led by CEO Richard Brooks Jr.. ZUMZ has traded publicly since 2005.
Zumiez Inc. Financial Trajectory
Zumiez Inc. (ZUMZ) reported $193.3M in revenue for Q2 2026, a decline of 33.6% compared to the prior quarter. The company recorded a net loss of $13.3M, with diluted EPS of $-0.82. Quarter-over-quarter revenue has been mixed, typical for a small-cap company operating in Consumer Cyclical. Across the four most recent quarters, ZUMZ averaged $0.21 in diluted EPS.
How Zumiez Inc. Is Valued
Zumiez Inc. carries a market capitalization of $309M, placing it in the small-cap category. Relative to its peer group, ZUMZ's quantitative score of 72/100 is above the peer average of 56/100.
Key Financial Metrics
Return on equity for Zumiez Inc. stands at 4.7%, a gauge of how efficiently it converts shareholder capital into profit. Return on assets is 2.3%, showing how much profit it generates from its asset base. ZUMZ trades at a trailing price-to-earnings ratio of 20.39, below the Consumer Cyclical sector average of ~34x. Its free cash flow yield is 13.6%, a gauge of the cash the business throws off relative to its market value. A current ratio of 1.95 indicates the company holds enough short-term assets to cover its near-term obligations. Its earnings yield is 4.9%, the inverse of the P/E and a quick read on earnings relative to price.
Financial Health
Zumiez Inc.'s Piotroski F-Score is 8/9, a 9-point checklist of profitability, leverage and efficiency — signaling solid underlying fundamentals. Its Altman Z-Score of 2.76 places it in the grey zone, a middle ground that warrants monitoring.
Earnings Track Record
Zumiez Inc. has beaten Wall Street's EPS estimate in 5 of its last 8 reported quarters — more hits than misses. Reported results have landed about 38.3% above estimates on average.
Forward Outlook
Wall Street analysts project Zumiez Inc. revenue of about $938.2M for fiscal 2027, with EPS near $0.86.
Insider Activity
Over the past six months, Zumiez Inc. insiders filed 20 SEC Form 4 transactions — 11 sales and 9 purchases. On net that is roughly 16K shares acquired (about $481K) — insiders putting money in tends to read as conviction.
ZUMZ Financials
Fundamental Snapshot
Based on FMP financials and quantitative analysis · FY 2025
Bull Case vs Bear Case
Bull Case
- Zumiez's core demographic, Gen Z, still seems engaged with the brand, based on anecdotal social media trends. This suggests continued revenue potential.
- Recent insider buying activity, if substantial, could signal management's confidence in the company's future prospects. This can boost investor sentiment.
- The company's established position in the youth apparel market provides a buffer against newer competitors. Brand recognition matters.
- Positive community chatter about new product lines or collaborations could indicate growing consumer interest and potential sales growth.
Bear Case
- Shifting fashion trends can quickly impact Zumiez's sales if they fail to adapt. Staying relevant is a constant challenge.
- Negative community sentiment regarding customer service or product quality can rapidly erode brand loyalty and impact sales.
- Increased competition from online retailers and fast-fashion brands could pressure Zumiez's market share and profitability.
- Broader economic downturns can disproportionately affect discretionary spending on apparel, impacting Zumiez's revenue streams. Gen Z isn't immune.
AI-generated arguments based on insider flow, news sentiment and technicals — not financial advice · April 2026
Recent Quarterly Results
| Quarter | Revenue | Net Income | EPS |
|---|---|---|---|
| Q2 2026 | $193M | -$13M | -$0.82 |
| Q1 2026 | $291M | $20M | $1.16 |
| Q4 2025 | $239M | $9M | $0.55 |
| Q3 2025 | $214M | -$1M | -$0.06 |
Based on FMP financials and quantitative analysis
ZUMZ Latest News
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Earnings Scheduled For March 12, 2026
benzinga · Mar 12, 2026
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Stocks That Hit 52-Week Lows On Friday
benzinga · Oct 21, 2022
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Stocks That Hit 52-Week Highs On Friday
· Feb 5, 2021
ZUMZ Analyst Consensus
Consensus Rating
Aggregated Buy/Hold/Sell recommendations from Benzinga, Yahoo Finance, and Finnhub for ZUMZ.
Price Targets
Wall Street price target analysis for ZUMZ.
ZUMZ MoonshotScore
What does this score mean?
The MoonshotScore rates ZUMZ 0-100 on quantitative fundamentals — growth, financial health, valuation, momentum, and risk.
Leadership: Richard Brooks Jr.
CEO
Richard Brooks Jr. has been at the helm of Zumiez Inc. since 2017, bringing extensive experience in retail management and strategic leadership. He holds a degree in Business Administration and has previously held senior roles in various retail companies, focusing on enhancing customer engagement and operational efficiency.
Track Record: Under Richard's leadership, Zumiez has successfully expanded its e-commerce platform and strengthened its brand presence in international markets. His strategic focus on youth culture and lifestyle trends has driven product innovation and customer loyalty.
ZUMZ Consumer Cyclical Stock FAQ
What does the AI Score mean for ZUMZ?
ZUMZ holds an AI Score of 72/100 (Grade: A). This is an educational research signal, not a buy or sell recommendation. Zumiez Inc. is a leading specialty retailer focused on apparel and hardgoods for young consumers, operating over 700 stores globally. The company leverages a strong e-commerce presence and a unique …
What does Zumiez Inc. do?
Zumiez Inc. operates as a specialty retailer focused on apparel, footwear, accessories, and hardgoods for young men and women. The company offers a diverse range of products, including skateboards and snowboards, through its physical stores and e-commerce platforms, catering to the lifestyle needs of its target demographic.
What do analysts say about ZUMZ stock?
Analysts generally view ZUMZ stock as a growth play within the specialty retail sector, with a focus on its strong brand loyalty and e-commerce expansion. Key valuation metrics highlight a P/E ratio of 20.4, suggesting a premium valuation, while growth considerations include the company's ongoing international expansion and product diversification efforts.
What are the main risks for ZUMZ?
The primary risks for Zumiez Inc. include economic downturns that could reduce discretionary spending among consumers, intense competition from both traditional and online retailers, and potential shifts in consumer preferences that may impact sales. Additionally, supply chain disruptions could affect product availability and increase operational costs.
What are the key factors to evaluate for ZUMZ?
Zumiez Inc. (ZUMZ) holds an AI score of 72/100 (high). P/E: 20.4x vs the S&P 500's ~20-25x. Not financial advice.
How frequently does ZUMZ data refresh on this page?
ZUMZ's price was last updated on Aug 20, 2026 and refreshes on page view during U.S. market hours — it is not a real-time exchange feed. Fundamentals update after quarterly filings; the MoonshotScore recalculates nightly; news aggregates continuously.
What has driven ZUMZ's recent stock price performance?
Zumiez Inc. (ZUMZ) moves on earnings results, analyst revisions, sector rotation, and market sentiment. Notable catalyst: Strong brand identity associated with youth culture and action sports. See the News tab for the latest drivers. Past performance does not predict future results.
Should investors consider ZUMZ overvalued or undervalued right now?
Zumiez Inc. (ZUMZ) trades at 20.4x earnings. Compare P/E, P/S, and EV/EBITDA against sector peers for a full view.
How do I research ZUMZ before investing?
Before investing in Zumiez Inc. (ZUMZ), research these four areas: (1) the company's revenue model and competitive position (see Company Overview), (2) financial health through revenue growth, margins, and cash flow (see MoonshotScore), (3) analyst consensus ratings and price targets (see Analyst tab), and (4) specific risk factors that could impact the stock (see Risk Factors section).
Disclaimer: This content is for informational purposes only and does not constitute investment advice. Always do your own research and consult a financial advisor.
Official Resources
Data provided for informational purposes only.
- Data is based on the latest available information and may be subject to change.